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2010 Ford Taurus

493 messages,  Last post on Oct 05, 2011 at 8:37 PM

You are in the Ford Taurus/Mercury Sable Forum.

What is this discussion about? Ford Taurus, Automotive News, Future Vehicle, Sedan

Messages Page 15 of 50

#138 of 493 Re: As silly as it sounds [lilengineerboy] by dodgeman07

Sep 27, 2009 (3:35 pm)

Replying to: lilengineerboy (Sep 27, 2009 3:25 pm)
So buy a Taurus SEL and not a limited production SHO...pricing is in line with the suggested prices for the 5 year old design Avalon...
 
================================================
 
I agree the SEL without a lot of options is priced reasonably, but maybe due to production glitches, mostly Limiteds and SHOs are currently available in my area.
 
An FWD SEL is well-equipped at $28K and doesn't need to be optioned up at all for most buyers. The Limiteds in my area are $33K-$37K and not worth the extra $$ to many buyers.
 
Time will tell how successful Ford is with their strategy of taking the Taurus "up-market". Advertising has been minimal in the Midwest so the consumer still has the pre-2008 Taurus in mind. Not helpful when trying to change market segments.

#139 of 493 Taurus Price. by dturr

Sep 28, 2009 (6:21 am)

If Ford has such faith in its product and pricing why are there no lease deals, why not copy GM and offer a money back deal. My personal view is that the depreciation on these cars will be massive.
There is also a problem somewhere? why are there no cars at the dealers?

#140 of 493 Re: Taurus Price. [dturr] by akirby

Sep 28, 2009 (7:54 am)

Replying to: dturr (Sep 28, 2009 6:21 am)
Most car companies got burned on subsidized leases so what you're seeing now is really the true cost of leasing based on expected used car values.
 
Ford doesn't have to offer a 60 day money back guarantee like GM. And they're betting they don't have to offer huge cash incentives or subsidized leases to sell cars, even if they end up selling a few less than they would have otherwise. In the long run it will help depreciation and improve future profitability.
 
Stock is low in general because of cash for clunkers and the fact that Ford cut back on production volumes earlier in the year. The 2010 Taurus is just now shipping so they haven't had time to build up dealer inventory.

#141 of 493 Re: Taurus Price. by mikemartin

Sep 28, 2009 (10:19 am)

Replying to: akirby (Sep 28, 2009 7:54 am)
Ford is going to see the biggest drop in YoY sales for the 4th Quarter of this year of any domestic automaker - and that's saying a lot.
 
Their pricing (high), dealership inflexibility and the end of CFC are going to kneecap them.
 
Wait. Watch. Learn.
 
By the way, we are about to re-enter deep recession territory now that governments worldwide have to withdraw stimulus spending. It's simply not sustainable.
 
Look out below.

#142 of 493 Any Bets? by bp027

Sep 28, 2009 (12:48 pm)

I'm thinking by November 2011 you will be able to pick up a 2010 Taurus Limited that stickered for $35000 for about 17 or 18 plus tax. Any bets?

#143 of 493 Re: Taurus Price. [mikemartin] by dodgeman07

Sep 28, 2009 (2:33 pm)

Replying to: mikemartin (Sep 28, 2009 10:19 am)
By the way, we are about to re-enter deep recession territory now that governments worldwide have to withdraw stimulus spending. It's simply not sustainable.
 
=========================================
 
This is off topic but the stimulus spending and easy money from the Fed are on-going and will be for some time to come. By next year at this time, your statement will be largely correct but for now it is not.
 
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I'm thinking by November 2011 you will be able to pick up a 2010 Taurus Limited that stickered for $35000 for about 17 or 18 plus tax. Any bets?
 
========================================
 
That is a very safe bet. You're looking over 2 years out. I'm thinking a low mileage, $29K sticker, 2010 SEL will be available for $21K in Sept 2010. I'd be VERY interested in that vehicle at that price.

#144 of 493 Re: Taurus Price. [mikemartin] by akirby

Sep 29, 2009 (7:19 am)

Replying to: mikemartin (Sep 28, 2009 10:19 am)
It's real easy to make predictions that are 3, 6, 12 or 24 months out because nobody ever comes back to follow up on them.
 
Ford was doing well before CFC. I see no reason to think that will change in 4th Quarter. In fact Ford increased production volume for the last half of the year based on first quarter performance (and that was before CFC).

#145 of 493 Predictions by akirby

Sep 29, 2009 (7:21 am)

I predict that a 2 year old 2010 Taurus that sold for $29,000 will be selling used for $28,000.
 
See how easy that is?

#146 of 493 Re: Taurus Price. [akirby] by dodgeman07

Sep 29, 2009 (7:45 am)

Replying to: akirby (Sep 29, 2009 7:19 am)
It's real easy to make predictions that are 3, 6, 12 or 24 months out because nobody ever comes back to follow up on them.
 
==============================================
 
I can follow up on them right now. Go to edmunds.com Used Cars, enter a 2008 or 2009 Taurus with the trim, options and mileage desired. Hit enter.
 
You now know what the value of this car will be in 12 or 24 months. I've been researching cars this way (using NADA before computers) for over 30 years now.
 
It is a very accurate method of projecting "Future Market Value".

#147 of 493 Re: Taurus Price. [dodgeman07] by euphonium

Sep 29, 2009 (9:00 am)

Replying to: dodgeman07 (Sep 29, 2009 7:45 am)
I've been researching cars this way (using NADA before computers) for over 30 years now.
 
Great. Now what car have you finally decided to buy?

Messages Page 15 of 50

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