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Automotive News & Views Is Ford's End Right Behind Chrysler's?
180 messages, Last post on Nov 08, 2007 at 7:04 PM
You are in the Automotive News & Views Forum. Your Hosts are steve_ & claires
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Replying to: thegraduate (May 18, 2007 8:43 pm) |
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is intimately tied up in just how quickly GM can get its act in gear. The moves GM is making right now make me think it is going to all but kick Ford's a$$ right out of North America in the next five years. The Cerberus buyout at Chrysler specifies a period of 5 years that Cerberus will invest in future product and pension liabilities at Chrysler, and after that if they haven't turned it around entirely, I am sure we will see Chrysler sliced and diced and sold to the highest bidders. That gives Ford the same five years, seems to me. I see good odds that GM will SIGNIFICANTLY infringe on Ford's already-dropping market share and sales in that time period. I do NOT see Ford turning things around by 2009 (as they have stated) with their current plan, in fact I doubt they will have much to celebrate in the next five years. |
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I have a SR5 CrewMax on my lot for $33k. Stop in for a test drive!  Was surprised when the Sierra Denali with 6.2 still couldn't run with the 5.7 Tundra.  DrFill
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Replying to: drfill (May 19, 2007 5:51 pm) And what part of the Denali Tail lights were you seeing while driving the Tundra? Texas is a long drive from here. I have one dealer here that is civil. I will test drive one there. I would not want a stripped SR5. The limited would have to be real special to beat out the Denali. I do not See XM even offered. Is this an oversight or is Toyota still in the dark ages. A vehicle without XM is like a vehicle without an engine, almost. PS I have read about Toyota being XM ready. Then the dealer sticks it to you for a grand. Anything over $200 for integrated XM is a rip-off. |
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From the Philadelphia newspaper: http://www.philly.com/philly/business/20070520_Wheels_Falling_Off.html
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Replying to: lemko (May 22, 2007 6:53 am)  The thing that kept both of these antique concepts viable, the WWII generation of buyers, is going, going, GONE. Best thing Ford NA could do is seriously study how its global subsidiaries manage to do well in the very competitive markets in which they sell. |
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Ford could do worse than invest some money in increasing Mazda's production capacity and seeding some dealership switchovers to Mazda from Ford. Especially dealerships that are already multi-brand. That way they could reduce the density of the Ford dealerships in regions where that is a problem. Not to mention, it has been in the auto news more than once lately that the constriction on sales at Mazda of late has not been demand but rather production capacity nd a restricted number of outlets. Mazda rarely has trouble selling its vehicles - if only it had a bigger dealer network and more vehicles each year to sell, who knows what it might be able to do.
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Replying to: nippononly (May 22, 2007 7:23 pm) I kind of wonder why the local "family of dealerships," which is polite speak for "if you want to buy in town we're about it," doesn't add Mazda. They are already FordLincolnMercury as well as other makes.
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Replying to: fezo (May 23, 2007 2:00 pm) Ford has a long way to go to dig out of this hole they voluntarily threw themselves in. Good thing they have the Edge, although it seems to be further eroding Explorer sales. Like the MKX seems to be replacing some of the Nav sales. But at least they have those vehicles to fill in.
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Replying to: gregg_vw (Jun 04, 2007 5:03 am) Let's face it - Ford is treading water for the next 18 months until they can implement the changes that started last year. Frankly I'm ok with slightly reduced volume IF it means more profit (less incentives). The problem with Ford's average incentives is you have high incentives on a few high profit vehicles like the F150 and Town Car/Grand Marquis where it doesn't hurt that are skewing the overall results. With the Edge/MKX, Fusion/Milano/MKZ and Taurus/Sable/Taurus X I bet the average incentive is around $1000 - which is far below the $3K overall average and is a definite step in the right direction. Market share and sales volume doesn't mean anything without profits.
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