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Is There Room in the Luxury Market for Hyundai?

5583 messages,  Last post on Mar 20, 2010 at 3:24 PM

You are in the Automotive News & Views Forum. Your Hosts are steve_ & claires

What is this discussion about? Hyundai Equus, Hyundai Genesis, Car Comparisons


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#2512 of 5583
Re: The Genesis and its exterior styling. [toye] by bobad
Jul 12, 2009 (3:35 pm)
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Replying to: toye (Jul 11, 2009 8:41 pm)

Most reviewers felt that it looked like a imitation, or that it was a combination of several luxury brands.
 
That's just lazy reviewers.
 
There's nothing new under the sun. Every car has styling features that look like several other cars. Building a car that looks like no other in any way is nearly impossible and fully suicidal. There's a very fine line between "unique" and "weird".
 
Combine the above with size and aerodynamic constraints, and designers have very little to work with.
#2513 of 5583
Re: The Genesis and its exterior styling. [toye] by fintail
Jul 12, 2009 (6:35 pm)
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Replying to: toye (Jul 12, 2009 10:40 am)

I am in the same type area re: luxury cars. Nothing really gets me going unless it is some kind of super-limited edition of a car I already like.
 
I'll admit my head turned for the first couple Genesis I saw, as I had never seen them before. But after that, it's just kind of like a 5er to me.
#2514 of 5583
Re: The Genesis and its exterior styling. [bobad] by fintail
Jul 12, 2009 (6:36 pm)
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Replying to: bobad (Jul 12, 2009 3:35 pm)

Add to that there are very few car designers anymore who aren't lemmings, and everything will be derivative of something else. Hofmeister kinks, MB grilles and lights, Japanese body cues...it all gets recycled.
#2515 of 5583
Re: The Genesis and its exterior styling. [fintail] by toye
Jul 12, 2009 (7:20 pm)
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Replying to: fintail (Jul 12, 2009 6:35 pm)

The most popular luxury car by far in my area is the BMW 3 series... The 7 series is sharp but I have to say that I dislike the looks of the 5 series on the rear end. It just doesn't appeal to me, Thats just my preference.
 
PS I've never been in the 5 or 7 series but in a 3 series plenty of times
#2516 of 5583
Re: The Genesis and its exterior styling. [toye] by backy
Jul 12, 2009 (8:30 pm)
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Replying to: toye (Jul 12, 2009 7:20 pm)

If you consider the 3 Series a "luxury" car. If it is, then the Genesis sedan certainly is.
#2517 of 5583
Re: The Genesis and its exterior styling. [toye] by fintail
Jul 12, 2009 (9:19 pm)
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Replying to: toye (Jul 12, 2009 7:20 pm)

I don't like the front of the 5er, and the previous 7er was pretty unsightly too - the update is an improvement. At least Hyundai hasn't tried to Bangle-ize anything yet.
 
A 3er isn't really a luxury car...a premium car, yes.
 
On the styling note, I will admit I am not so turned off by the weird beltline dip behind the B-pillar of the coupe. I'm still really not seeing any coupes on the road though.
#2518 of 5583
Re: The Genesis and its exterior styling. [fintail] by toye
Jul 13, 2009 (2:29 pm)
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Replying to: fintail (Jul 12, 2009 9:19 pm)

Fintail,
Your right on the 3 series it really isn't a luxury but premium, but as materialistic as South Forida is many people here crave a BMW and the 3 series is the only BMW that comes close to being affordable. It's that prestige factor, or status symbol that many people crave. Hell with the bad economy many people have had to give up their "baby" for something more afordable. I know two women that took over leases of 3 series because of the original owners couldn't keep up with the payments.
#2519 of 5583
3-series by m4d_cow
Jul 14, 2009 (7:42 am)
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is indeed viewed as the it cars for those wannabes. Me, I personally classify it in the same class as Infiniti G, entry level luxury.
 
Of course, the barrier between entry level luxury and upper level near luxury is very blur indeed. As more and more cars are trying to fill in every niche gap in existence the classifications will at one point become way too complex for humanity to comprehend IMO.
 
Bobad: nothing new under the sun? I disagree. Then what do you call Audi's current theme? No other company has yet to create such style. There are several (but few) automakers that offer distinct styling, Cadillac and Audi are some of them, and to some extent, Infiniti.
 
IMO we can;t really use Japanese brands as the styling cue, as they're mostly copying from European designs. I'm really curious to see if Hyundai will, one day, find it's own original theme, one that can last that is.
#2520 of 5583
Re: The Genesis and its exterior styling. [toye] by fintail
Jul 14, 2009 (8:43 am)
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Replying to: toye (Jul 13, 2009 2:29 pm)

The 3er is the leased favorite, same for the C, the IS and the G as well. When a status symbol is so easily affordable, the status is tarnished...although those who buy it seldom realize this. It might be especially true for BMWs, where the stripped down model is easy to spot.
#2521 of 5583
Re: 3-series [m4d_cow] by backy
Jul 14, 2009 (9:56 am)
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Replying to: m4d_cow (Jul 14, 2009 7:42 am)

I'm really curious to see if Hyundai will, one day, find it's own original theme, one that can last that is.
 
You have probably not seen Hyundai's latest designs, but the next-gen Tucson is quite striking, and unique I think. The 2011 Sonata will be a big departure from the current car but has a similarity to the CC. And of course the Genesis coupe has some uncommon styling elements. There are also other designs in the works--you can see some of them at hyundai.com.
 
Recall that Hyundai did go "original" in the past with mixed results. The original Santa Fe is one example. The Japanese, especially Honda and Toyota, have proven over the years that vanilla sells cars as well as ice cream.

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