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Automotive News & Views What if you were in charge of GM?
874 messages, Last post on Oct 28, 2009 at 10:20 AM
You are in the Automotive News & Views Forum. Your Hosts are steve_ & claires
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Replying to: cooterbfd (Jun 29, 2009 6:37 pm) Yes, but the Germans do it the right way. They have almost a perpetual motion machine that runs basically on status insecurity and a lack of cash. First they develop a brand that is desireable and therefore has low depreciation. Then they offer subsidized leases, not discounted purchases on one time transactions. This way you get a lot of people hooked on a very profitable treadmill cycle of leasing a car every three years. Couple this with free maintenance and a CPO program and virtually everyone (i.e., the factory, the captive finance arm, and the dealers) make money hand over fist as the dealer maintained cars come off lease, are CPOed and resold. The only guy that loses is the guy on the 3 year lease treadmill. He sure looks good though in his always new Bimmer. Thanks for mentioning New Shoreham. They wouldn't let you into the Yellow Kittens if they thought that you had a leased car outside. They know better.
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Replying to: blckislandguy (Jul 02, 2009 7:03 pm) When I get my moped running, I'll have to go out there for a ride  Seriously, I gotta get out there....It's been too long. As for the leases, I think they can be rediculous. They want $4-5 grand down, and then $400/mo for 3 yrs. Even on a small Beamer or C class, that's 10-15% of MSRP. I think I'd rather pay double per month and come out owning it w/ a 0% financing.
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Replying to: Mr_Shiftright (Jul 02, 2009 6:57 pm) I'm Neapolitan and a bunch of mixed northern European bits (English, Irish, German, Dutch that I know of). Entirely different. My wife's folks were Irish Catholics from Philadelphia. Her mom was from South Philly and her dad from West Philly. That, too, was something of a mixed marriage. |
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Replying to: cooterbfd (Jul 03, 2009 7:16 am)
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Replying to: fintail (Jul 03, 2009 8:02 am) The advantage to the buyer is that at the end of 60 months after paying for roughly 100% of the MSRP, assuming we don't have a gas crisis or an economic meltdown he can dump the 5 year old E Class for maybe 25% of the MSRP and put that 17K or so in his pocket. Not bad. The renter (AKA , the lessor) after paying for 50% of the MSRP in his 36 month lease walks away and gets to pocket nothing. He was able to have MB pick up all the risk, though. Because of that MBUSA is going to make him pay a premium. As with houses, usually but not always, in the long run buyers do better than renters. |
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Replying to: blckislandguy (Jun 26, 2009 5:03 pm) About $10 million.  Former GM CEO Rick Wagoner Gets $10M Retirement Package (Fox News)
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Replying to: steve_ (Jul 14, 2009 4:12 pm) |
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Replying to: canadiantoyota (Jul 01, 2009 4:04 am) I agree with you to this extent - if they're not DEAD ASS SERIOUS about it, and you can tell they are not, they should shut the doors forever. If they were serious, there would only be two brands, Cadillac and Chevrolet, everything else would be shuttered, and I mean NOW, not phased out by the end of 2010 like Pontiac! They won't even make it until the end of 2010 if they don't get serious now. Cut our losses, and let's quit. Let Ford be the North American Car Company.
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...that stated that GM will be spending more on promoting the 2010 LaCrosse in the next 6 months than they spent on the entire Buick brand for all of 2008. With less brands comes more money per brand - marketing, product development, etc. We'll see. |
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GM Launches 'Tell Fritz' Web Site (Edmunds Daily) Check out the comments there from the GM social media communications director.  (That's a static pic - here's the link to the real thing)
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