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Prices Paid: Buying & Leasing Experiences Ford Flex Prices Paid and Buying Experience
98 messages, Last post on Nov 23, 2009 at 7:50 PM
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Replying to: roosterj (Aug 03, 2009 7:32 am) |
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| After shopping for quite a while we finally found the Flex we were looking for. Portsmouth Ford (NH) had a Red AWD Flex Limited with a white roof. Options included the Class III Tow PKG, Rubber Matts, 2nd Row 40/40 rear seats, Vista Roof, Family DVD. MSRP was $41,760. Out the door price was $35,095. Easy dealership to deal with and great selection. Portsmouth Ford's no haggle price was the lowest I found after visiting six dealers. | |
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We found a loaded Flex this past weekend. Sterling Grey/Charcoal Leather, very nice.There are only 5 Flex in the entire area of 6 dealers. We looked at it and loved it. I almost had my wife convinced to test drive it until we saw the $47,600k MSRP. Ouch...!
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Replying to: famof3kids (Sep 09, 2009 12:17 pm) The EB Flex is crazy quick; and though indisputably fun, and even beneficial in certain climates, all that oomph the way the EB provides it would be largely lost on me in such a high COG vehicle. For me, the convenience of Active Park Assist would have been an almost-comparable benefit to EB itself. On the other hand, give me the EB in a sedan, every time. Ironically, I just purchased an MKS this past weekend, and I was prepared to go "whole hog", until I was made aware of how incentivized the 2009 units were, plus dealers' further desire to negotiate to move out their 2009 stock. While the EB 2010 MKS would have been very reasonable, albeit expensive, and otherwise comparably-equipped 2009 suddenly more than $9K less expensive and the 2010 EB all-but-impossible to justify. It's not that the 2010 EB MKS was so unreasonably expensive, the 2009 MKS just became too heavily subsidized to ignore. |
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Replying to: famof3kids (Sep 09, 2009 12:17 pm) |
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Replying to: jpf (Sep 12, 2009 7:02 pm) The Taurus and Flex are hopelessly overpriced, too. Honestly, Ford is way too proud of its cars when competitor vehicles offering as much or more can be had for many, many thousands less. I don't get people paying 30k for a Ford let alone 35k or even 40k. The 2010 all new Mercedes E Class, which is a technological and engineering marvel, can be had for 46k, and the Hyundai Genesis can be had for an eyelash under 30k, with TONS of standard equipment.
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Replying to: mikemartin (Sep 21, 2009 10:44 pm) It also happens to be an exceptionally profitable vehicle for Ford, earning them some of the highest gross margins in their history. Guesstimating a vehicles "success" based solely upon how many may seem to be roaming on the road is one of the most error-prone presumptions possible. How are they selling versus the E-Class, I wonder. The tremendous satisfaction and exceptional reviews the Flex has won has also provided Ford tremendous benefit in terms of the perceived (and actual) quality of its vehicles in the marketplace. The same is true of the 2010 Taurus which has been deliberately priced to be an aspirational vehicle, the result of which does not merely produce sales of other Flexes and Tauruses. It has helped win customers back to the brand as a whole. Ford knows precisely what they are doing; and in a market that's otherwise floundering, they happen to be succeeding.
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Replying to: madlock (Sep 22, 2009 4:39 pm) I personally think the tactic is... Price these vehicles super high, then offer incentives to what Ford really thinks the car is worth. This way they budget for the "incentive" price and if they get "MSRP" then bonus for them. |
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Replying to: jpf (Sep 12, 2009 7:02 pm) They are pretty popular here in Los Angeles. I see them all the time. These vehicles are capable of moving a lot of people or stuff - the design is very efficient compared to a full size SUV. Had they been available when I turned in my Freestyle lease a couple of years ago, I might well have bought one myself... |
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Hi all, I just drive the Flex and LOVE it. Amazing room and very comfortable seats...not to mention awesome features like ambient lighting, nav with rearview camera, sync, fridge, and more. Can someone please post all of the rebates that you can still get on a 2009? I see: $1500 Bonus Cash $2500 Rebate 0% interest Can someone let me know more details on: -$1950 X-plan (I assume this just gets you down to close to invoice?) -$1500 first 3 payments incentive (I plan on putting down $20k so would think I would qualify...is this still going on?) -$1500 GM Owner cash (I just sold my 2008 Tahoe...would I qualify?) -$750 buyer certificate (is this still active? details? Thanks again! From this list of rebates, it looks like I could get around $10k off list. Correct? So a $40k Limited for $30k. Thanks guys!
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