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Toyota Tundra launch worse than expected

45 messages,  Last post on Dec 18, 2007 at 10:21 PM

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What is this discussion about? Toyota Tundra, Truck

Messages Page 2 of 5

#6 of 45 Too Soon by belias

Apr 02, 2007 (5:07 am)

Right now the numbers look like they might only do slightly better than last year, so I'm sure they're trying to bring their numbers up a bit. As stated here earlier, incentives have to be boosted... the truck market demands it whether Toyota wants to admit it or not. Once they start seeing $5K off of higher-end models, sales will increase, but gas prices aren't helping and this attitude of not dealing is only going to push away more and more people from buying...

#7 of 45 Re: Toyota Tundra launch worse than expected [crimsono2] by anythngbutgm

Apr 02, 2007 (9:33 am)

Replying to: crimsono2 (Mar 31, 2007 9:18 am)
Yup, that is exactly how it is. Any opportunity to knock down the hype of the new Tundra will be executed. I think the truck is going to sell based on its merits, not its sales figures. Toyota is not looking to outsell the competition, merely they are looking to make the most profits and launch something right into the heart of the market. Then they can build the reputation amongst those who DO purchase the Toyota over the others and word will spread that they have built one helluva truck.
 
I don't worry too much about what a few internet naysayers can do to damage the reputation of the Tundra. After all, they are nothing more than words on a computer screen, not concrete fact. I know personally the capabilities of the Tundra, and I know others who have purchased one. I think I'd rather rely on what THEY say based on experience than a bunch of closed-minded, blindly loyal GM fans who have sold this truck down the river before it even appeared.
 
Think of it as their loss...

#8 of 45 Re: Toyota Tundra launch worse than expected [anythngbutgm] by gtee

Apr 02, 2007 (12:47 pm)

Replying to: anythngbutgm (Apr 02, 2007 9:33 am)
Nobody is knocking down Tundra here. I think that all of the people agree that Tundra is a great truck. Its just that it is over priced compared to other trucks on the market. If you look at all of the road tests that were done by Edmunds and other car magazines, you will see that competition is very good. In some test Tundra wins, in some GM wins. I think that Nissan Titan is actually a closer competitor to Tundra then GM or Ford. They both have very good engines, the difference is that Nissan King Cab can be had for under $20K in Atlanta. The Tundra will set you back at least $26K. Now compare Altima to Camry, they are both priced about the same. Give it another couple of months and Tundra and Titan will also be priced about the same.
 
Don't forge that the truck market is shrinking this year over all anyway. This due to slow housing market and high gas prices. Also don't forget that the new Texas truck factory that Toyota just built are only now starting to produce trucks. Until now all of the Tundra trucks that I have seen came from Indiana factory.
 
Just put all of these factors together and it only leads to lower prices. All I am saying is that if you want to blow your hard earned money on a Tundra now, go for it. But if you are smart and wait for July-August time frame, I am sure that prices will come down by $2000 to $3000.
 
Hey Toyota just introduced this truck and already there are rebates. For me $3000 is a lot of money.

#9 of 45 March sales! by bugchucker

Apr 04, 2007 (1:06 pm)

With Regular gas over $3/gal out here in the PNW, I'm surprised anyone is buying. Tundra sales up 8% in March. Everyone else down. GMC down 18%. Ouch!

#10 of 45 Re: March sales! [bugchucker] by geo9

Apr 04, 2007 (7:46 pm)

Replying to: bugchucker (Apr 04, 2007 1:06 pm)
BUG.........Here are some CORRECT March sales figures
Top 10 Pickups
Sales Figures
Year-to-Date (YTD) Mar-2007
 
Ford F-Series
171,651 -14.1% YTD
March 2007: 71,481
March 2006: 84,168
 
Chevrolet Silverado
152,715 +5.1% YTD
March 2007: 55,626
March 2006: 60,833
 
Dodge Ram
67,163 -1.0% YTD
February 2007: 38,301
February 2006: 38,709
 
GMC Sierra
47,790 +3.8% YTD
March 2007: 16,503
March 2006: 19,435
 
Toyota Tacoma
46,328 +7.9% YTD
March 2007: 18,243
March 2006: 15,662
 
Toyota Tundra
29,186 -10.7% YTD
March 2007: 13,196
March 2006: 11,800
 
Chevrolet Colorado
19,769 +3.0% YTD
March 2007: 7,685
March 2006: 8,355
 
Nissan Titan
18,847 -13.7% YTD
March 2007: 7,563
March 2006: 8,328
 
NOTE: The tundra DOWN 10% YTD.................

#11 of 45 Re: March sales! [geo9] by rorr

Apr 05, 2007 (7:00 am)

Replying to: geo9 (Apr 04, 2007 7:46 pm)
geo9 -
 
Since the new Tundra didn't even GO ON SALE until mid-Feb, and production of the old Tundra was halted MONTHS AGO for the changeover, JUST looking at ytd (year to date) sales is misleading (which, obviously, would be to your benefit).
 
So, why not compare sales during March of this year (when the new Tundra was on-sale for the entire month) compared to sales during March of '06?
 
Ford F-Series
171,651 -14.1% YTD
March 2007: 71,481
March 2006: 84,168 Down 15.1% FOR MARCH
 
Chevrolet Silverado
152,715 +5.1% YTD
March 2007: 55,626
March 2006: 60,833 DOWN 8.6% FOR MARCH
 
Dodge Ram
67,163 -1.0% YTD
February 2007: 38,301
February 2006: 38,709 Down 1.1% FOR MARCH
 
GMC Sierra
47,790 +3.8% YTD
March 2007: 16,503
March 2006: 19,435 DOWN 15.1% FOR MARCH
 
Toyota Tacoma
46,328 +7.9% YTD
March 2007: 18,243
March 2006: 15,662 Up 16.5% FOR MARCH
 
Toyota Tundra
29,186 -10.7% YTD
March 2007: 13,196
March 2006: 11,800 UP 11.8% FOR MARCH
 
Chevrolet Colorado
19,769 +3.0% YTD
March 2007: 7,685
March 2006: 8,355 DOWN 8.0% FOR MARCH
 
Nissan Titan
18,847 -13.7% YTD
March 2007: 7,563
March 2006: 8,328 Down 9.2% FOR MARCH
 
Hmmmmmmm, unless my eyes deceive me, when comparing March figures for '06 vs '07, the ONLY trucks to post gains are the Toyota Tacoma and Tundra.
 
Methinks your prognostication regarding a failed Tundra launch to be wishful thinking......

#12 of 45 Re: March sales! [rorr] by geo9

Apr 05, 2007 (9:42 am)

Replying to: rorr (Apr 05, 2007 7:00 am)
YAWN.............I could use the same EXCUSE for the
GM full size 2500 GMT-900 trucks................
 
I just posted other sales figures from another site.....

#13 of 45 Re: March sales! [geo9] by rorr

Apr 05, 2007 (10:09 am)

Replying to: geo9 (Apr 05, 2007 9:42 am)
"YAWN.............I could use the same EXCUSE for the
GM full size 2500 GMT-900 trucks................ "
 
Yes, you probably could. When did the new GM 2500 GMT-900 trucks go on sale?
 
Look, I'm not trying to pick a fight with you - all I'm saying is that ONLY looking at 'year to date' sales for the new Tundra compared to last year is misleading since the new Tundra has only been on sale for a few weeks with YTD sales theoretically reflect sales over the full 3 months.
 
Which is why accusing the new Tundra of being some kind of a sales flop is premature and unwarranted.

#14 of 45 Re: March sales! [rorr] by belias

Apr 05, 2007 (1:45 pm)

Replying to: rorr (Apr 05, 2007 10:09 am)
It doesn't matter how it is spun in magazines and such, fact is that monthly sales numbers are used when reporting whether sales have been increasing or decreasing in the automotive industry for at least the last 20 years. Investors look at these numbers to help determine the company's financial standing relative to actual production.
Quarterly and yearly numbers are also produced that way. YTD is used primarily to average out the ups and downs of the months included but give little indication of the direction the company is going in.
Fact is that sales for the 07 Tundra are up over the 06 Tundra at the same time as last year. The Silverado and Sierra numbers are down despite both being new models as well. The initial excitement for the new models tend to wear off mid-way through the model year when production has fully ramped up and the backlog of orders has been largely eliminated.
So all that has happened is that Toyota hasn't gone through that phase yet with the 07 Tundra, but it is likely to happen mid- to late-summer and by then monthly sales will show more of a trend one way or another. As favorable as they are to Toyota right now, more monthly sales numbers are needed before we can see what is happening.
The truck segment as a whole is getting hit by big increases in gas prices, so who knows how that will affect this market by the time summer is in full swing...

#15 of 45 Wow looks like GM is getting desparate by motownusa

Apr 05, 2007 (2:15 pm)

http://www.brandweek.com/bw/news/recent_display.jsp?vnu_content_id=1003562732
 
DETROIT -- General Motors dealers are mad as hell and they're not going to take it anymore. A number of leaders at the dealership level, who believe GM's corporate ads aren't aggressive enough, have banded together to take Toyota head-on as GM continues to lose sales to its Japanese competition. >>>

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