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Midsize Sedans 2.0
10737 messages, Last post on Aug 31, 2008 at 4:36 PM
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It would appear that the Malibu is turning out to be a disaster for GM. I don’t know what GM sales projections were for the Malibu but it is way, way below the competition. Based upon June sales figures from the Wall Street Journal the Malibu is not a serious contender in the midsize class. No kind of excuses can explain such dismal sales numbers as shown below. Toyota Camry--- 41,572/ -10.8% Honda Accord--- 39,704/ +37.3% Nissan Altima --- 24,541/ -5.4% Hyundai Sonata-- 16,875/ +11.9% Chevy Impala--- 16,671/ -53.5% Chevy Malibu--- 13,650/ +86.4% By the way the Chevy Malibu May sales were 15,634 which was down from April sales. So the data suggests at that rate Chevy will have to give the Malibu away. The percentage changes are from comparable June 2007 sales.
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Replying to: bwia (Jul 02, 2008 10:47 am) Good to see Hyundai gain - clearly they have wrought the right changes in the interior - and seeing the new Genesis, I think the next gen Sonata will be something to watch out for. |
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Replying to: bwia (Jul 02, 2008 10:47 am) Now, if GM had Camry / Accord sales numbers in their target, then obviously they were way off, and from that stand point, the Malibu is a failure.
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Replying to: aviboy97 (Jul 02, 2008 9:44 am) I could be wrong, but I would assume that the Mazda6, unlike the Sonata did not start out as a "bargain concept". I think this developed over time...though I'd guess it likely always sold for less than a comparable Camry or Accord. |
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Replying to: backy (Jul 02, 2008 8:37 am)
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Replying to: bwia (Jul 02, 2008 10:47 am) The percentage changes are from comparable June 2007 sales. A "disaster" for GM? Hardly. Not only have they increased their sales (by 86%) from the previous year, when just about all other midsize sales have dropped (even the coveted Camry dropped 11%), but a much-higher percentage of previous-year sales have been to fleets. To expect the Malibu to match the CamCord numbers on it's FIRST year of a redesign is simply ludicrous, and I'm sure GM has known this from the start. |
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Replying to: aviboy97 (Jul 02, 2008 11:06 am) |
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Replying to: mz6greyghost (Jul 02, 2008 11:55 am) Fairfax Strike on Autoblog.com
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Replying to: mz6greyghost (Jul 02, 2008 11:55 am) We can probably call it at the end of the year..... |
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Replying to: thegraduate (Jul 02, 2008 12:12 pm) and a better but still second rate product - again. The last Malibu was supposed to be the car that 'saves GM' - and it sure did flop. Anybody remember PATCO?
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