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Sedans Ford Taurus/Mercury Sable 2010 Ford Taurus
291 messages, Last post on Dec 07, 2009 at 6:16 AM
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5,077 - up 60% from a year ago. Hard to tell how many of these were 2010 vs. 2009 models but as of today there were no 2009 Tauruses on any of the dealer lots near me and only 2-4 2010 models. We'll have to wait and see what the numbers look like next month but that is encouraging. Overall Ford was down 6% (14% retail). Toyota down 16%, Honda down 23%. Chrysler down 40%. GM down 45%. I don't know what more proof you could ask for that Ford's public perception is greatly improved and mostly positive now. |
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" then it should be readily apparent why I'm cautiously (not wildly) optimistic."...as long as you are CAUTIOUSLY optimistic, I will lean a smidgen more your way...  " don't know what more proof you could ask for that Ford's public perception is greatly improved and mostly positive now."...remember, you are comparing Ford with 2 bankrupt companies, GM & C, where virtually EVERYONE is reluctant to buy from a company that is almost guaranteed not to be here in 6-12 months...on that basis, sure, folks see Ford in a different light...but will that transform into profitable sales is the bigger question... Good luck to your view...as much as I dispute you, I want Ford to survive, win and prosper...I am just a little less optimistic as you are, that's all...
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Replying to: marsha7 (Oct 01, 2009 4:20 pm)
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Replying to: akirby (Oct 01, 2009 4:30 pm) =========================================== As long as oil stays under $75/barrel, Ford should be fine. The F-series flat out spanked the Chevy Silverado and Dodge Ram in September. That should continue and reasonably priced oil ($65 to $70/barrel) will allow Ford to make some money next year. None other than Goldman Sachs is predicting $90/barrel next summer and $95 next fall! We're swimming in oil and the economy cannot support those prices. One of the biggest risks to a 2010 recovery is expensive oil. There's still plenty of other problems but now at least we know what they are. The U.S. economy cannot afford $3.50/gallon fuel next year. It will kill any chances of a recovery. The oil futures market is one of the biggest scams out there and we need to be aware of it.
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Replying to: dodgeman07 (Oct 01, 2009 6:55 pm) |
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Why can't Ford have the same marketing campaign with their Taurus...and all their models...like GM...put your $ where your mouth is. That would show the general public how much Ford "believes" in their products. A bit suspicious as to why Ford hasn't jumped on this publicity stunt...leads me to believe the commitment to how far Ford products have come is all words...and I wouldn't spend my hard earned $ on their cars. Having owned Toyota's/Nissan's/Honda's/ Mazda's for many years, think that's where I'll keep my car $ in the near future. One last thing, working for the government, we hire your "average person" and I went out to the parking lot the other day to do a random survey on makes of cars. From what I observed, 85% were foreign cars & the rest was split between the big 3. One thing we all must have is a dependable car, no if's, and's or but's. So from my observations, the big 3 have a "long way" to go with the American public. Folks might want to "buy American" but when they spend their $ on transportation, the foreign brands rule and will in the forseeable future no matter what. Most folks prefer the reliability & driveability of the foreign brands...period! So slam me all you want to but it is what it is. So all you American car makers, make your cars like the foreign brands do with the same reliability, price structure & fun to drive quotient and watch what happens. And for G-d's sake, make cars "people want to buy"...make cars the American public really wants...and "needs", and then you'll dominate like y'all did 30 to 40 years ago! The Sandman  
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Replying to: sandman_6472 (Oct 02, 2009 4:44 pm) Really? I thought it was when they didn't take any government bailout money to restructure themselves, for me that was a moderately sized tip off, or that they didn't go bankrupt. Having owned Toyota's/Nissan's/Honda's/ Mazda's for many years, think that's where I'll keep my car $ in the near future. So if you've made that decision already, how much is it worth for any other company to try to "win" you as a customer? From what I observed, 85% were foreign cars & the rest was split between the big 3. One thing we all must have is a dependable car, no if's, and's or but's. So from my observations, the big 3 have a "long way" to go with the American public. I know from your other postings in other forums that you know more about statistics than that. Ford has a market share in the mid-teens (higher in some segments, lower in others), and GM is about the same. Together they are about 30% of vehicles sold. Folks might want to "buy American" but when they spend their $ on transportation, the foreign brands rule and will in the foreseeable future no matter what. Everyone gets an opinion and a vote, and yours is no more or less valid than mine, but what does that have to do with the 2010 Ford Taurus? So slam me all you want to but it is what it is. So all you American car makers, make your cars like the foreign brands do with the same reliability, price structure & fun to drive quotient and watch what happens No slam, just trying to understand the motivation to put a rant about the auto industry in general in a a forum about a a car that has been very well received by every major media outlet, magazine, blog, and podcast from a company that took no government bailout, stayed solvent on its own, and has quality on par with its Japanese rivals based on multiple independent sources (CR, JDP, etc). Did you actually drive the 2010 Taurus?
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Replying to: sandman_6472 (Oct 02, 2009 4:44 pm) like another person said, Ford's sale outperform many import brands, what more do you need to know? also, many rental companies now-a-day are buying imports, so it's not like the good ol' days when domestic auto sales were counting on the purchase from rental car companies. GM's guarantee program is a scammer, anyone with a decent brain could have told you that. Ford is already, in my opinion, doing what it can to earn back the trust of the American public, while it can't be succeeded overnight, the sales record is a good solid proof that it's slowly achieving its goal. You and your "average person" mentality is an upgraded. Ford is making cars that people want. Actually, they HAVE BEEN making cars that people want, but it'd take a keener eye to see it. Well, since you're at that lower level, I will give you an example... when there was a huge demand of trucks, Ford made the F150 and it was the best selling trucks. When there was a huge demand for SUV, Ford made that best selling Explorer. Whether you choose to believe this or not, Ford has been making cars that people want. As far as liability is concern, it's fair to say that the Big 3 were below par for many years. And as far as pricing is concern, we can all blame it on the UAW. One last thing... this is year 2009... it's not so much what the American public wants anymore in regard to automobiles... it's what the WORLD wants.
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Saw a few of them on the road this week, I'd have to say, these are very decent looking cars. But here is the thing... I sat in one at a dealer this week and as much as the interior was improved, I think the Hyundai Genesis is still a better value. Just my opinion. I made up my mind about getting a black or white limited next year, but now I have decided to wait to see the 2011 Genesis with the mild upgrade first.
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Replying to: alman08 (Oct 02, 2009 9:48 pm) The Genni is RWD where as the Taurus is FWD or AWD. I don't know if there is an AWD being introduced in '11 for the Genesis. I also don't know if that matters to your situation. I have also heard complaints about the suspension on the Genesis, but I have a fair amount of seat time driving one (not mine) and I didn't notice anything bad about it myself. The car overall has a very different feel then the Taurus, but that isn't saying its good or bad, its just different. I am also surprised at how different the Taurus SEL feels compared to the SHO. They feel like two completely different cars, which IMHO, they should. |
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