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Is There Room in the Luxury Market for Hyundai?

7308 messages,  Last post on Mar 09, 2013 at 11:56 AM

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What is this discussion about? Hyundai Equus, Hyundai Genesis, Car Comparisons

Messages Page 728 of 732

#7262 of 7308 Re: Preferred By The Millionaire Next Door [fintail] by backy

Jul 15, 2011 (9:11 am)

Replying to: fintail (Jul 14, 2011 8:54 pm)
It has an adjustable air suspension, so that might control height.

#7263 of 7308 less competition coming by steve_ HOST

Nov 25, 2011 (1:06 pm)

Maybe Hyundai can buy and repackage the Maybach. (WSJ)
 
And knock around $200,000 off the price while doing so.

#7264 of 7308 Re: less competition coming [steve_] by fintail

Nov 25, 2011 (2:47 pm)

Replying to: steve_ (Nov 25, 2011 1:06 pm)
The Equus has about the same amount of elegance and classic design as the overdone tacky Maybach.

#7265 of 7308 Great Car!! by moohead

Dec 05, 2011 (7:00 pm)

Been driving it for a week now, such a great car and great value!!

#7266 of 7308 Re: Great Car!! [moohead] by captain2

Dec 15, 2011 (1:11 pm)

Replying to: moohead (Dec 05, 2011 7:00 pm)
congrats on a well considered purchase. As it relates to this topic, however, I wonder what types of reaction are you getting when you tell folks that 'this is the world's first $60k Hyundai'. Live in a city of several million, have only seen 1 on the road and thought its road presence was somewhat unremarkable.

#7267 of 7308 Re: Great Car!! [captain2] by backy

Dec 15, 2011 (1:47 pm)

Replying to: captain2 (Dec 15, 2011 1:11 pm)
Maybe it appeals to people who crave exclusivity in their cars.

#7268 of 7308 Re: Great Car!! [backy] by captain2

Dec 15, 2011 (2:25 pm)

Replying to: backy (Dec 15, 2011 1:47 pm)
exclusivity is but one characteristic of a luxury car. Unfortunately though a another characteristic is what other folks think it is. Ford can make some darn luxurious 'Fords' but they cannot make a luxury car until they call it a Lincoln. And even that one is debatable. Same can be said for Chevy/Cadillac, VW/Audi, Toyota/Lexus etc etc. MB is unquestionably a luxury mfgr on this side of the pond but much more of a mass mfgr elsewhere. Like it or not, it all has to do with people's perceptions and may not have any basis in fact beyond that.
 
Such is the plight of a Hyundai branded automobile ever finding a place in the luxury market

#7269 of 7308 Re: Great Car!! [captain2] by tjc78

Dec 15, 2011 (2:26 pm)

Replying to: captain2 (Dec 15, 2011 1:11 pm)
Where you been hiding?
 
Anyway, I live in a pretty populated area and haven't seen an Equus on the road yet. I did sit in one at the dealer and I'll tell you it is a very nice machine. I can't find much fault in it. If it was within my means I probably would have test driven it. IMHO its a halo car for Hyundai for them to say "I did it" I'm sure they have sold a few, but it certainly isn't paying the bills. The Sonata, Elantra and Santa Fe are taking care of those duties.

#7270 of 7308 Re: Great Car!! [tjc78] by fintail

Dec 15, 2011 (6:38 pm)

Replying to: tjc78 (Dec 15, 2011 2:26 pm)
I live in an affluent area where a new S/LS/7er/A8 is not remarkable, and I have seen exactly one Equus. It had chrome wheels which took me back in time, and it was sitting too high - they must have adjustable suspension which the driver didn't understand. It didn't have much otherwise...from a distance I thought it was something else, maybe an Infiniti.
 
I am sure it is a plush comfortable car and probably won't have any massive technical issues, but I anyway would spend 60K+ in a different way.

#7271 of 7308 Re: Great Car!! [fintail] by bobad

Dec 16, 2011 (6:50 am)

Replying to: fintail (Dec 15, 2011 6:38 pm)
3 years ago, I could drive all over town and only see 1-2 Hyundai's of any kind. Now they're all over the place. I can't even go 3 miles to the store without spotting 3-4 Sonatas, 1-2 Santa Fe's, and various Elantras. The upscale Hyndai's are still scarce here, but that will change when the word spreads about the reliability and value of the brand. Better get used to them. It isn't hard to do, they're nice cars, and the non-pedigreed stench won't stick to you.

Messages Page 728 of 732

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