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Is Ford's End Right Behind Chrysler's?

180 messages,  Last post on Nov 08, 2007 at 7:04 PM

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What is this discussion about? Automotive News, Coupe


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#90 of 180
Re: Even worse than it appears... [lemko] by john_324
May 22, 2007 (8:38 am)
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Replying to: lemko (May 22, 2007 6:53 am)

What was really salient to me was the point about Ford's dealer network being designed for the environment of more than half a century ago. Guess it goes along with Ford's view of how to best compete in the marketplace...
 
The thing that kept both of these antique concepts viable, the WWII generation of buyers, is going, going, GONE.
 
Best thing Ford NA could do is seriously study how its global subsidiaries manage to do well in the very competitive markets in which they sell.
#91 of 180
seems like by nippononly
May 22, 2007 (7:23 pm)
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Ford could do worse than invest some money in increasing Mazda's production capacity and seeding some dealership switchovers to Mazda from Ford. Especially dealerships that are already multi-brand. That way they could reduce the density of the Ford dealerships in regions where that is a problem.
 
Not to mention, it has been in the auto news more than once lately that the constriction on sales at Mazda of late has not been demand but rather production capacity nd a restricted number of outlets. Mazda rarely has trouble selling its vehicles - if only it had a bigger dealer network and more vehicles each year to sell, who knows what it might be able to do.
#92 of 180
Re: seems like [nippononly] by fezo
May 23, 2007 (2:00 pm)
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Replying to: nippononly (May 22, 2007 7:23 pm)

I like that idea.
 
I kind of wonder why the local "family of dealerships," which is polite speak for "if you want to buy in town we're about it," doesn't add Mazda. They are already FordLincolnMercury as well as other makes.
#93 of 180
Re: MKX vs Veracruz vs Lexus RX350 [akirby] by gregg_vw
Jun 04, 2007 (5:03 am)
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Replying to: fezo (May 23, 2007 2:00 pm)

Key being "almost" all. Let's remember, last year's comparable sales figures were themselves nothing to write home about. And GM has cut fleet sales too, but their figures show a real increase.
 
Ford has a long way to go to dig out of this hole they voluntarily threw themselves in. Good thing they have the Edge, although it seems to be further eroding Explorer sales. Like the MKX seems to be replacing some of the Nav sales. But at least they have those vehicles to fill in.
#94 of 180
Re: MKX vs Veracruz vs Lexus RX350 [gregg_vw] by akirby
Jun 04, 2007 (6:02 am)
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Replying to: gregg_vw (Jun 04, 2007 5:03 am)

Explorer sales are doomed anyway with the move to CUVs. At least Ford is keeping those buyers - this time last year they probably would have switched brands.
 
Let's face it - Ford is treading water for the next 18 months until they can implement the changes that started last year.
 
Frankly I'm ok with slightly reduced volume IF it means more profit (less incentives). The problem with Ford's average incentives is you have high incentives on a few high profit vehicles like the F150 and Town Car/Grand Marquis where it doesn't hurt that are skewing the overall results. With the Edge/MKX, Fusion/Milano/MKZ and Taurus/Sable/Taurus X I bet the average incentive is around $1000 - which is far below the $3K overall average and is a definite step in the right direction.
 
Market share and sales volume doesn't mean anything without profits.
#95 of 180
Re: MKX vs Veracruz vs Lexus RX350 [akirby] by jeyhoe
Jun 04, 2007 (6:46 am)
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Replying to: akirby (Jun 04, 2007 6:02 am)

But the Detroit News says they lose $5 grand on every vehicle they make in North America. So that's a plus - the fewer they sell, the less they lose. Maybe that's the plan?
#96 of 180
Re: MKX vs Veracruz vs Lexus RX350 [jeyhoe] by akirby
Jun 04, 2007 (7:11 am)
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Replying to: jeyhoe (Jun 04, 2007 6:46 am)

That's based on a lot of one-time charges for employee buyouts and plant closings which hurt the 2006 numbers but will really help the 2007/2008 numbers. They're replacing little to no profit vehicles like the Taurus with profitable Fusions and Tauri and Edges.
 
But I guess you'd rather take things out of context for bashing instead of looking at the real facts.
#97 of 180
Re: MKX vs Veracruz vs Lexus RX350 [akirby] by jeyhoe
Jun 04, 2007 (7:29 am)
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Replying to: akirby (Jun 04, 2007 7:11 am)

"But I guess you'd rather take things out of context for bashing instead of looking at the real facts."
 
Well I guess I'm not privy to the 'facts' like you are. Do you work for Ford? I merely repeated what the Detroit News said. They compared Fords' #s to everyone else and once again, Ford came out looking like sh%$.
 
I guess you'd rather be a sychophant for crappy, non-competitive product and an apologist for a company recently passed by Toyota in sales, passed by Hyundai in quality and exceeded only by Enron in stupidity of management decisions?
#98 of 180
Re: MKX vs Veracruz vs Lexus RX350 [jeyhoe] by akirby
Jun 04, 2007 (7:42 am)
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Replying to: jeyhoe (Jun 04, 2007 7:29 am)

No, I'd rather take figures like the one the Detroit News published in context (something the Detroit News didn't do either). The one time charges were clearly spelled out when Ford announced their $12B loss last year. This isn't inside information.
 
Ford is not even close to being passed by Hyundai in quality - where did you read that?
 
Ford's stupid management decisions of the past have now been corrected. In case you didn't hear Fields and Mulally are now in charge and making much better decisions. But you won't see the fruits of these changes across the company for another 18-24 months.
 
Try understanding something before you blindly start bashing.
#99 of 180
Re: MKX vs Veracruz vs Lexus RX350 [akirby] by jeyhoe
Jun 04, 2007 (8:11 am)
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Replying to: akirby (Jun 04, 2007 7:42 am)

OK, I'll leave it alone. I can see that Mulally has things in hand, what with renaming the 500 to Taurus and all. That's one of his brilliant decisions, eh?
 
Motor Trend this month has the Interceptor on it's cover. Says that it's a make it or break it for Ford. And sets 2012 as release date. It really takes Ford 5 years to get a car out the door? And about 10 to get a decent copy of a successful Chrysler product on the market?
 
As for Hyundai, I was referring to the Verzcruz which according to all tests I've seen bests everything in it's class including the Lexus, with the MKX at the bottom of the heap. Does it not bother you that Lincoln can not even compete with Hyundai??? And I havent seen comparos between the MKZ and the Azera, but I think I know how they would turn out.
 
Somebody at Ford better start designing and releasing competitve product SOON or even I will be driving a Korean or Chinese import.
 
As to the moderator, you expect information that is helpful to prospective purchasers, but you want to prevent the fact that the MKX has inferior brakes to be brought up again? If you applied that rule to all problems and all forums, you'd be down about 80% in total number of posts.

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