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Is Ford's End Right Behind Chrysler's?

180 messages,  Last post on Nov 08, 2007 at 7:04 PM

You are in the Automotive News & Views Forum. Your Hosts are steve_ & claires

What is this discussion about? Automotive News, Coupe


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#161 of 180
Re: in other news (let's move along in other words) [steve_] by dtownfb
Oct 02, 2007 (12:57 pm)
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Replying to: steve_ (Oct 02, 2007 10:50 am)

You are correct about more advertising. But ( and this is a big but) there is till nothing in their lineup that is remotely appealing. The bad part is they just released a bunch of new vehicles and they don't have a fuel efficient 4 cylinder vehicle. It's going to take a while to get new products to the showroom floor.
 
So is Cerebus going to dump money into development and be in it for the long haul? Or do they make a bunch of cuts, make Chrysler profitable and sell off the brands?
#163 of 180
Re: in other news [dtownfb] by steve_ HOST
Oct 02, 2007 (2:53 pm)
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Replying to: dtownfb (Oct 02, 2007 12:57 pm)

Good question - Nardelli is going to make a bunch of cuts. I'm assuming Price was hired to sell cars and keep the dealers happy. I think Cerberus has held on to other companies longer than three or four years.
 
Cerberus purchased Albertsons supermarket chain last year - they were founded in Boise and Cerberus did make a bunch of cuts and sold or closed lots of supermarkets. But they kept the headquarters here and refurbished the local stores.
 
Cerberus was thinking of selling GDX Automotive earlier this year since it was losing money (Detroit News link).
 
If Chrysler makes money, maybe Cerberus won't be inclined to sell their interest in it?
#164 of 180
Re: in other news [steve_] by joel0622
Oct 03, 2007 (8:26 am)
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Replying to: steve_ (Oct 02, 2007 2:53 pm)

I was not surprised to see sales numbers down for the month of September. We were doing Family Plan last year and the numbers were huge.
 
The North American market is a saturated one with everyone trying to find a niche to control in the market place. I always applaud Honda for there ability to do this.
 
Like I have said in other forums quite often. Ford does not have a quality problem right now, it is a reputation problem. Once the general buying public out side of our normal demographic finds out we make as fine a car as any one else we will begin to regain market share. the Edge, Fusion, and new Taurus will take us a long way in that department. We already trade for more imports in a month now then we used to in a 6 month period. That is a good sign.
 
Though our North America #'s are not what we would like them to be we are strong World Wide. From what I have been able to gather we are going to bring some European hits state side in the next couple of years.
#165 of 180
Re: in other news (let's move along in other words) [steve_] by volvomax
Oct 03, 2007 (11:27 am)
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Replying to: steve_ (Oct 01, 2007 5:56 pm)

Chrysler is making noise right now, but to paraphrase James Carville "It's the product, stupid"
Chrysler, like Ford is too dependent on SUV's,and in dodge's case minivans.
They have precious little in the way of sedan sales, esp small sedans.
Plus, they lack any niche vehicles that can improve the bottom line.
#166 of 180
Re: in other news (let's move along in other words) [volvomax] by british_rover
Oct 03, 2007 (12:26 pm)
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Replying to: volvomax (Oct 03, 2007 11:27 am)

They have precious little in the way of sedan sales, esp small sedans.
 
Does Chrysler have anything that gets better then 30 mpg?
#167 of 180
Re: in other news (let's move along in other words) [british_rover] by volvomax
Oct 03, 2007 (2:42 pm)
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Replying to: british_rover (Oct 03, 2007 12:26 pm)

Does Chrysler have anything that gets better then 30 mpg?
 
Ya know, I don't think so.
#168 of 180
Re: in other news (let's move along in other words) [volvomax] by boaz47
Oct 03, 2007 (2:58 pm)
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Replying to: volvomax (Oct 03, 2007 2:42 pm)

These things have happened before and not that long ago. I would hope we wouldn't have to turn to protectionism to save Ford but they did it once for Chrysler. But just because someone is having problems doesn't indicate they are going away. Ford still has a fine truck in the F-series and with the exception of GM no one else has the capacity to fill the American need for that kind of vehicle.
 
Remember it wasn't that long ago when Renault took effective control of Nissan and many thought Nissan was dead. After they sold 100 percent of their financial division to Renault and all of management was put under Chosen, (sp) Yet they are still with us and they have no top selling trucks or number one cars and SUVs. But they keep plugging along. Kia is still with us after the Korean Government almost forced Hyundai to buy them in a bankruptcy sale. Ford my be with us a lot longer than we might think.
#169 of 180
Re: in other news (let's move along in other words) [volvomax] by british_rover
Oct 03, 2007 (2:58 pm)
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Replying to: volvomax (Oct 03, 2007 2:42 pm)

The Avenger with the smallest four cylinder gets 30 mpg according to the 2008 EPA estimates.
 
I think it is the only one.
#170 of 180
Re: in other news (let's move along in other words) [boaz47] by volvomax
Oct 04, 2007 (1:33 pm)
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Replying to: boaz47 (Oct 03, 2007 2:58 pm)

Problem is, truck sales are dropping,and Ford has no cars to make up the difference.
Plus, the Toyota Tundra is eating into the F150's sales.
 
Nissan was a different deal. They aren't burdened w/ UAW contracts,job banks,outmoded factories,too many dealers, and no products.
Nisaan needed money for product development,which they got from Renault. They were able to produce an almost totally new lineup in a very short period of time.
Something Ford cannot seem to do.

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