Edmunds.com | Inside Line | Auto Observer Your Account | Help | Directory
You are here:
![[F]](http://a332.g.akamai.net/f/332/936/12h/www.edmunds.com/media/townhall/webxicons/site.gif){kind=small}
Forums
Sedans Hyundai Genesis Hyundai Genesis Sedan 2009-
5696 messages, Last post on Dec 04, 2009 at 9:27 AM
You are in the Hyundai Genesis Forum. Your Hosts are pat & karens
|
Replying to: killerbunny (Apr 07, 2007 6:22 am) I don't know how you can justify saying that Hyundai, won't have a very competitive offering ? One of their targets was the BMW 5 series in handling. I'm not saying this thing will carve up roads like a Bimmer, but in should be able to equal what the Infinti M45 is able to do which also had the 5-series as a target. You also are forgetting the difference in labor rates. The South Koreans, aren't exactly making are wages levels thus they are able to keep those costs down helping them undercut the competition. They are essentially not going to make the margin of profit on having a luxury brand name but they will still make a good profit and give the customer one hell of a vehicle for his buck. I checked out the Sonata vs. Camry and it appears you are taking a loaded out Sonata and comparing it to a base Camry  A loaded out Camry can touch well into the $30K range something a Sonata, won't even come close to.  Rocky |
|
|
|
|
Hyundai is merely doing what Lexus did 20 some years ago: offer a luxury car to battle the entrenched and over-priced marques at a budget price. Hyundai is selling 90% of its Azera's in the Limited and Ultimate package option which puts that at about $30k.. so this things could just fly and fly off the floors fast. Naysayers are claiming 'noone is going to buy a luxury Hyundai' because it doesn't have the prestige factor. AND LEXUS HAD PRESTIGE WHEN IT ARRIVED." DID IN THE 80'S? No, it didn't. Lexus invented and marketed themselves and the segment was redefined. Remember the Lexus add that changed it all. "From Question Mark to Benchmark" Look, the market is totally ready for a newcomer to shake things up. Hyundai is the Cinderella story of the automotive world and we know people love those stories. Check out what the Washington Post said: "It is a threat to anyone making cars, economy or luxury." "It(Hyundai)can topple General Motors. It can upset Toyota. It already has bypassed Nissan and Honda in global vehicle sales. It is as determined as any company to rank No. 1 on the world's automotive stage." "Consider the matter of engineering. The Veracruz comes with an easy-breathing, 260-horsepower, 3.8-liter V-6. It uses regular unleaded fuel. The engine is linked to a remarkably smooth six-speed automatic transmission. The comparable RX350 comes with a 3.5-liter, 270-horsepower V-6 that requires premium unleaded fuel. That engine is linked to a five-speed automatic transmission. Put another way, the Veracruz is less expensive to operate than the RX350. But it's every bit as much fun to drive." "the 2007 Hyundai Veracruz Limited crossover utility vehicle, which easily runs against the likes of the excellent Lexus RX350 -- for thousands of dollars less." "In design and creature comforts, the Veracruz -- especially the fully loaded Limited edition -- is an undisputed winner. It has a longer, more elegantly sculpted body than the RX350. Inside and out, it simply looks better. Inside, it also feels better -- more spacious, less cramped than the RX350." Mark my words: Hyundai is going to shake things up BIG-TIME!
|
|
|
|
|
Replying to: rockylee (Apr 07, 2007 5:34 am) It's going to hurt them but not kick the snot out of them. To many people want the name. You could sell a Yugo to many people if it only had a BMW, Benz or Lexus badge on it. What it will do is allow people who want the luxury but can't or don't want to spend the extra $10-15K on a name. Then once they get into a Hyundai they might just stay with it and deny the others future buyers.
|
|
|
Replying to: prosource1 (Apr 07, 2007 7:02 am) Rocky |
|
|
Replying to: snakeweasel (Apr 07, 2007 7:23 am) That $10-15K savings can be as high as $20-$25K depending on what model you look at from the Elites. It will shake the automotive world up just like the Azera did only in a bigger way this time. Rocky
|
|
|
Replying to: rockylee (Apr 07, 2007 7:27 am) Anyway RWD is hot! -mike
|
|
|
Replying to: paisan (Apr 07, 2007 7:38 am)  Rocky |
|
|
|
|
At the risk of being a brownnoser, the host is right on the profit thing. The Elite marques don't even need to offer reliability or quality but just offer the perception and marketing of such. I recall a recent Car and Driver article which noted engine failure in several of their long-term tests of BMW's below 50,000 miles. People who buy a BMW don't care though because the perception of the marque is greater than the reality of its failures. Hyundai has the opposite: the reality of their quality and durability is less than the perception of its previous failures and therefore prevents many customers from experiencing just how good recent Hyundai's are. Our family was loaded up with Hyundai's at one time and had so few problems that we were shocked and amazed that people thought we were driving 'junk'. We were alomost evangelistic to try to tell others just how good they were. This is what many Hyundai owners experience, partly due to low expectations, and why Hyundais return customers % is rapidly rising above other brands. |
|
|
|
Where is the Genesis going to be built? What percent will be US content?
|
|
|
Replying to: imidazol97 (Apr 07, 2007 9:06 am) -mike |
|
You are here:
Forums
Sedans Hyundai Genesis Hyundai Genesis Sedan 2009-
New? Join Now!
Forum Tools
Search Forums
Browse by Vehicle
2010 Hyundai Genesis
2010 Hyundai Genesis Coupe
Browse by Board
Browse by Topic
Today's Chats
