Last post on Jan 30, 2013 at 8:20 PM
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Chrysler, Fiat, Automotive News
#65 of 69 Re: The Cherokee is back - and the and Grand Wagoneer [steve_]
Jan 09, 2013 (5:51 pm)
I like the name Cherokee, but wonder...is it politically incorrect nowadays? Chevy took a lot of flak way back in 1959 for calling a truck "Apache". Isn't "Cherokee" sort of the same wavelength?
I'm surprised names with "Grand" in them still work. I associate them with the 1970's mainly. "Grand Prix", "Grand LeMans", "Grand Marquis" and if you get a little sloppy..."Gran Torino", "Gran Fury".
But, I guess the Grand Cherokee has done well enough over the years, that the name hasn't been tarnished.
#66 of 69 Re: The Cherokee is back - and the and Grand Wagoneer [andre1969]
by steve_ HOST
Jan 13, 2013 (7:02 pm)
It's a storied name that's been "borrowed" by a lot of companies. Not as bad as that DC football team or the Cleveland mascot if you ask me.
In other news, "Fiat, Chrysler and Guangzhou Automobile Group Co. are getting closer to reaching an agreement to produce Jeeps in China for the Chinese market, an Italian newspaper reported Sunday."
Fiat, Chrysler deal to build Jeeps in China nears (Detroit Free Press)
#69 of 69 more growth details
by steve_ HOST
Jan 30, 2013 (8:20 pm)
"Chrysler Group told analysts on Wednesday that it plans to add five additional Fiat models to its U.S. portfolio and that it has canceled several Fiat-based models that had been slated to be sold in the United States as Chryslers and Dodges.
The re-engineered heavy-duty Ram and chassis cab have been pushed back to 2014, one year later than originally planned. What is believed to be a compact, front-drive, Fiat-based van has been delayed one year, until 2015. The truck is slated to compete with the Ford Transit Connect."
Chrysler Group Shakes Up Future Vehicle Strategy