68 messages,
Last post on Aug 13, 2012 at 10:36 AM
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#62 of 68 Re: Gen Y press request [steve_]
by qbrozen
Jul 19, 2012 (11:33 am)
born between the ages of 17 and 30
Wow. Tough delivery on their mothers!
#63 of 68 Re: Gen Y press request [qbrozen]
by steve_ HOST
Jul 19, 2012 (12:42 pm)
lol, tried to clean up the text before my nap. Ah well..., can you skip the "born" part?
#64 of 68 another why bother story
by steve_ HOST
Aug 02, 2012 (6:53 pm)
"Generation Y consumers — born approximately between 1979 and 1995 — aren't buying cars. The reasons range from a weak economy to environmental concerns to the proliferation of car-sharing companies like Zipcar.
People under 35 accounted for 24.4 percent of car acquisitions in 2001, but that number dropped to 12.7 percent in 2010, according to a J.D. Power and Associates and AARP study reported in Adweek in 2010."
Car dealerships struggle to lure Gen Y consumers (Detroit News)
#65 of 68 priorities
by steve_ HOST
Aug 13, 2012 (6:12 am)
"A vehicle is really a discretionary purchase and a secondary need versus an iPhone, mobile phone or personal computer," Vitale said.
Jordan Wesolek, a Blue Man Group front-office worker from Chicago, said he pays $300 a year for Internet service and is saving his extra cash for a $2,199 MacBook Pro laptop from Apple Inc.
'Not There'
The 23-year-old sound tech, who rides his fixed-gear bike to work, said he isn't thinking about buying a car anytime soon.
"Right now, I couldn't do it," said Wesolek, who recently invested almost $500 for a new wheel and other parts to refurbish a bike he originally bought for $120. "And the desire to own a car is just not there."
4G Internet more important to Gen Y than V-8 cars (Detroit News)
#66 of 68 Re: priorities [steve_]
by robr2
Aug 13, 2012 (6:34 am)
Ahhh - Hipsters.
They spend big money on fixies by not buying deodorant nor razor blades and drinking PBR.
#67 of 68 Re: priorities [robr2]
by steve_ HOST
Aug 13, 2012 (6:54 am)
Ohh, that reminds me my commuter slicks for the mountain bike arrive today.
#68 of 68 Re: priorities [robr2]
by fintail
Aug 13, 2012 (10:36 am)
I was going to say, apple toting hipsters might not represent the demographic in general. Not to mention the whole hipster ideal is often one of feigned poverty.