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2010 Ford Taurus

493 messages,  Last post on Oct 05, 2011 at 8:37 PM

You are in the Ford Taurus/Mercury Sable Forum.

What is this discussion about? Ford Taurus, Automotive News, Future Vehicle, Sedan

Messages Page 3 of 50

#17 of 493 Re: 2010 Taurus pricing [richt5] by gregg_vw

Feb 18, 2009 (6:23 am)

Replying to: richt5 (Feb 17, 2009 9:20 pm)
The Taurus pricing structure is right in line with other large cars. It is a bargain compared to the Buick Lucerne for example, but it offers better, more updated tech and features. The original Taurus was what the Fusion is now, and Ford doesn't need two Fusions.
 
People will be able in this market to pick up a well-equipped new Taurus for low to mid 20s. And the SHO is a bargain as well for any sedan with 365 hp. Makes me wonder why people would pay the extra for the Lincoln MKS.
 
The Crown Vics (reliable as they may be) are so cheap because they are moving them out, because the tooling was paid for back in the dark ages, and because they are such old tech..solid rear axle, not particularly quiet, shuddery-juddery structure, inferior safety (no stability control, fewer airbags). Not to mention they are ugly and inefficient (huge overhangs with a relatively tight back seat), have huge seam gaps and cheapo interiors. On resale, they are worthless.

#18 of 493 Re: 2010 Taurus pricing [gregg_vw] by akirby

Feb 18, 2009 (7:21 am)

Replying to: gregg_vw (Feb 18, 2009 6:23 am)
This does open the door for the MKS to move a little further upmarket, although I'm not sure what more they can do on the current platform.
 
It also points out that you don't need a Mercury model in between the Ford and Lincoln vehicles.

#19 of 493 Re: 2010 Taurus pricing [gregg_vw] by brucelinc

Feb 18, 2009 (7:55 am)

Replying to: gregg_vw (Feb 18, 2009 6:23 am)
People will be able in this market to pick up a well-equipped new Taurus for low to mid 20s. And the SHO is a bargain as well for any sedan with 365 hp. Makes me wonder why people would pay the extra for the Lincoln MKS.
 
The SHO and Ecoboost MKS have some things in common but there are important differences, too. The SHO will be positioned as a sportier, high performance model with firmer suspension, small spoiler, and sportier interior than the Taurus Limited model. OTOH, the Ecoboost package in the MKS really adds nothing particularly sporty to the base MKS - other than a lot more power. You can get an optional "appearance" package on the Ecoboost MKS that adds some sporty doo-dads but otherwise it is more luxury biased rather than sports sedan.
 
If I were in the market for just a base MKS, I would certainly have to give the Taurus Limited some consideration, though.

#20 of 493 by fsmmcsi

Mar 01, 2009 (6:37 pm)

Look at it this way: The Taurus is an MKS wiith a $15,000 discount because the Lincoln emblems are not present.
 
The Taurus is a large vehicle, so it should be compared with other large vehicles (Lucerne, DTS, S-Class, 7-Series, Genesis, Avalon, LS, and so forth). People who do not need a large vehicle will save money and save gas with one of the numerous mid-sized vehicle choices (Fusion, Camry, Accord, 6, 5-Series, C-Class, Altima/Maxima, Malibu/G6/Aura/9-3, LaCrosse, CTS, Passat, and on and on).

#21 of 493 Re: 2010 Taurus pricing [akirby] by bruneau1

Mar 10, 2009 (9:47 am)

Replying to: akirby (Feb 18, 2009 7:21 am)
I think the pricing of the 2010 Taurus is appropriate. However, i am dismayed to see that they will put 45v tires on the Limited. that means the best ride and noise levels are on the SE and SEL where not all the desirable equipment is available. Kind of stupid. i would prefer the SEL because of the 55h series tires, but it has a one CD base player. If you want the Sony outfit, you must buy the unpleasant tires. I guess they figure you need a more powerful stereo to compensate for the increased road noise!!!

#22 of 493 Re: 2010 Taurus pricing [bruneau1] by akirby

Mar 10, 2009 (10:10 am)

Replying to: bruneau1 (Mar 10, 2009 9:47 am)
Most dealers will swap them for you. You should wait and test drive both just to be safe - there might not be as much difference as you're expecting.

#23 of 493 I saw the 2010 by marsha7

Mar 15, 2009 (3:10 pm)

Taurus at the Atlanta Auto Show today...looks impressive, esp next to the 2009 Taurus, which I drove as a loaner car and was mildly impressed with it...the 2010 was roped off on a pedestal, we could look but not touch or sit...is there a direct LIncoln version of the 2010, or will the MKS continue to look like the 2009 Taurus???

#24 of 493 Re: I saw the 2010 [marsha7] by thegraduate

Mar 15, 2009 (4:14 pm)

Replying to: marsha7 (Mar 15, 2009 3:10 pm)
Um, the MKS is the version of the 2010 Taurus I believe.
 
Sing with me! One of these things is not like the other...
 

#25 of 493 Re: I saw the 2010 [thegraduate] by gregg_vw

Mar 15, 2009 (6:49 pm)

Replying to: thegraduate (Mar 15, 2009 4:14 pm)
The photos show that the MKS bears a lot more relationship with the 2010 Taurus than the 2009 Taurus. However, it is too bad that the proportions and shapes and lines of the MKS are not actually more like the 2010 Taurus. The MKS added to the front overhang and deleted some cabin space, and for what? It is not an outstanding design--though it is better than the 2009 Taurus/Montego, It is not as balanced and fresh as the 2010 Taurus. They were stuck with it, as it was far along in development, before Ford realized the depth of the trouble they were in. It is selling ok for what it is, and thank goodness Lincoln at least has this model to market now. Hopefully, more innovative stuff, like the Concept C (even if you hate it, it is a new direction and shows real creativity) is in the pipeline...cuz the MKS doesn't have any long-term staying power.

#26 of 493 Re: I saw the 2010 [gregg_vw] by akirby

Mar 16, 2009 (7:01 am)

Replying to: gregg_vw (Mar 15, 2009 6:49 pm)
Yep - the only thing they had time to change on the MKS was the nose. I expect a mid cycle refresh to clean up the rest like they did on the Taurus. But I wouldn't expect it to look just like the Taurus body. In fact I'm sure it won't share ANY sheetmetal. Now when's the last time you could have predicted that about a Lincoln sharing a Ford platform?

Messages Page 3 of 50

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