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Is Ford's End Right Behind Chrysler's?

180 messages, Last post on Nov 08, 2007 at 7:04 PM
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I appreciate the thought, but this isn't the prison yard (unless you work for Ford Fusion doesn't have the rocks to punch the leaders in the teeth. Nor does Ford. Hyundai and the Domestics are in a similar boat. Build credibility first. Make sure your sold customers know you have a hot new product that is competitive. If you sell for Ford, send mailers to your Explorer, F-150, and Expedition customers promoting the new Fusion and re-introduced Taurus. Give your customer base reason to stick around. The easiest sale to make is to your sold customers. Ford has a nice size base. Start building at home. Hyundai has a tougher road, theoretically. Throwing high and tight to Albert Pujols may not be the best career move. Anyone want to be Brad Lidge? And the Ford ads clearly call the Fusion AWD, and sports sedan, and more fun to drive than Accord/Camry. Maybe it should target Altima, if that's there angle? Ford searching for traction, can't fault them on that. Smaller, slower prey would be wise for now. DrFill |
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Automotive News is reporting that all three brands, including Volvo, are for sale. And that Fiat was very close to buying Jag and LR, then broke off at the last minute. http://www.autonews.com/ Dump the whole crowd, dump Mercury, and just fix Ford and Lincoln. That should be their plan. They will need the money from the sale, every penny, just to fix those two brands. Word is now that the Ranger will likely go in the dumper after next year, no replacement planned, as they apparently need to build 100K per year just to break even. Sheesh. What is going on over there? How can they be so much worse off than GM?
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Replying to: nippononly (Jun 11, 2007 7:12 pm) Mazda makes a compact pickup. They can just Americanize it.
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Replying to: bpizzuti (Jun 11, 2007 7:21 pm) |
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Ford packaged Jaguar, Land Rover, and Volvo together into an entity called "Premier Automotive Group" and then put together an IPO? Could that possibly raise more cash than just selling the thing to another automaker? Ford could keep say, a 20% share in the new entity, while being able to raise cash by selling the other 80%. The cash would have to stay with PAG though, but the money could go towards new products for Land Rover/Jaguar/Volvo, which could be passed down into Ford after a few years... (sort of like how the previous generation S80 platform has been transformed into the Five Hundred/Taurus) Mercury needs to be dumped though; not much of a point in it. I know it brings extra sales, but at what expense? If they want Lincoln to be a credible luxury brand, the dealerships can't have a $15,990 Milan parked next to a $40,000+ Navigator. I wonder if Ford has had someone run the numbers on closing Mercury and whether they decided against it... |
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Replying to: jchan2 (Jun 12, 2007 6:02 pm) This is as good a place to start as any. No diesel. No 6.2 V8. No V6. The 2009 Ford F-150, according to edmunds/Inside Line, will be a refresh, not a redesigned wngine lineup, which won't make the transition until 2011. The truck was redesigned for the 2004 Model year, and is already at the bottom of the pack, and falling fast. If Ford can't get the F-150 right, with the demise of the Mustang slated for 2009, and the Ford Focus undergoing a wretch of a redesign, Lincoln and Mercury rocketing to the fleet market, Ford's Deathwatch starts now! DrFill
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Replying to: drfill (Jul 12, 2007 11:15 am) This quote comes from this article from last year: http://www.nytimes.com/2007/01/25/business/25cnd-ford.html?ex=1327381200&en=6fc08f5f537a8aa6&ei=5088&partner=rssnyt&emc=rss Having worked for Ford, back in the day, I had seen the writing on the wall. Now my fears are coming to fruition. Ford Escape and Edge are moderate success stories. Fusion isn't replacing Camry or Accord anytime soon. The future couldn't be more hazy for Ford. DrFill |
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Replying to: drfill (Jul 12, 2007 11:15 am) The truck will launch in 2008 with: 4V DOHC 3.7l V6 - Port Fuel Injected (i.e. non-Direct injected)(about 280 ft.lbf at 2000 rpm) (not sure about transmission) 3V SOHC 4.6l V8 with 6speed auto (Explorer combo - 292 hp and 300 lb.-ft) 3V SOHC 5.4l 6speed auto (Expedition combo - 300 hp and 365 lb.-ft ) - it is very likely Ford Re-wroked this engine for increased power and torque so the numbers are likely to go up. NO BOSS ENGINES 2009 1/2 Model (February 2009) will add: 2V SOHC 6.2l V8 BOSS engine with 6speed auto (about 400hp) 2010 Model (fall 2009) will add: DOHC 4.4l Common Rail Diesel with CGI block (315hp and 520 lb-ft) 4V DOHC 3.5l V6 - Twin Turbocharged Direct injected (Twin Force - 350hp, 380 lb-ft at 2000 rpm) 2011 or 2012 model will add: 4V DOHC 6.2l V8 - Twin independent variable cam timing, twin turbocharged, direct injected (Twin Force - over 650 lb - ft) There will be a V6 - the all-new 3.7 liter - available from day one. I have also not heard any credible information that the Mustang is going away after 2009. There is supposedly a rework planned. |
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That will discredit, basically, this site, and Ford's suppliers, is that correct? Who would that be? DrFill
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