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Hyundai Genesis Sedan 2009-

5692 messages, Last post on Nov 25, 2009 at 6:02 AM
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Replying to: goldsuv (Mar 13, 2008 3:01 pm) Published: January 8, 2008 SEOUL, South Korea: Hyundai Motor Co. launched its new rear-wheel drive Genesis luxury sedan Tuesday in a splashy official debut for a car the South Korean company sees as its ticket into the ranks of the world's top-end automakers. Hyundai preceded the introduction by showing a promotion film featuring a decidedly James Bond-like actor driving the sleek, road-hugging vehicle. The screen then receded to reveal an orchestra and three South Korean tenors who gave a live performance of the aria "Nessun dorma" from Puccini's opera "Turandot." Hyundai Motor said it invested 500 billion won (US$533 million; €362 million) to develop the Genesis over the past four years, and sees it as a competitor to luxury models such as Daimler AG's Mercedes-Benz E-Class, BMW AG's 5-Series and Toyota Motor Corp.'s Lexus GS. The car "symbolizes our determination to enter the highly competitive arena of luxury cars now dominated by the Europeans," Hyundai Chairman and CEO Chung Mong-koo said in a statement earlier. "Genesis will consolidate our position as the leader of the Korean auto industry and will pave the way forward for our leap into the global market." Hyundai said it aims to sell 55,000 of the vehicles this year, 35,000 at home and 20,000 overseas in North America, China and the Middle East. It is targeting Genesis sales of 80,000 in 2009, with 45,000 of that total in foreign markets. Hyundai plans to begin U.S. sales in June and in China in August, said company spokesman Jake Jang, who added it would begin running ads for the car in the U.S. around May. Stephen Ahn, an auto industry analyst at Woori Investment & Securities Co., said Hyundai is treading the path of Japanese automakers such as Toyota, Nissan Motor Co. and Honda Motor Co. that launched luxury cars to transcend earlier reputations as solid makers of quality vehicles. "I think Genesis could be the next catalyst for brand-value growth" for Hyundai, said Ahn, who predicted the company will sell about 50,000 of the vehicles this year, slightly short of the Hyundai's stated goal. |
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Replying to: goldsuv (Mar 13, 2008 3:01 pm) With 700 or so US dealers, 3 engine choices and several "trim" options, loaded V8's will indeed be rare for the first 18 months. |
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so even this time next year it will be an issue getting a fully equipped v8?
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Replying to: bucwild (Mar 14, 2008 8:26 pm)
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Replying to: joe97 (Mar 15, 2008 8:52 am)
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Replying to: bucwild (Mar 15, 2008 10:59 am) I hear you, though. If it comes to a point for the high demand, low supply situation, upon availability of the V8 model, it is only logic for Hyundai to adjust production.
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Replying to: joe97 (Mar 15, 2008 11:10 am) Dream on.. Check the "official" Hyundai monthly sales figures revealing sales of both not enough to wad a shotgun. Their US dealer network can't even sell the Sonata let alone the "range toppers". Look at this months rebates. Bleed baby, bleed.
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| 80 percent v6 and 20 percent v8. Those are the plans so far. | |
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Replying to: dborth (Mar 15, 2008 5:20 pm) Maybe if you actually read what I write, instead of concentrate on bean counting without getting the facts, you would have noticed I was talking about the product mix between the trims. If I didn't know better, Hyundai should just pack up their bags and leave the US market, based on your assessments. Anyway, in case you haven't noticed, Hyundai has enjoyed higher than predicted sales of Limited trims on the Veracruz and Azera, as initially the base and mid-range trims was predicted to make up the bulk of the sales. |
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| The genesis should sell well if they market it right..The car the makings of a real urban seller. "the poor mans luxury car" , i can see it now.I by no means am i rich but i am not poor. if i can find a high featured car for relatively cheap then i'm all for it. | |
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