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Is There Room in the Luxury Market for Hyundai?

4223 messages,  Last post on Nov 30, 2009 at 12:28 PM

You are in the Automotive News & Views Forum. Your Hosts are steve_ & claires

What is this discussion about? Hyundai Equus, Hyundai Genesis, Car Comparisons


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#1511 of 4223
Re: Yep... [carolinabob] by joe97
Nov 25, 2008 (4:34 pm)
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Replying to: carolinabob (Nov 25, 2008 12:45 pm)

it appears many will not admit to problems or just don't understand how a luxury car is supposed to perform - in all categories
 
So why don't you educate us exactly what these problems are, and how a luxury car is supposed to perform - in all categories, instead of side-stepping the responses posed to you (except for posting the same excerpt time after time)?
 
I am guessing you're going to come across the issue with a similar Lexus (for example) if you insisit the Genesis has serious problems and can't perform like a luxury car.
#1512 of 4223
Re: Unless, of course... [mattandi] by sandy25
Nov 25, 2008 (8:20 pm)
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Replying to: mattandi (Nov 25, 2008 9:16 am)

"I'm not convinced that Hyundai is going after the dyed in the wool luxury buyer to steal them away from other luxo brands."
 
Mattandi - I agree. Pricing for the Genesis starts around $30k. Edmunds.com lists 95 vehicles for sale in the $25-35k price range and another 40 vehicles in the $35-45k range (ok, a lot of these are "duplicates" in that they list both the 08 and 09 models of some vehicles but you get the idea). With the value and features the Genesis offers almost any of the above are good prospects and is where I suspect the sales are coming from.
#1513 of 4223
Re: Unless, of course... [mattandi] by cobrazera
Nov 26, 2008 (3:38 am)
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Replying to: mattandi (Nov 25, 2008 7:01 am)

Why place so much emphasis on the " dealership experience " anyway. My 2 year old Azera ( 19K miles ) has been to the dealer 3 times - for oil changes which took 1/2 hour ( I did it once myself and won't make that mistake again ).
IMO, if the car is reliable, one shouldn't worry too much about whether the dealer has latte or just plain joe - 'cause you won't be spending that much time there.
#1514 of 4223
Re: Unless, of course... [cobrazera] by steve_ HOST
Nov 26, 2008 (8:18 am)
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Replying to: cobrazera (Nov 26, 2008 3:38 am)

I'm tire kicking and a dealer touted free car washes to me the other day. I pointed to my Subaru that's has its protective coat of winter gray on the lower body panels and said that's why I'm looking mostly at silver cars. They don't show the dirt. I'm paying for that kind of stuff whether I use it or not.
 
He also touted the car's reliability to me and I bit my tongue about seeing that the service department waiting room was full.
 
Loaners are nice, and with them, you don't need lattes or loaners or net access.
#1515 of 4223
Re: Unless, of course... [steve_] by backy
Nov 26, 2008 (8:37 am)
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Replying to: steve_ (Nov 26, 2008 8:18 am)

Unless a dealer has a hand wash or all-cloth wash, I ask them to skip it as they can do more harm than good with the "scouring brushes". But it does come in handy and saves a few bucks, especially in winter when it's too cold to wash the car in my driveway and I want to keep the salt off the car. A reason to buy a car there? No.
 
Loaners are nice if a car has to be kept overnight--which has been so rare for me over the past 10 years or so that it's again not a reason to buy or not buy a car from a particular dealer. But I like the idea they are available if I need them. More important to me is a dealer who will cheerfully give me a lift home or to the office if I request it. And the net access is nice for those 30 minute oil change appointments (the most frequent kind of service), since I can be productive while I wait (unless I decide to chew the fat with a sales rep about their new models...).
 
I am sure that all the people waiting for their trusty Subarus were there for scheduled maintenance.
#1516 of 4223
Re: Unless, of course... [backy] by steve_ HOST
Nov 26, 2008 (8:45 am)
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Replying to: backy (Nov 26, 2008 8:37 am)

Actually it was a Honda dealer. And I bit my tongue about exploding AC compressors too, lol.
 
I do my own oil changes, but yeah, net access for the quick stuff would be nice. Rides to the office are ok, but you have to get back to the dealer and sometimes that's a pain.
 
If you pay a premium for a Genesis, how hard is it to give the owner an Accent for the day while the 15k service is being done?
#1517 of 4223
Re: Unless, of course... [cobrazera] by louiswei
Nov 26, 2008 (9:11 am)
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Replying to: cobrazera (Nov 26, 2008 3:38 am)

Why place so much emphasis on the " dealership experience " anyway.
 
Like I said, you don't understand why people buy luxury brands like BMW, MB and Lexus (not like there is anything wrong with that). People buying those cars because they want the totally luxury ownership experience, not just cars with luxury equipments. How many times do I have to express that...
 
I know some people will say that I don't give a darn because I just want a nice car with all the luxurious goodies like gadgets and leather seats. Well, if that's the case then good for you because you'll have more choices than the true luxury buyers. However since the title of this thread is, and I'll point out again:
 
Is There Room in the Luxury Market for Hyundai?
 
I felt it's important to let people know what does luxury market mean to the traditional luxury buyers, ie the MB, BMW and Lexus owners.
#1518 of 4223
Re: Unless, of course... [steve_] by backy
Nov 26, 2008 (9:20 am)
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Replying to: steve_ (Nov 26, 2008 8:45 am)

Maybe the dealer figures someone who drives a luxury car would be put off by offering them "only" an Accent. Anyway, for a 15k service (1 hour max) I'd rather wait at the dealer, and use their free wireless Internet, drink their beverages, watch their TV, or check out the new models. For a 30k or 60k service, I like the lift home (can arrange to get a ride back from someone in the family.
 
The Hyundai dealer I bought 2 cars from used to have round-trip shuttle service, which was nice because they would take me downtown to my office and pick me up again in the afternoon. I'd save parking fees. Then they dropped that service, and also their competence declined, so I said good-bye in favor of a dealership closer to home.
#1519 of 4223
Re: Unless, of course... [louiswei] by bobad
Nov 26, 2008 (9:39 am)
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Replying to: louiswei (Nov 24, 2008 12:38 pm)

Sorry, but apparently you don't know what's in a true luxury buyer's mind. In a "true" luxury buyer I don't mean one who wants just the leather seats and all the gadgets. A true luxury buyer wants to be pampered, they want to be treated like royalty and it's the detail that counts.
 
Then please tell me what market the Genesis is in?
 
And just because YOU want to spend lots of money to be pampered like a spoiled child doesn't mean everyone does. I rather pocket the money and skip whatever it is Lexus does to or for you.
#1520 of 4223
2010 Santa Fe Model Changes?? by mdutch
Nov 26, 2008 (10:03 am)
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According to Edmund's website (in the future models section), the Santa Fe is due for a "refresh" for 2010. I am thinking of buying a '09 in the spring, but I wonder if anyone has any info on this refresh (ie. specific changes) and/or if I should wait till the fall and get a new 2010? I'd hate to buy an '09 then a few months later see some further improvements on styling, etc on the '10. Thanks for your replies!
 
mdutch

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