Last post on Dec 07, 2013 at 8:35 PM
You are in the Sedans
What is this discussion about?
Hyundai Sonata, Toyota Camry, Honda Accord, Nissan Altima, Volkswagen Passat, Mazda MAZDA6, Ford Fusion, Chevrolet Malibu, Kia Optima, Car Comparisons, Sedan
Nov 28, 2009 (7:46 pm)
In the comparison the base price looks right, very close, but an important
thing is, what equipment comes standard in that base model. If you only
want base model features thats fine. But if your not attached to 1 brand and
are looking for a better value for your money, compare apples to apples.
I'll use this as an example, several months ago (after much research) I
bought a new 2009 Sonata, in side by side comparison w/ cars like Accord,
Camry, Altima etc. the Sonata had a longer list of standard equipment,
some of those standard features were add on's for the compeditors "price
jumped up considerably". At that time Hyundai had a $3000. factory rebate
and the dealership I went to added $2000. incentive to it. I went to a Toyota
dealership just down the road and looked at a Camry, had to step up level
of trim to get about the same features, (big price increase) they only offered
a $500. rebate. The sales manager said they didn't need to give a rebate
that someone would buy it anyway.I told him that would,t be me. Went back
to Hyundai, told them I had looked at a Camry they knocked another $500. off
for the Toyota rebate. Now who wants to sell cars? The warranty was the
Toyota US car sales for 2009 dropped 24%
Hyundai USA car sales for 2009 went up 5.8%
Yes; Toyota cars out sell the rest "BUT" the gap seems to be closing. All the
ratings have shown the quality and dependability of the Camry has made it
drop in the standings lately. Is that over sight or were they napping or do
they even care. "If we make it they will buy it" attitude don't work for me!
I still like Toyotas but not nearly as much anymore.
#13267 of 20215 Re: Pricing [8babies1dog]
Nov 28, 2009 (8:29 pm)
Notice the general Sonata rebate is only $1000 now. It was $750 on the Camry a few weeks ago, but is down to $500 now. Also, the price on the Sonata is up significantly in the past 3 years. A 2007 GLS with PEP and mats was just under $19,500. But now it's almost $2000 more, $21,370. A comparable Camry LE is $22,650 but has a few features not on the GLS such as telescopic wheel and 6-speed AT. I won't be surprised to see Sonata prices up significantly when the 2011s come out. I think the reduction in rebate to $1000 is a way to prepare buyers for higher prices. I do think we'll see a surge in rebates on the Sonatas as the old design is closed out early next year, so if someone is looking for a deal on a Sonata, that will be a good time.
#13268 of 20215 Re: Pricing [kdhspyder]
Nov 28, 2009 (8:32 pm)
The dealers in this secret region are kidding themselves if they think they are keeping pricing out of the hands of the buying public. Most everyone has Internet access these days, and knows how to use it to find real-world pricing info such as at Edmunds.com and other sites.
Nov 28, 2009 (9:36 pm)
Exactly right, do your homework and figure out what car you want. Search
the net and come up with a price you can live with, study and remember it
so when you do go to make a deal you already have the info, don't let the
salesman blow a bunch of smoke up your "nose". Don't let the salesman sell
you the car, you buy it! Have the total price in mind TT&L and all fees, don't
be confused with all the crap they throw at you. The salesman will want to go
back and forth to his sales manager for a better price, tell him that you know
what you should have to pay and their next price is their last shot, and if I don't
like it you will see my rear end going out the door. Go down the road to another
dealer and repeat the routine. Be extremely polite not arrogant, it has worked
for me for years. If they really want to sell a car they will call you back, use that to
your advantage work the 2 dealerships against each other. If they ask what you
are willing to pay just say "the least you will take". If the people on the net report
a certain price they have paid why would you have to pay more? It takes a little
confidence but practice makes perfect. What do you have to loose except $$$$$.
#13271 of 20215 Re: Pricing [backy]
Nov 29, 2009 (9:09 am)
Of course some do. Some also don't. That's never been the question.
The question is do the dealers fight amongst themselves over pricing in print and on the radio or do they fight at the point of sale between the vehicles and the value of buying at one place or another? Pricing has almost always been shown to be one of the lesser reasons for buying...that is unless the dealers emphasize pricing.
#13272 of 20215 Re: Pricing [kdhspyder]
Nov 29, 2009 (9:13 am)
Pricing may be a lesser reason for buying one model over another, but when it comes to buying a particular new car at one dealership vs. another, why would price not be an important factor since the product is identical, no matter who it is purchased from?
#13273 of 20215 Re: Pricing [jeffyscott]
Nov 29, 2009 (10:23 am)
Which is exactly why those Honda and Toyota dealers don't want to advertise their prices... they know price is an important factor. That's why, for example, the Honda dealerships (also Toyota) have no problem advertising their lease rates, since they are very competitive and they know other makes will have trouble matching them. If price isn't an an important factor in a buying decision, as kdhspyder suggests, then the monthly payment shouldn't be an important factor either. But that is clearly not the case.
I will give the Toyota dealerships in my area credit, though, in that most of them do advertise prices in addition to lease rates. I think that is because, as I pointed out in my example earlier, Toyota's pricing is pretty competitive with other makes including Hyundai. A Camry might be a little more than a Sonata or Fulan, but I don't think $1000 or so will stop someone from buying a Camry if that is what they really want. Honda's pricing obviously isn't as competitive, or their dealers would be advertising their prices. Yet there are deals to be had even for Hondas (Accords for example). You may need to work a little harder for them.
#13274 of 20215 Re: Pricing [jeffyscott]
Nov 29, 2009 (10:27 am)
The No 1 reason why people buy or don't buy at the current place they're at is the salesperson. If they like the salesperson and think that he/she has listened to them, shown them how the vehicle will meet their needs and shown the value of doing business there at that place....the buyers will almost always buy.
Similarly some buyers will only buy from one brand from one store regardless of who the salesperson is. If they run into a bad egg they'll either return another time or ask a manager to get rid of the pain in the butt and get them another.
For all of the hardazz uber-knowledgable people herein, that's not the majority of buyers.
#13275 of 20215 Re: Pricing [backy]
Nov 29, 2009 (10:36 am)
Honda's pricing obviously isn't as competitive, or their dealers would be advertising their prices.
How so very true! There is a local/regional dealer group that sells GMC/Buick/Chevrolet/Subaru/Hyundai/Honda vehicles at several locations. They tout on their website for each brand their "negotiation-free sales policy" and that the price posted on their cars is what everyone pays, no hassles required. The curious part about that policy is when you check the prices online. Every make but Honda has discounted prices (not too great by the way!) listed for the vehicles in their inventory. For any and all Hondas, you are told to call them for their selling price. That's one call I won't be making!