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GM News, New Models and Market Share

8525 messages, Last post on Nov 30, 2009 at 3:34 PM
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The first nugget was that the HHR will be replaced by the Orlando. That means the HHR won’t overstay its welcome and its high heritage roof won’t be overplayed. The Orlando name will be used globally and at least initially offered in seven seat configuration only. One issue that Chevrolet is pondering is what to do with is next Colorado and Silverado pickups. Truth be told, while there is only hundreds of dollars in difference between manufacturing the two, consumers expect thousands of dollars difference in price. That kind of spread is difficult to maintain when competition is so cutthroat in the fullsize pickup business. Similarly priced, consumers are going to want to get more for their money and will opt for the larger model. Also factoring into Chevrolet’s planning is Ford’s forthcoming F100, a model that will offer light duty users an option if they feel that the F150 is too much truck for them. Peper says that Chevrolet will have a direct response to the F100. Peper said that there is no set timetable for a next generation Impala. Peper would not commit to any timeframe, even for when we might see a concept, so for now the existing model will soldier on. Asked if he’d ever play again in the minivan segment or consider Chrysler’s minivan product line if it was offered to him, Peper said that he wasn’t very interested. “Every time I open the paper lately, the Odyssey and Sienna are on sale. They are giving those things away,” quipped Peper. Instead, the crossover lineup of Orlando, Equinox and Traverse should meet his customers’ needs.
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Now here comes the 2010 SRX. She’s down on passenger capacity and up on elegance and sportiness which is probably good for the marketplace, but not as good for me. While I find the new SRX’s exterior styling to fit within the Cadillac family, it doesn’t wow me. I'm sure that this new design will be more appealing to customers. However, I rather like the lines of the new Theta-based Equinox better. That brings up a bit of a sore point for Cadillac reps. At one point or another, the 2010 SRX’s platform was referred to as Theta-Premium. If you want to see a bitter apple face, just say that to a Caddy rep. Needless to say, they wholeheartedly disagree with that designation. One Cadillac rep stated, “We probably did ourselves a disservice when we originally mentioned that name.” Truth be told, the SRX does have some Theta components as well as some Epsilon pieces, but not as much as you might think. Internally the SRX’s platform was referred to as T. Whatever the case, when I look “bones” of both the SRX and Equinox: I prefer Equinox. When it comes to the interior, I am very much swayed by the SRX. There is a colorful driver information center nestled in the middle of the gages and for some reason that alone was a big surprise and delight when the car powered up. Overall, I like the layout of the dash, the materials used and the options offered. The SRX has more of a closed-in feeling than the Lexus RX. When seated in the driver’s chair, it seemed to “hug” me more that the ’10 RX. I wonder how that will play with female customers out there. There is no competition in terms of dash layout however, the ’10 SRX absolutely stomps the ’10 RX with the exception of Lexus’ new "Remote Touch" navigation controller, which I quite like. |
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Truth be told, while there is only hundreds of dollars in difference between manufacturing the two, consumers expect thousands of dollars difference in price. That kind of spread is difficult to maintain when competition is so cutthroat in the fullsize pickup business. Similarly priced, consumers are going to want to get more for their money and will opt for the larger model. Ha!!! They finally admit it, took them long enough. The Orlando name will be used globally and at least initially offered in seven seat configuration only When I was in Jakart, Indonesia months ago I've heard the news that Orlando will be sold in many SE Asian countries, Australia, China and India. |
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Replying to: 62vetteefp (Jan 15, 2009 8:13 am) Last I heard, Ford killed the F100 since it wasn't different enough in size from the F150 to be worth the effort in a modest truck market. Peper said that there is no set timetable for a next generation Impala. Jeez, the Impala is outdated rental fodder now. Just kill it and Pontiac, then rebadge the G8.
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Replying to: bumpy (Jan 15, 2009 8:40 am) But then they wouldn't have a G8 to sell. Or a place to dump those extra Aveos and Cobalts...er...I mean G3s and G5s. Come on Bumpy, you should know better than to use common sense with a company like GM, right? |
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Replying to: bumpy (Jan 15, 2009 8:40 am) |
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http://gmrencen.com/Portals/0/docs/LaCrosse%20Reveal%20Brochure-printer%20format- .pdf
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Replying to: circlew (Jan 15, 2009 4:01 am)
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Replying to: bpizzuti (Jan 15, 2009 8:52 am)
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Replying to: lemko (Jan 15, 2009 10:10 am)
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