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Sedans Hyundai Genesis Hyundai Genesis Sedan 2009-
5692 messages, Last post on Nov 25, 2009 at 6:02 AM
You are in the Hyundai Genesis Forum. Your Hosts are pat & karens
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Replying to: skylab (Dec 04, 2008 3:18 pm) |
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| Genesis, anyone? | |
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Replying to: captain2 (Dec 04, 2008 2:40 pm) Back on topic - so, let's forget the fact for a second financially Hyundai has estimated the luxury nameplate would only break-even after some double digit years, who's to say the brand would be a guaranteed success, with ZERO brand equity? It took years and years for Lexus to become established, for the most part; Infiniti is still getting its bearings together (while most people still put down as Infinity); and Acura has not even come close to a household luxury brand despite the fact it was the first Asian luxury nameplate in the US. Even the Germans, namely BMW and Mercedes, having dominated this segment, has been seen as susceptible. Regarding the decision, again, Hyundai did what it felt was the best option for the US market. And we know the Genesis under the Hyundai umbrella has been resilient, if nothing else, despite the crisis being experienced in recent months. Continued "dumping" isn't going to do much so let's see how the Genesis plays along. Personally I feel the arrival of the Genesis family (with the upcoming coupe) helps in three general areas: 1) the products themselves, of course 2) other products within the fleet 3) increased perception of the brand/company As an aside, those who predicted the Genesis would be DOA like the Phaeton - show yourself 
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Replying to: joe97 (Dec 04, 2008 8:08 pm) You didn't just call them out did ya?  There are a few enjoying a little bit of crow, but will hardly admit it. Either that, or they'll try and take a new angle to explain why the Genesis will be a failure. Personally I feel the arrival of the Genesis family (with the upcoming coupe) helps in three general areas: 1) the products themselves, of course 2) other products within the fleet 3) increased perception of the brand/company I agree completely with you here (another point the nay sayers debated vehemently). Product awareness has indeed shot up with the amount of advertising that's been behind the Genesis. When's the last time you've heard of any tv show being sponsored by any other Hyundai vehicle? Yeah, there was a show that debuted and all the ads leading up to it said, "...brought to you by the Hyundai Genesis." No other car in the Hyundai stable has enjoyed the amount of attention that the Genesis has received...even before it was brought to market. As I said early on, folks would be interested to see what this car was about and it would also have them taking a look at the other cars that are offered. All of the other models definitely benefit indirectly.
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Replying to: captain2 (Dec 04, 2008 2:40 pm) Yeah...okay, whatever you say Captain. You've never said ANYTHING negative in regards to the Genesis in any posting, huh? 
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I went from having seen none at all, to two in the same day.
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Replying to: allmet33 (Dec 05, 2008 7:12 am) |
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| Adevertising for the Genesis is certainly creating awareness. I just picked my V6 up last week and have already been stopped on three occassions by people excited to get a look at the car "they saw on TV". I have owned lots of "luxury" cars and this has never happened before...and I kinda like it. The only other time it happens is when I'm driving my 65 XKE. | |
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if anyone trades a premium brand sedan in for a Genesis...I pulled this from the review section for the Genesis. You'll also notice a host of Genesis owners that still have or previously had various vehicles from the premium brands as well. Hyundai must be doing something right to pull those folks in. Why pay 60k+ Written by: WillyB on 11/12/2008 Detailed Ratings Overall Rating Performance: 9 Fun-to-Drive: 9 Build Quality: 9 Comfort: 10 Interior Design: 10 Reliability: 9 Fuel Economy: 9 Exterior Design: 9 Vehicle 2009 Hyundai Genesis 3.8 4dr Sedan (3.8L 6cyl 6A) Review I just got out of my 2002 S-500 sport M Benz. This car has it all! BMW,Lexus,Audi,Infinit, Mbenz all better watch out. This car is the real deal. I have always driven high line flagship cars and this is one awesome tight smooth killer looking car. Hyundai has the complete package with this quiet sleek machine. I highly suggest you give this car a test drive if your considering spending 30k to 40k on a ride. This is the complete package with out killing your wallet. Favorite Features Looks, style, options, "Quiet"!!! it all there Suggested Improvements little wider room in the driver area width. 19inch rims, power trunk, power folding mirrors, Here's another one... Awesome Awesome Car Written by: chuck on 09/08/2008 Detailed Ratings Overall Rating Performance: 10 Fun-to-Drive: 10 Build Quality: 10 Comfort: 10 Interior Design: 10 Reliability: 10 Fuel Economy: 9 Exterior Design: 10 Vehicle 2009 Hyundai Genesis 3.8 4dr Sedan (3.8L 6cyl 6A) Review I traded in my CLK for this car. I was looking at the BMW 550, Lexus LS640, and the Mercedes. After the test drive in this car, I was sold and bought it on the spot. Performance is in between the Lexus (soft) and BMW, just right for me. Lexicon audio system is also pretty awesome. Like the person earlier, I enjoy telling my friends and coworkers that I traded in my MB for a Hyundai. Favorite Features Lexicon audio, smooth quite ride, handling, amazing bargain, Suggested Improvements Wish the dealerships were more accommodating like other luxury brands. |
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Who needs a BMW 7?? Written by: mn778 on 08/23/2008 Detailed Ratings Overall Rating Performance: 10 Fun-to-Drive: 9 Build Quality: 10 Comfort: 10 Interior Design: 10 Reliability: 10 Fuel Economy: 10 Exterior Design: 10 Vehicle 2009 Hyundai Genesis 3.8 4dr Sedan (3.8L 6cyl 6A) Review I've owned bm'ers since '89. Just had my '05 745 turned in and said goodbye! The Genesis is every bit the luxo ride. The V6 is faster than my 745 was. Every day I fall further in love with it. The tech package is great[much easier than the i Drive!] Best thing is I can buy two genesis's for the price of a loaded 7! Great Car. Favorite Features Suggested Improvements The person below seems to feel that the Genesis offered him enough of a compromise to make him feel a Hyundai was worth a look. I mean...the BMW experience should have brought him back, right? Mission Accomplished!!! Written by: imtraveler on 08/15/2008 Detailed Ratings Overall Rating Performance: 9 Fun-to-Drive: 8 Build Quality: 10 Comfort: 10 Interior Design: 9 Reliability: 10 Fuel Economy: 8 Exterior Design: 9 Vehicle 2009 Hyundai Genesis 3.8 4dr Sedan (3.8L 6cyl 6A) Review I was following & really looking forward to this motor car, so I bought it! Owned 7 series & was nice compromise, esp. price. Hyundai's first foray with an all-new RWD platform & V8 engine in this class is impressive. My car turns heads and I love its understated execution. Has the luxury amenities I need and $$$ to spare. Wish it was sold in a dedicated channel -- i.e., Genesis brand -- wouldn't mind stripping the H logo and replacing it with domestic market Genesis wings logo (front, back, wheel hub & horn pad) Favorite Features Easy to drive, smooth, quiet and refined. Love the DIS, Lexicon audio & driver cooled seats. Suggested Improvements Wish that the brakes were more on par with vehicles in this class (see BMW b/mark). Prefer a bit firmer handling & less body roll. Would look dynamite with some nice wheels. Agree that pass seat should be cooled as well. Need much better dealer experience & MORE advertising!! Brand needs enhancement I just posted these few cases where folks have traded in a premium sedan for the Genesis just to show it does indeed happen. Mainly aimed at the nay sayers that just feel it simply couldn't happen. 
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