Last post on Apr 11, 2013 at 11:35 AM
You are in the Prices Paid - Buying & Leasing Experiences
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Ford Flex, Car Buying, Car Leasing, Wagon
#72 of 211 Re: 2010 Flex Limited AWD Ecoboost [jpf]
Sep 21, 2009 (11:44 pm)
This is one Ford vehicle that is hopelessly overpriced. I live in the south and I see so few of these vehciles on the road or at the local Ford dealerships.
The Taurus and Flex are hopelessly overpriced, too. Honestly, Ford is way too proud of its cars when competitor vehicles offering as much or more can be had for many, many thousands less.
I don't get people paying 30k for a Ford let alone 35k or even 40k.
The 2010 all new Mercedes E Class, which is a technological and engineering marvel, can be had for 46k, and the Hyundai Genesis can be had for an eyelash under 30k, with TONS of standard equipment.
#73 of 211 Re: 2010 Flex Limited AWD Ecoboost [mikemartin]
Sep 22, 2009 (5:39 pm)
I find the Flex to be not just one of the highest-quality and superb-to-own vehicles available, with the vast majority of its benefit being also found in its very well-appointed base SE model for under $30,000 (by more than an eyelash).
It also happens to be an exceptionally profitable vehicle for Ford, earning them some of the highest gross margins in their history. Guesstimating a vehicles "success" based solely upon how many may seem to be roaming on the road is one of the most error-prone presumptions possible. How are they selling versus the E-Class, I wonder.
The tremendous satisfaction and exceptional reviews the Flex has won has also provided Ford tremendous benefit in terms of the perceived (and actual) quality of its vehicles in the marketplace. The same is true of the 2010 Taurus which has been deliberately priced to be an aspirational vehicle, the result of which does not merely produce sales of other Flexes and Tauruses. It has helped win customers back to the brand as a whole.
Ford knows precisely what they are doing; and in a market that's otherwise floundering, they happen to be succeeding.
#74 of 211 Re: 2010 Flex Limited AWD Ecoboost [madlock]
Sep 22, 2009 (6:25 pm)
I agree madlock. Of course you come out with a high prices on these vehicles because they are new. Once the supply outpaces the demand, Ford will lower the price in the form of incentives.
I personally think the tactic is... Price these vehicles super high, then offer incentives to what Ford really thinks the car is worth. This way they budget for the "incentive" price and if they get "MSRP" then bonus for them.
#75 of 211 Re: 2010 Flex Limited AWD Ecoboost [jpf]
Sep 23, 2009 (10:12 am)
"This is one Ford vehicle that is hopelessly overpriced. I live in the south and I see so few of these vehciles on the road or at the local Ford dealerships. "
They are pretty popular here in Los Angeles. I see them all the time. These vehicles are capable of moving a lot of people or stuff - the design is very efficient compared to a full size SUV.
Had they been available when I turned in my Freestyle lease a couple of years ago, I might well have bought one myself...
#76 of 211 more details on rebates
Sep 26, 2009 (7:39 pm)
I just drive the Flex and LOVE it. Amazing room and very comfortable seats...not to mention awesome features like ambient lighting, nav with rearview camera, sync,
fridge, and more.
Can someone please post all of the rebates that you can still get on a 2009?
$1500 Bonus Cash
Can someone let me know more details on:
-$1950 X-plan (I assume this just gets you down to close to invoice?)
-$1500 first 3 payments incentive (I plan on putting down $20k so would think I would qualify...is this still going on?)
-$1500 GM Owner cash (I just sold my 2008 Tahoe...would I qualify?)
-$750 buyer certificate (is this still active? details?
From this list of rebates, it looks like I could get around $10k off list. Correct?
So a $40k Limited for $30k.
#77 of 211 Re: more details on rebates [gruson]
Sep 26, 2009 (10:23 pm)
First, rebates an incentives are ENTIRELY dependent upon the zip code where the vehicle will be first registered.
The amount, and even the existence, of certain incentives can vary greatly, as much as 100% from one locale to another.
For GM owner cash, you will need to trade-in a GM vehicle. For a $750 "Buyer Certificate", you must first have obtained one from Ford. And you must qualify for X-Plan to be eligible for the discount which, yes, is usually within 1% of dealer invoice depending upon vehicle, trim, and options. X-Plan is not as much a "discount" as a pre-determined vehicle price that can be expressed in terms of the difference from the sticker price. It will vary from vehicle to vehicle.
Basing upon retail rebates for Texas (all of which are available directly from the Ford web site), the rebates being offered for the 2009 Flex are $3,500 ($4,000 for SEL) OR 0% APR up to 60 months and 1.9% for 72.
If you want to know whether you qualify for any further rebates and incentives, just call or visit your local dealer and ask them to run a Vincent report based upon your information. They can tell you exactly what is available.
#78 of 211 Re: more details on rebates [madlock]
Sep 27, 2009 (9:19 am)
I will try to find out more.
I did discover that the GM rebate I listed above is not for trading in a GM. It is a conquest rebate for owning a GM. You just have to show your title and or registration information to get it.
Going to contact a LOT of dealers all over Texas and surrounding states to find the best price on a 2009.
#79 of 211 Re: more details on rebates [gruson]
Sep 27, 2009 (9:41 am)
There's no need to contact "a lot" of Texas dealers. The same rebates and incentives are in effect throughout the state.
Oct 02, 2009 (8:05 pm)
FYI, going to pull the trigger tomorrow.
2009 Flex Limited - Nav, DVD, Sunroof, fridge, etc.
$31,900 after all rebates (before TTYL and tax writeoff)
It did pay off to contact a lot of dealers too BTW. Some are willing to give you the holdback money and other incentives from the GM or owner.
Oct 05, 2009 (2:17 pm)
I would be a buyer at that number also. I am in NC where the supply seems sparse. I priced 2010's but your numbers on the 2009 Limited are impressive. Well done.