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Is There Room in the Luxury Market for Hyundai?

4160 messages,  Last post on Nov 22, 2009 at 9:56 PM

You are in the Automotive News & Views Forum. Your Hosts are steve_ & claires

What is this discussion about? Hyundai Equus, Hyundai Genesis, Car Comparisons


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#1568 of 4160
Re: Hyundai for sale [steve_] by tenpin288
Dec 26, 2008 (10:24 am)
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Replying to: steve_ (Dec 26, 2008 8:36 am)

Just to set the record straight (which the StraightLine article doesn't unless you read the comments), the Hyundai mentioned is NOT the Hyundai Motor Corporation. It is a South Korean shipping/trading concern. http://www.hyundaicorp.com/eng/ Here is a link to the global Hyundai Motor Corp. http://worldwide.hyundai-motor.com/. Two different companies.
#1569 of 4160
Re: Hyundai for sale [tenpin288] by steve_ HOST
Dec 26, 2008 (11:07 am)
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Replying to: tenpin288 (Dec 26, 2008 10:24 am)

I thought that was addressed in the comments but now the entire post has been pulled.
 
So ... never mind?
#1570 of 4160
Re: Hyundai for sale [steve_] by tenpin288
Dec 26, 2008 (12:05 pm)
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Replying to: steve_ (Dec 26, 2008 11:07 am)

So ... never mind?
 
By any chance, are you related to Emily Litella?
#1571 of 4160
Re: [bobad] by fintail
Dec 26, 2008 (3:17 pm)
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Replying to: bobad (Dec 26, 2008 6:42 am)

I don't recall Toyonda fanboys preaching "destiny"...
#1572 of 4160
Re: Hyundai Developing Their Own 6 and 8 Speed Automatics [bobad] by cobrazera
Dec 27, 2008 (4:46 am)
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Replying to: bobad (Dec 25, 2008 9:10 am)

Hyundai's " strong in-house engineering capabilities " would appear to be lacking in the suspension department.
The Azera, Genesis, Entourage and Vera Cruz have all been dissed in Car and Driver comparison tests for sub-par, or even inadequate, suspension performance compared to the competition.
None of the former are marketed as performance cars, so maybe they can get away with it. If, however, it's not sorted out in the upcoming Genesis Coupe, they could have a tough time competing against V8 Mustangs with only a V6 and a suspension that's not topnotch.
#1573 of 4160
Re: Hyundai Developing Their Own 6 and 8 Speed Automatics [cobrazera] by bobad
Dec 27, 2008 (9:16 am)
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Replying to: cobrazera (Dec 27, 2008 4:46 am)

Their engines are well engineered, and real gems. I have no reason to doubt their transmissions will be fine as well. I don't think they will stop until they perfect them.
 
About the "suspension problems". I haven't experienced them, but it's possible. Even the most brilliant engineers make mistakes. If you aren't making a few mistakes, you aren't learning. If you aren't learning, you can never achieve excellence.
#1574 of 4160
Re: Is There Room in the Luxury Market for Hyundai? [steve_] by trimaster
Dec 27, 2008 (8:46 pm)
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Replying to: steve_ (Jul 02, 2007 4:18 pm)

The Genesis is a very nice car, but I don't consider Hyundai a luxury car maker. I see them as an inexpensive car company that created one nice luxury car.
 
If someone says "I bought a Mercedes, BMW, Lexus," etc, people will more likely associate that with a luxury car purchase, regardless of the model.
 
If someone says "I bought a Hyundai," that doesn't say luxury. It says many things, but luxury isn't 1 of them.
 
The Genesis is a nice car, but for Hyundai to be considered a luxury car maker I think they need several more models to choose from that are just as good as the Genesis.
#1575 of 4160
Re: Is There Room in the Luxury Market for Hyundai? [trimaster] by sandy25
Dec 28, 2008 (10:35 am)
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Replying to: trimaster (Dec 27, 2008 8:46 pm)

"The Genesis is a nice car, but for Hyundai to be considered a luxury car maker I think they need several more models to choose from that are just as good as the Genesis. "
 
I would agree. But, they are starting as Toyota did with the Lexus. When I bought my LS 400 in 1990, there were two models to choose from, the LS sedan and the SC sport coupe. Of course, Lexus also offered the dealer experience of separate facilities.
#1576 of 4160
Re: Is There Room in the Luxury Market for Hyundai? [sandy25] by joe97
Dec 28, 2008 (2:41 pm)
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Replying to: sandy25 (Dec 28, 2008 10:35 am)

If I recall correctly, the SC debuted first in 91. Lexus started with LS and ES when the nameplate started.
 
I do agree, however, with the assessment Hyundai itself is not a luxury brand, but the Genesis sedan is a luxury model in its own right.
#1577 of 4160
Re: Is There Room in the Luxury Market for Hyundai? [trimaster] by bobad
Dec 28, 2008 (4:23 pm)
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Replying to: trimaster (Dec 27, 2008 8:46 pm)

It doesn't matter what you or I think.
 
What matters most is what the Genesis owners think, especially those who have previously owned so called luxury brands. If they say they're luxury cars, they are. It would be interesting to know the answer. I honestly don't know.

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