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Last post on Feb 14, 2013 at 7:24 PM
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#27372 of 32000 Re: Buick Encore priced at $24,950 [berri]
by bpizzuti
Sep 21, 2012 (8:26 pm)
I would say they're turning into Pontiac rather than Mercury. With Mercury, they were the same basic models as Ford, just with different badging and different detailing. Also, Mercury was largely sold at Ford dealers, who weren't all that enthusiastic about wanting them around cannibalizing Ford sales.
Pontiac, on the other hand, generally was the same basic models as Chevy (sans most of Chevy Truck) with styling and detailing differences. But their reason for existing was to give non-Chevy GM dealers "Chevys" to sell to the same market. Essentially, they wanted to compete with local Chevy dealers, and GM, in its infinite stupidity, allowed them to do so.
Now Pontiac is gone...but some of those dealers remain. And while they have GMC to compete with Chevy Truck, Pontiac is gone, and Cadillac is too upmarket. I would not be surprised if those dealers are pushing for these cheaper Buicks so they have "Chevys" to sell again. I also won't be surprised to see a Malibu variant show up.
#27373 of 32000 Re: Buick Encore priced at $24,950 [bpizzuti]
by fezo
Sep 21, 2012 (8:35 pm)
Great. They can call it the Skylark.....
#27374 of 32000 Re: Buick Encore priced at $24,950 [fezo]
by bpizzuti
Sep 21, 2012 (9:06 pm)
I actually LIKED my old Skylark way back when, but they can't do this AND try and build a "premium" brand identity. They would honestly just be better off giving those dealers Chevy franchises, stop with all the bullets in the foot, and just shoot themselves in the head instead.
#27375 of 32000 Re: Buick Encore priced at $24,950 [bpizzuti]
by uplanderguy
Sep 22, 2012 (5:03 am)
Also, Mercury was largely sold at Ford dealers, who weren't all that enthusiastic about wanting them around cannibalizing Ford sales.
That was not my experience at all. I believe Mercury and Lincoln were usually dualled, and Ford sold at another dealer.
#27376 of 32000 Re: Buick Encore priced at $24,950 [uplanderguy]
by lemko
Sep 22, 2012 (5:13 am)
There were separate Lincoln-Mercury dealers. Remember" the sign of the cat?"
#27377 of 32000 Re: Buick Encore priced at $24,950 [lemko]
by bpizzuti
Sep 22, 2012 (5:49 am)
In my entire life (probably not as long as yours but long enough) I've never once seen a single Lincoln-Mercury dealer that was also not a Ford dealer.
#27378 of 32000 Re: Buick Encore priced at $24,950 [bpizzuti]
by dieselone
Sep 22, 2012 (5:53 am)
In my entire life (probably not as long as yours but long enough) I've never once seen a single Lincoln-Mercury dealer that was also not a Ford dealer.
Interesting, I've seen several. Maybe it's something that wasn't universal around the country.
#27379 of 32000 Re: Buick Encore priced at $24,950 [bpizzuti]
by roho1
Sep 22, 2012 (6:24 am)
In my entire life I always saw Ford and Mercury/Lincoln as separate dealerships.
Also, is it true the Buick Encore is built in Korea?
#27380 of 32000 Re: Buick Encore priced at $24,950 [roho1]
by dieselone
Sep 22, 2012 (6:40 am)
Also, is it true the Buick Encore is built in Korea?
According to Wikipedia it is indeed built in Korea.
A Korean built Buick...Blasphemy;)
#27381 of 32000 Re: Buick Encore priced at $24,950 [dieselone]
by uplanderguy
Sep 22, 2012 (6:46 am)
A Korean built Buick...Blasphemy;)
We agree on that. I absolutely detest that it's built there.