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Is There Room in the Luxury Market for Hyundai?

3963 messages,  Last post on Nov 06, 2009 at 9:35 AM

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What is this discussion about? Hyundai Equus, Hyundai Genesis, Car Comparisons

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#1 of 3963 Is There Room in the Luxury Market for Hyundai? by steve_ HOST Jul 02, 2007 (4:18 pm)
Would you buy a luxury version of a Hyundai? Replies to this message: gagrice (Jul 02, 2007 4:27 pm) joe97 (Jul 02, 2007 4:49 pm) eggsnbacongrl (Apr 01, 2008 1:20 pm) fourteen14 (Apr 01, 2008 9:38 pm) joe97 (Jul 02, 2007 4:44 pm) fourteen14 (Oct 11, 2007 10:12 pm) mpuzach (Oct 11, 2007 10:18 pm) rockylee (Oct 12, 2007 2:40 am) and 7 more... carguy58 (Oct 12, 2007 3:02 pm) mpuzach (Oct 12, 2007 3:17 pm) british_rover (Oct 12, 2007 3:18 pm) and 6 more... cruiser69 (Dec 06, 2007 10:26 am) british_rover (Dec 06, 2007 10:33 am) cruiser69 (Dec 06, 2007 11:49 am) and 51 more... louiswei (Dec 06, 2007 10:44 am) cruiser69 (Dec 06, 2007 11:57 am) cruiser69 (Dec 06, 2007 12:09 pm) cruiser69 (Dec 06, 2007 1:17 pm) carbrat (Feb 09, 2008 8:13 am) joe97 (Feb 09, 2008 9:51 am) jaxs1 (Feb 09, 2008 10:58 am) joe97 (Feb 09, 2008 1:14 pm) and 1 more... trimaster (Dec 27, 2008 8:46 pm) sandy25 (Dec 28, 2008 10:35 am) joe97 (Dec 28, 2008 2:41 pm) and 14 more... bobad (Dec 28, 2008 4:23 pm) trimaster (Dec 29, 2008 11:57 am) and 7 more...
#2 of 3963 Re: Is There Room in the Luxury Market for Hyundai? [steve_] by gagrice Jul 02, 2007 (4:27 pm)
Replying to: steve_ (Jul 02, 2007 4:18 pm) If they offered the Veracruz with a diesel engine it would get my attention. I was going to look at one and they were sold out. I think the Motor Trend face off with the RX350 was a brilliant move on Hyundai's part. Why not go after the top seller in the class?   I also think the Azera from the outside is better looking than the competition. I will check them out when they get a Veracruz in for a test drive. Replies to this message: joe97 (Jul 02, 2007 4:49 pm) eggsnbacongrl (Apr 01, 2008 1:20 pm) fourteen14 (Apr 01, 2008 9:38 pm)
#3 of 3963 Thanks for the lame headline, Steve by drfill Jul 02, 2007 (4:29 pm)
I'll make this work, but your not helping me.      Now I have to repost the start.      DrFill
#4 of 3963 Just one problem by drfill Jul 02, 2007 (4:32 pm)
Hyundai ain't in Lexus' class?!?      They need to pony up some cash, and step into the major leagues.      They obviously don't want anything to do with Lexus.      Can they handle Acura? Infiniti?      DrFill Replies to this message: steve_ (Jul 02, 2007 4:37 pm)
#5 of 3963 Re: Just one problem [drfill] by steve_ HOST Jul 02, 2007 (4:37 pm)
Replying to: drfill (Jul 02, 2007 4:32 pm) Ok, we know you aren't in the market for a Hyundai.   Anyone else care to comment on whether they'll darken the door of a Hyundai dealership?
#6 of 3963 Re: Is There Room in the Luxury Market for Hyundai? [steve_] by joe97 Jul 02, 2007 (4:44 pm)
Replying to: steve_ (Jul 02, 2007 4:18 pm) There is room but one with no margin for error. Hyundai has to do it right out of the gate or don't do anything.   That said, I have my eye on the RWD luxury sedan. Saw the near production concept at NYIAS up close and in person. I will defn. be having a tough look next year when it debuts.   Steve, maybe add the Azera to the list?
#7 of 3963 Re: Is There Room in the Luxury Market for Hyundai? [gagrice] by joe97 Jul 02, 2007 (4:49 pm)
Replying to: gagrice (Jul 02, 2007 4:27 pm) The latest I am hearing, the Veracruz diesel should be the first Hyundai in the US with the diesel option, sometimes in 2009 I think.
#10 of 3963 Re: Can the Veracruz [drfill] by gagrice Jul 02, 2007 (5:10 pm)
I don't think they are ready for a separate dealer network. The expense would be too great. I think letting the public know you can get a luxury car without luxury pricing is very appealing. I know my cousin buys top of the line Camry over the same ES350 only because she is extremely tight. For her there is not enough difference to justify the premium.   Whether folks buy the Veracruz for its luxury will be determined by the buyers. It is a lot of CUV for the buck.

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