Last post on Nov 28, 2013 at 10:36 AM
You are in the Sedans
What is this discussion about?
Hyundai Sonata, Toyota Camry, Honda Accord, Nissan Altima, Volkswagen Passat, Mazda MAZDA6, Ford Fusion, Chevrolet Malibu, Kia Optima, Car Comparisons, Sedan
#12011 of 20165 Re: Camry vs Accord sales-436000 vs 37200 in 2008 [deltheking]
Mar 12, 2009 (6:25 am)
,Mazda was a poor 52000.
Probably the new redesign would prop up sales.
They sure hope so.
If Mazda can get the Mazda6 to sell like the Mazda3, it would be a hit. The economy has hurt Mazda6 sales more then the competition, and this is why....
You can get an Accord / Camry for less money then a Mazda6 because Mazda6 is loaded with extra technology Camcord does not offer. And on the leasing end, Nissan has everyone beat. The lease on the Mazda6 is not as good as the other three. Add those up, and you see why the Mazda6 has gotten off to a slow start. If the economy was normal, it would be a little easier to "sell" people on the Mazda6 and build value in what Mazda is offering. At the time of development, the economy was doing well.
This is a bad break for Mazda because the 6 is one hell of a car.
My solution is put a ultra aggressive lease on it to boost sales.
Mar 12, 2009 (7:33 am)
A reporter is looking to speak to consumers who purchased a domestic vehicle in the past and got burned (poor quality, reliability, etc) and will no longer purchase a domestic car again. Please send your daytime phone number to ctalatiedmunds.com by Thursday, March 12, 2009.
#12013 of 20165 Re: Camry vs Accord sales-436000 vs 37200 in 2008 [aviboy97]
Mar 12, 2009 (7:48 am)
May I ask what tech you're talking about? I have tested a new Mazda 6i Touring, but other than the push-start, I don't know about the "extra features" it has over Accamrytima.
#12014 of 20165 Re: Camry vs Accord sales-436000 vs 37200 in 2008 [thegraduate]
Mar 12, 2009 (9:51 am)
I don't know about the "extra features" it has over Accamrytima.
The standard Mazda6 i Touring (with no options) is priced similar to the Accord LX-P and Altima 2.5S, but priced higher then a Camry LE.
Where the Mazda6 can get pricey is when you add the Convenience Package (Bluetooth phone and audio, Xenon's, dual climate, rain sensing windshield wipers, BSMS, combo leather/cloth seats, welcome lighting system) or the moon roof / Bose Audio Package w/ Sirius radio. This puts the Mazda6 i Touring around $25,400-$25,700.
The Grand Touring is $28,390 (with all features of the Convenience Package standard) plus power passenger seat, driver memory seat full leather / heated seats when equipped with the moon roof / Bose Audio & Sirius Radio (which all are)
The Accord does not have Bluetooth unless you get nav, xenons, push button start, rain sensing window wipers, BSMS or welcome lighting system or fuel computer or fog lights.
Camry does not have Bluetooth unless you get nav, xenons, push button start, rain sensing window wipers, BSMS or welcome lighting system. Push button start is available on the SE I believe.
The Mazda6 i Sport and Touring are priced ok. But, when you add the extras that Mazda is pushing, the price goes up over what a Camcord costs. The Altima can get pricey too, but, they have a wonderful lease. Mazda does not.
Another probem is since us dealers are loaded with these Grand Touring's and Touring models with the convenience package, moon roof / Bose Audio package, people today want that for the price of a base Touring. Their arguement is " I can get a Honda Accord for $1,500 less". In this crappy economy, it's much harder to convince a customer to pay more money for these features and sell them on their benefits, especially when the Mazda6 has not earned the reputation the Accord has. While the Mazda6 is a great car, it just does not have the same stature of an Accord/Camry yet. Gen#2 is supposed to bring Mazda to that level. I think it has...but, since money does all the talking right now, it is irrelevant.
I have lost several Mazda6 s (V6) customers to Honda and Toyota (not so much Nissan) because they again can get a loaded Accord V6 for around $28,000. Even with incentives, I can't get there with the Mazda6. So, again I hear "why would I pay $XX,XXX when I can get an Accord for $28,000?" .....my answer..."Mr. Customer, that is a great deal on an Accord, however, the Accord does not come with feature A, B and C...etc...etc...etc... and the Mazda has a sport inspired drive....yadda, yadda, yadda." Most of the time, I have the customer say they like my car better, but, since money is on everyones mind, the Accord/ Camry becomes a better buy.
The Altima I lose on a lease every time. In my area, the Altima is a leased car. That's it. I get beat by about $20-$30/mo on a comparably equipped Altima all day long. I can't compete with that.....
#12015 of 20165 Re: Camry vs Accord sales-436000 vs 37200 in 2008 [thegraduate]
Mar 12, 2009 (10:00 am)
BTW, what did you tink of the Mazda6?
Mar 12, 2009 (11:28 am)
Had a chance to switch out of a Malibu rental into a Accord rental back in December and there's no doubt that the Accord is a better automobile hands down. Better ergonomics, seats, visibility, that intangible "goodness" I usually refer to. The Accord is just "BETTER"! Rented a Camry in mid January and again, it beats the Malibu in every category. Don't understand why GM can't build a car with the same characteristics and goodness as the Camcord. if they did, GM wouldn't be in the situation they are now.
#12017 of 20165 Re: Camry vs Accord sales-436000 vs 37200 in 2008 [aviboy97]
Mar 12, 2009 (11:39 am)
So basically it is not features that are not available in the Camry/Accord/Altima, rather than the way they are packaged, right?
#12018 of 20165 Re: Camry vs Accord sales-436000 vs 37200 in 2008 [03accordman]
Mar 12, 2009 (12:59 pm)
No, there are features on the Mazda6 that are not offered by all three company's The are features people want, but don't want to pay for right now. Hence the "I can buy an Accord for $1,500 less" tag line I hear a lot.
#12019 of 20165 Re: Camry vs Accord sales-436000 vs 37200 in 2008 [aviboy97]
Mar 12, 2009 (2:48 pm)
Obviously, people don't think these features are worth what Mazda charges for them. Push button start, and rain sensing wipers are features I would not pay much for either. Maybe that's why the competitors don't offer these packages. The fact that you can only get Bluetooth on an Accord with nav. doesn't seem to be pushing the customers towards Mazda 6. The Camcordima must have the features customers really want.
#12020 of 20165 Re: Camry vs Accord sales-436000 vs 37200 in 2008 [elroy5]
Mar 12, 2009 (2:59 pm)
Obviously, people don't think these features are worth what Mazda charges for them.
There is no way you can possibly know that. There are hundreds of other reasons why people might not choose a Mazda6 over the competition. Styling and dealer location are probably much bigger factors.