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GM News, New Models and Market Share

8060 messages,  Last post on Nov 09, 2009 at 5:54 PM

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#6764 of 8060
Re: 4x8? [cooterbfd] by bpizzuti
Jul 02, 2009 (4:36 am)
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Replying to: cooterbfd (Jul 02, 2009 4:31 am)

Yes it is, but we're talking perception here. If a company has a strong reputation, they can get away with being corporate across the board, and even twist it to help them: "Hey, this is Caddy stuff and you're getting it in a Chevy!" But for a company with a bad rep, or one that needs to be built up, the perception is that they're using the cheap-brand components in the expensive brands...and it becomes a Malibu drivetrain in the CTS, rather than vice versa. See what I'm getting at?
 
Unfortunately, that's something that costs a lot to fix, either marketing-wise or product differentiation. But until GM brings their reputation back up somewhat, the perception will be that Buick and Cadillac are using "commoner" Chevy drivetrains, and not that you're getting high-end luxury-brand components in your Chevy.
#6765 of 8060
Re: Buick sales may rebound [cooterbfd] by lemko
Jul 02, 2009 (5:35 am)
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Replying to: cooterbfd (Jul 01, 2009 12:59 pm)

Well, if I really wamted to stand out on the west coast, I'd definitely buy a Buick rather than blend in with the sea of anonymous imports. If I lived in Beverly Hills, I'd be thundering through the streets in my massive 1958 Buick Limitied in an automotive expression of a huge upright middle finger to all those west coasters' import-worshipping elitism.
 
I'm sure there's at least one Buick LaCrosse you won't be passing. My girlfriend drives her car very aggressive and is as proud of it as you import fanboys are of your Teutonic tanks.
#6766 of 8060
Re: Buick sales may rebound [cooterbfd] by lemko
Jul 02, 2009 (5:40 am)
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Replying to: cooterbfd (Jul 01, 2009 2:03 pm)

Heck, if I was a celebrity, I exclusively drive Buicks just to p-off my elitist peers! Heck, Buick wouldn't even have to pay for the endorsement - I'd do it for free because I truly believe in the product. Heck, I'd even have a custom Buick Lucerne limousine built for my appearances at movie premieres and Oscar night and such.
#6767 of 8060
Re: Buick sales may rebound [mcribb] by lemko
Jul 02, 2009 (5:44 am)
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Replying to: mcribb (Jul 01, 2009 5:36 pm)

It blows my mind how "old people" are disdained in this country when they are revered and respected in others. Heck, those "old people" didn't get to live so long by being stupid. Heck, I'd rather be seen as a doddering old geezer driving a Buick, than a pretentious poseur valueless yuppie snob driving the latest overpriced imported ego-mobile.
#6768 of 8060
Re: 4x8? [cooterbfd] by andre1969
Jul 02, 2009 (5:46 am)
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Replying to: cooterbfd (Jul 02, 2009 4:31 am)

As far as the 6 sp auto and the 3.6 V-6 goes, do you really believe that? If so, THAT is old GM mentality. We're not talking a 250 backed up by a Powerglide. It IS a corporate engine mated to a corporate transaxle.
 
That's one area where GM used to be really bad. It seems like they made Chevies cheaper on purpose, just to force you to move up the ladder to Pontiac/Olds/Buick. For instance, after the failed Turboglide, I don't think you could even get a 3-speed automatic in a Chevy until 1965, and then only if you got a big-block. I don't think the 3-speed automatic became available with the small-block until 1969!
 
I think Ford did something similar, although they got on the ball a bit quicker. One of my coworkers briefly had a 1962 Ford Galaxie with a 292 V-8 and a 2-speed "Ford-O-Matic" transmission. Chrysler, in contrast, got on the ball early, and in 1960, even the cheapest Valiant could be had with a 3-speed automatic.
 
I think people got used to Mopars and Fords being more and more alike, but expected GM to keep their individuality. So when the GM cars became more and more alike, customers started to balk. As for the engine swapping fiasco, the main reason GM got into trouble with that is Oldsmobile actually mentioned the "Rocket" V-8 in their advertising, and played it up to be a superior engine, and a strong selling point. So when people found out their Delta 88, which they bought based on the advertising, and perhaps past experiences with Oldsmobile cars, suddenly found out it had a Chevy 350 under the hood, they were understandably pissed.
 
And I'll admit, being a Pontiac fan, that I turned down a '79 Bonneville years ago because it had a Buick 350 under the hood, rather than a Pontiac 350. My main rationale at the time, however, was that my '82 Cutlass Supreme with its junky 231 was still fresh in my mind, and that Buick 350 looked enough like the 231 to make me leery. I did find out later though, that while the two were related at birth, they had both gone through so many revisions and alterations over the years, that they weren't that similar anymore. So while a Chevy 229 was just a 305 with two cylinders lopped off, the Buick V-6 and the smallblock V-8 were two vastly different beasts.
 
I also found out that, by 1979, Pontiac wasn't putting their own 350 in ANY full-sized cars anymore. If you got a 350 Catalina/Bonneville that year, supposedly they ALL had Buick engines!
#6769 of 8060
Re: GM's on fire [steve_] by lemko
Jul 02, 2009 (5:46 am)
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Replying to: steve_ (Jul 01, 2009 5:44 pm)

Is Andre here? As a Poncho fan, this might be his last chance to get a new G8 GXP! Heck, I hope the G8 comes back soon as the next Chevrolet Impala!
#6770 of 8060
Re: Buick sales may rebound [lemko] by gagrice
Jul 02, 2009 (5:49 am)
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Replying to: lemko (Jul 02, 2009 5:35 am)

Well, if I really wamted to stand out on the west coast, I'd definitely buy a Buick rather than blend in with the sea of anonymous imports.
 
You would stand out in San Diego if you did not have a Marine Corps insignia on your Buick or Caddy. They are still popular with the retired military that we have more than our fair share. They tend to keep San Diego a bit more stable than the rest of CA. We are also more conservative and tend to Buy American south of the LA/Orange County line.
#6771 of 8060
Re: Buick sales may rebound [carstryke] by lemko
Jul 02, 2009 (5:51 am)
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Replying to: carstryke (Jul 01, 2009 8:15 pm)

Ugly? I think Buicks are drop-dead gorgeous! Bad reputation? How? They're bullet-proof reliable. If I had to escape Philly for a while and could take only one car to last me until I could return, it would be my girlfriend's LaCrosse. It's ultra-reliable, comfortable, durable, and delivers awesome fuel economy on regular gas!
#6772 of 8060
Re: 4x8? [andre1969] by lemko
Jul 02, 2009 (5:55 am)
Reply

Replying to: andre1969 (Jul 02, 2009 5:46 am)

Well, you can tell a Buick engine from the time as it had the distributor at the front of the engine. Heck a Buick engine would be a major selling point in FAVOR of a car for me.
#6773 of 8060
Re: Buick sales may rebound [lemko] by andre1969
Jul 02, 2009 (6:02 am)
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Replying to: lemko (Jul 02, 2009 5:44 am)

It blows my mind how "old people" are disdained in this country when they are revered and respected in others. Heck, those "old people" didn't get to live so long by being stupid.
 
There's an old saying (I think it was John DeLorean that said it) that while it's easy to sell an old person a young person's car, it's almost impossible to sell a young person an old-people's car!
 
There's a difference between revering and respecting old people, and trying to imitate them!
 
Also, I think you have to look at WHY certain cars are driven by older people. Back in the 50's, 60's, 70's, and even part of the 1980's, often you'd see older people driving a Buick, Caddy, Lincoln, Chrysler, etc because they had finally gotten to that point in life where they could afford a car like that. Younger people may have been aspiring to that type of car, but just couldn't afford it yet. And that's why cars like the Chevy Caprice, Fury VIP, and Ford LTD came out...to give younger, less monied people who aspired to a Caddy, Lincoln, or Imperial a less expensive alternative.
 
Heck, I'd rather be seen as a doddering old geezer driving a Buick, than a pretentious poseur valueless yuppie snob driving the latest overpriced imported ego-mobile.
 
Well, I'd rather not be seen as either. We'll all get old eventually, so I'd rather not rush it! But at the same time, I'm not one to jump on the bandwagon and chase the latest flash-in-the-pan fad.

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