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Article Comments-2009 Audi A4 First Drive and Full Test

34 messages, Last post on May 05, 2009 at 5:37 PM
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First Drive: 2009 Audi A4 Avant - First Impressions: A stylish, lively driving package as always, but there's even less cargo room than before.(more)
Full Test: 2009 Audi A4 - What Works: The best-handling A4 ever; beautifully built interior and now with actual rear-seat legroom; fantastic brakes.(more)
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Replying to: rjlaero (May 29, 2008 1:05 pm) |
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The article is titled on the front page of "Inside Line" as the "world's first" full-test of the 2009 Audi A4. I guess they missed "Autocar UK" testing it -- in full -- back in February 2008. Print edition and online (the fact that "Autocar" tested a FWD TDI variant is irrelevant -- "Inside Line" did not qualify engine-type or drive system in the headline). Funny -- "Inside Line" is an internet only publication and the internet is such a global medium, yet they missed something like that in the interest of self-promotion. "World's first?" Uh, no. Look around a bit. You beat the US buff books, that's it. Good review though. |
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OK, just drove for the first time the '08 A5 coupe 3.2L 6Tiptronic, so-called "S-Line" package whose apparently only mechanical difference is 19" vs. standard 17" wheels (I'll prefer the 17s though the car I drove was not excessively harsh). Don't want the coupe & am leaning toward the Avant/estate/wagon depending on finances. Salesman mgr in Layton UT is a great guy. I have absolutely no industry affiliation. To compare the bland looks of any non-M-series 3 sedan to this car is just an injustice, period (even the M3 sedan may not compete). I was looking at the road (no salesman in the car) & my wife said half the people on the street were gawking wildly at the car. The headlights are similar to the R8s (which the salesman said is, at $140k, $100k less costly than the next hand made supercar...& he's sold out till 2012). I favor the look of the new 4/5 series more than just about anything I can think of right now that mortals can afford. Plus my wife & I fit very comfortably...I'm 6-3-230lbs. We absolutely do not fit comfortably in the 3-series. The overall emotional reaction to driving the A5 was the closest I've had to that of driving a new '04 911 Cabriolet. I've driven the current 3-series & the current A4 sedan on an autocross course at high speed. The new A5/coming new A4 are hugely upgraded in handling, a different universe from the current A4. Maybe right there w/ the 3-series/Sport package; on bad traction surface no contest the A5 would be preferred (obviously). Definitely the A5 is more comfortable. Base '09 A4 will have: PMR, leather, Quattro 40/60 front/rear torque bias, ZF 6Tiptronic/paddles, split folding rear seat, electric driver seat, new 2.0L I4 turbo w/ 211hp/258tq. That's 15lb-ft more torque than the 3.2L V6 I drove today. MPG n/a. Base estimate $34-$35k USD. For that money BMW offers a 328i A/T w/ 230hp & far less torque. I'd take the '09 A4 over the Bimmer (Beemer is 2-wheel machines only) anyday...but again, I have specific comfort requirements & appreciate the new A4's special cosmetic appeal. We also get about 60" snow average here. |
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Replying to: rjlaero (May 29, 2008 1:05 pm) So I'm getting an Evo10 MR. Please Audi, come back with the right marketing. |
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| I agree with a lot of people here. The AUDI is way better than the 335i regarding the looks. As for performance, people who buy a car like this don't really care about the 0to60 or 1/4 mile. They mostly go for looks and I can't think of a better looking sedan at the moment. | |
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Replying to: sunilb (May 18, 2008 4:10 pm) There's basically two hidden costs that you're ignoring. The first is that DoT safety regulations require the manufacturer to go crash some number of vehicles for every engine/drivetrain permutation that they want to sell. The second is that there's always some parts that are unique to each permutation, so someone has to pay for all of those spare parts to be stocked in every regional distribution center for the next 15 years. The unfortunate reality is that a manufacturer needs 'economy of scale' in product sales in order to make offering such options viable. Long story short, you need far more than merely 'hundreds' of a particular engine-drivetrain sold -- you need 'hundreds per week', so as to get into the range of over 10K/year. Now I'm making up these numbers, but they do serve to illustrate: Figure: 6 crash tests $20K parts stock * 10 years * 10 distribution centers = $2M expense Very roughly, that's $3M in overhead costs to support the permutation. If we say that they expect that changes in models (refreshes, etc) are only good for 3 years worth of sales before they have to redo-, and they're selling 500 cars/year, then the above $3M expense only gets amortized over 1,500 vehicles, which works out to a $2,000 cost premium per vehicle sold. We don't have to like this, but this is the economic realities of niche products. -hh
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Replying to: huntzinger (Jun 02, 2008 6:28 am) |
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you also have to consider there's only 2 levels of equiptment on the 2009 3.2 A4. You have to order either a premium plus or prestige model. Premium plus includes the led's, xenons, bluetooth, ipod, power & memory seats, leather, sirius and several other things. So there won't be any stripped down cheapo models like BMW advertises than few people want and are almost never on dealers lots. |
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Every time I find myself in the market for a car, I try and convince myself to buy an Audi. I love the understated styling of the cars and the grip and safety of Quattro, the interiors are fantastic, there's no "hey, look at me! I'm driving a BMW" statement stigma, I am more impressed with Audi's dominance at Le Mans than I am with BMW's progress in Formula 1, and the list goes on. But every time, I buy a BMW instead, and it's because they consistently outperform the Audis. If Audi had just tossed in a 320 horsepower V6 and kept the price equal to the 335i's, I would be there in a heartbeat. But they didn't. They gave us a 265-hp engine instead. The bar for the $45,000 sports sedan market is much higher than that. And no, it's not all about 0-60 times, but they've got to get close to be in the game. I love Audi, but until they can really deliver on their performance message (just get close -- 1.7 seconds slower in the 0-60 category is not close), I'll keep buying 3-series, much as I try to convince myself to go Audi.
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Replying to: duncanlord (Aug 28, 2008 3:26 pm)
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