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Is There Room in the Luxury Market for Hyundai?

2484 messages,  Last post on Jun 25, 2009 at 10:34 AM

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What is this discussion about? Hyundai Veracruz, Hyundai Santa Fe, Hyundai Genesis, Hyundai Entourage, Hyundai Azera, Car Comparisons

#1540 of 2484 Yes you do steve... by iluvmysephia1 Nov 27, 2008 (12:32 pm)
and I get what louiswei is talking about, only I don't agree with him that one needs all the caviar and champagne to go with that Hyundai...umm...I mean Genesis sedan.   Excuse me while I grab some sardines-out-of-a-can out of my Coca-Cola nylon-manufactured lunchbox.   BTW-don't let Roger Ebert's review of the latest James Bond flick 'Quantum of Solace' dissuade you from going. It was mah-ve-lous, my son and I traveled 73 miles to a Sierra Vista, AZ, theater from little 'ole cowtown Willcox, AZ, just to see it last night. We weren't disappointed. My son offered a trite little criticism of the movie, and I couldn't disagree with him. He said it will satisfy the X-box and American A.D.D. crowd but could use a bit more dialogue. Right when you're trying to turn a little of your Jesse Stone or Perry Mason on and figure out the characters or the plot another wild action scene steals the spotlight and your thoughts are spilled to smithereens.   But, then again, the action/adventure during this film is great and you don't really want to use your noggin at a James Bond movie anyway, do you?
#1541 of 2484 Re: Unless, of course... [louiswei] by steve_ HOST Nov 27, 2008 (12:33 pm)
Replying to: louiswei (Nov 27, 2008 12:29 pm) Nah, I think the experience is part of buying the car.   But one can't say that every luxo buyer cares the same about the experience as you or I may. Hyundai may choose to emphasize the car more than the experience and I think that's legit.   The MDX is on the Robb Report list and I don't picture Acura's as having the same cachet that I'd expect to find in a Jag showroom (well, maybe Bentley would be a better example). But where are you going to draw the line?
#1542 of 2484 Not only that... by iluvmysephia1 Nov 27, 2008 (12:35 pm)
Hyundai is too legit to quit.
#1543 of 2484 Mathematically... by backy Nov 27, 2008 (2:01 pm)
"Is there room in the luxury market for Hyundai?" could be construed as follows:   Total market for luxury cars, in units sold per year: M The equation before August 2008: M = A + B + C + D + F + I + J + L + P + R + ... (hopefully you get the idea)   The question in play: After August 2008, will the new equation be: M = A + B + C + D + F + H + I + J + L + P + R + ... , and what will be the value of H?   So lattes lab coats and leather seats in waiting rooms don't necessarily need to be a focus of the discussion. Although if some people think they are important to what that future value of "H" becomes, I am fine with that. They just aren't important to me.   P.S. I own a luxury-brand car. I also own a Hyundai, and have owned them for over eight years, so I have ownership and dealership experience in both areas. Do I get bonus points for that?
#1544 of 2484 Re: Unless, of course... [louiswei] by bashogrebash Nov 27, 2008 (11:23 pm)
Replying to: louiswei (Nov 27, 2008 12:13 am) LOL... Louis, I've been reading your posts for a while now and I'm trying hard not to come to the conclusion that you are an elitist brand snob... How did you come to the assumption that I leased a 3-series? FYI it was a Lexus GX470 that I leased. And the reason I leased was because 1) I don't like to keep cars out of warranty 2) I like experience of a new car every 3 years...   As for the wine you mentioned in the link above, I find it surprising that you consider a wine that costs only 200gbp per CASE as something luxurious...   How about this? I don't consider YOU a true luxury buyer because you only bought a lowly IS350...
#1545 of 2484 Re: Unless, of course... [louiswei] by bobad Nov 28, 2008 (7:14 am)
Replying to: louiswei (Nov 26, 2008 1:00 pm) It's everything you mentioned: giant showroom inside a stand-alone maintenance facility, loaner car for any kind of service as long as one requests it, free espresso (the good kind) and snacks, leather sofa, free wash with every service PLUS:   Great jumping jiminy, Louis! Just how long do you plan on spending at your dealership? What kind of "luxury" cars are you used to driving that you need all that time at the dealership? You really should consider moving up to a car that doesn't break down all the time.   My last 2 cars and 1 truck, with a total of 19 years of ownership, I have spent about 3 hours at the dealership! And that was TOO LONG!   I like luxury cars, if they are affordable and reliable. However, that "Luxury Experience" you are so proud of (sipping on expensive ink pens and all) sounds impractical and wasteful to me.   Sorry, I don't want to be "treated like royalty at the maintenance facility". I don't want to know them, and I don't want them to ever see me on the premises. Maintenance may be glamorous to you, but despised me!   You wouldn't by any chance charge people to paint your fence for you?
#1546 of 2484 Misdefinition of Luxury Service? by lokki Nov 28, 2008 (9:55 am)
I think that there's a misdefinition here of what luxury actually is. Luxury is not so much about receiving things, but about what doesn't happen. Luxury is the absence of hassles or inconveniences, and the abundance of choices.   Want something good to eat? It just appears at your table. No waiting in line shuffling through the buffet line. What you receive will taste good. It won't be cold, or strange tasting, and the guy in front of you won't get the last piece of chocolate cake.   Flying first class? Sure the seats are more comfortable, but it's really about having a quiet flight with something decent to eat - guaranteed. That's what you're paying for - the avoidance of annoyances.   In the car luxury dealership experience terms, it means that you're in and out promptly, with your loaner car waiting as soon as you're ready for it. If you DO elect to wait, it'll be a comfortable experience. Not cold or noisy, or dirty. If you DO want the car washed, it's an option, and you know they'll do a good job.   A a non-luxury dealership, these things may happen, but there's no promise. That's what you pay for.   A friend bought leased a Tourag . A better deal than another X-5 he thought. BUT: he had problems with the electronics in the dash. No big deal; BMW wasn't perfect either. And that's where the difference showed up.   Loaner car? Promised one at time of purchase, but he always had to remind the Service Department - hassle. Car wash? You bet, until he caught the kid washing the car with the windows open so the kid could listen to the stereo cranked up. Fixed the problems the first time? Nope. The mechanics weren't used to working on the Tourags. Didn't know how to diagnose and fix. Another call to Atlanta and we think we've got it this time, Sir.   The result? Lexus the next time. Not as good a vehicle, but no hassle, guaranteed.
#1547 of 2484 . by fintail Nov 28, 2008 (10:33 am)
A great luxury is having a good indie shop and not having to deal with surly profiteering dealers at all. They aren't called "stealerships" for nothing, overhead is expensive and someone has to pay for it.   I am a dyed in the wool MB fan, but I loathe dealing with MB service departments unless I am buying a small part to install myself.
#1548 of 2484 Luxury by houdini1 Nov 28, 2008 (12:53 pm)
I currently own a LX 470 and a LS 430 and they are both CPO purchased from a Lexus dealer. I bought these particular vehicles because, to me, they are extremely good cars and a very good value. By nature I am CHEAP and like bargains.   I do like the dealership very much, not because of the luxury trappings but because last year, on my previous LX, they repainted the entire vehicle because of some very minor paint discolorations. The total cost (I saw the invoice) was over $7500. and they kept it for over 3 weeks to do it properly. It looked brand new. For the 3 weeks I drove a new GS 300. No charge for the paint job...and the LX had been out of warranty for over 2 years.   I like the Genesis and I would not be surprised if I own one some day. The Genesis is a tremendous bargain.   No matter how good the dealer is it is still all about the car to me.
#1549 of 2484 There is no room for Hyundai. by dm1212 Nov 28, 2008 (8:00 pm)
What Luxury car do you pay less then 35k new...none.   How can Hyundai's ever be considered Luxury cars? You can buy a brand-new Hyundai for under 15,000. The "Genesis" is not a luxury vehicle, it never will be. Genesis fanatics only like the vehicle because of the price tag, and misleading warranty...   Hyundai are trash.   I personally think VW would change to a Luxury name before Hyundai. (which will never happen either) Replies to this message: joe97 (Nov 30, 2008 7:09 pm)

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