Last post on Oct 12, 2007 at 3:33 PM
You are in the Hyundai Sonata
What is this discussion about?
Hyundai Sonata, Honda Accord, Car Comparisons, Sedan
#200 of 664 Re: Hyundai IS an influence on Honda! [effect18]
Sep 23, 2007 (9:12 am)
I wouldn't say Hyundai as solidified it's position in the market and that others are loosing marketshare to them because every major competitor in this class has sales that are UP (exception Accord)
The Altima and even the Camry in all its lacklusterness is still gaining sales and marketshare while the Sonata is pretty much remained a stagnent selling car overall. Fleet sales move the Sonata muscle and I think even with this new Accord its sales will go up too.
I'm not saying the Sonata has not helped change the game and is not competitive, I am saying that the car has NOT YET solidified its place in the marketplace because had it done so, the car would sell better with fewer fleets. It set a standard (for about a year) for safety features and still sets the standards for overall value, but the car doesn't stand out for much else. It has no more "Pizazz" IMO than the Camry. I also do not believe that the Sonata is as refined as the Accord or new Altima overall, but that with it's discounts its a much better value than those cars. The Camry, to me, is a differnt story all together. If any car in this class is overrated, its the Camry. The only Camry of substance to me is the Camry SE or the Hybrid.
I do believe that this Sonata is the basic foundation for better Sonatas to come and that maybe by the NEXT generation perception overall will have changed so much that the car will be considered more by other consumers. Most folks who I have talked to only consider the Sonata BECAUSE of its value pricing compared to say the CamCordTima. If the Sonata were priced anywhere near it's immediate rivals, it wouldn't sell as well.
Us enthusiast here are very well informed, but many other car buyers still have a problem with the Hyundai name which is ignorant on their part for lack of research but it's a reality because if not Hyundai could have done the same thing Nissan did with the previous generation Altima when it was released, price it around the same price or HIGHER than the immediate competition. Altimas back in 2003 retailed for higher than the comparable Accord, even after the Accord was redesigned.
Hyundai perception is changing but the Sonata has not quite Solidified its position in this marketplace because had it done so the car would be selling better and to fewer fleets with fewer discounts on an already price competitve (before discounts) vehicle.
#201 of 664 Re: Accord following the Sonata [elroy5]
Sep 23, 2007 (9:14 am)
The difference is that when I brought up the previous-genertion Accord (re its door pulls, braking, and a test drive I did), it was to compare it to the 2008 Accord moreso than the current Sonata. And except for the door pulls (which was a positive comment about the 2003-7 Accord), I was replying to a thread someone else started. So tell you what, I won't mention the previous-generation Accord (or Sonata) here if you don't, OK? Even if it's to praise the old Accord.
#202 of 664 Re: Hyundai IS an influence on Honda! [maxamillion1]
Sep 23, 2007 (10:07 am)
Some facts to consider:
U.S. Sonata sales in 2004 (last year for prior generation): 104,000
U.S. sales of current-generation Sonata (started selling in April 2005) as of 10/31/05: 109,512 (about 7 months' sales)
U.S. sales for Sonata in February 2005 (right before current generation debuted): 9,762 (58% increase over Feb 2004)
U.S. sales for Sonata in February 2006 (current generation): 13,741 (41% increase over Feb 2005)
U.S. sales for Sonata in February 2007: 12,137
So although Sonata sales are down some in 2007 compared to 2006, the Sonata is selling in considerably higher volumes than the previous generation did, despite the fact it costs considerably more than the previous generation. The Sonata has gained sales, and market share, over the life of its current generation. The Accord has lost sales, and share. Maybe the 2008 Accord will change that trend.
#203 of 664 Sonata is top choice for college students
Sep 23, 2007 (10:14 am)
Looks like the 2008 Sonata has a broad base of appeal: top choice for both college students and (from an earlier post) retirees:
The Accord was not on either list. So does that mean it appeals to mostly middle-aged people?
As for lists, both the Accord and Sonata made C/D's list of top 10 safest cars under $25k, while the Accord (2007) made the top 10 quickest cars under $20k (won't be eligible for 2008 however).
#204 of 664 Re: Hyundai IS an influence on Honda! [backy]
Sep 23, 2007 (11:12 am)
Numbers you could use to understand ups and downs on Sonata's sales... (Mid year registration numbers, counted from Oct 1 thru March 31, and since you included February sales, they will be covered in these). Fleet sales for Sonata:
2005 - 26.5%
2006 - 50.1% (Explains a big increase over 2005)
2007 - 27.6% (Explains decrease from 2006)
#205 of 664 Re: Hyundai IS an influence on Honda! [robertsmx]
Sep 23, 2007 (11:24 am)
Yes, that helps explain the raw numbers. So with these percentages included, it shakes out like this:
Feb. 2005: About 7150 Sonatas (2005 models) sold to individuals.
Feb. 2007: About 8790 Sonatas (current generation) sold to individuals, or about 23% increase from two years before.
Now that the new Accord is out and other new cars are coming (Malibu, Mazda6), I think Sonata sales may be held down some until the mid-gen refresh this spring.
#206 of 664 Re: Hyundai IS an influence on Honda! [robertsmx]
Sep 23, 2007 (11:28 am)
Hyundai realized that the 4 cylinder should be standard on all trim levels for 2008, because of high fuel prices people do not want a V6 as much, they wanted more 4cylinders instead.
#207 of 664 Re: Accord following the Sonata [backy]
Sep 24, 2007 (10:52 am)
The 2003 Sonata is a design that debuted in 1998. The 2003 Accord was all-new that year. Not a fair comparison. And not the comparision we're talking about in this discussion.
but its ok to call out the prev gen accord (03-07,) on its braking ability compared with a car that was actually newer? How is that fair? And does that again not include an accord in which this thread is NOT about?
the accord won that comparo too. Icing on the honda cake.
#208 of 664 Re: Accord following the Sonata [colloquor]
Sep 24, 2007 (10:54 am)
whats growing tiresome is people calling out honda for its lack of inclusion of certain features when there are hordes of other automakers who have done it too.
and its a moot point, because THIS thread is about the 2008 HONDA ACCORD, which just so happens to have it just as standard as hyundai does.
#209 of 664 Re: Accord following the Sonata [eldaino]
Sep 24, 2007 (10:56 am)
Well, the 2008 Accord & the 2008 Sonata!
If I didn't say it, someone else would've.