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Sedans Hyundai Elantra Hyundai Dealers Closing
26 messages, Last post on Sep 25, 2009 at 11:44 AM
You are in the Hyundai Elantra Forum. Your Hosts are pat & karens
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Replying to: mike91326 (Mar 26, 2007 12:03 pm) |
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Replying to: mike91326 (Mar 13, 2007 11:07 am)
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Replying to: larkspur (Mar 30, 2007 9:36 pm)
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Replying to: mike91326 (Apr 01, 2007 8:58 pm) |
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Hyundai needs a new luxury division called Genesis badly. Current Hyundai dealerships are still upset Hyundai isn't making $8000 cars for their poor customers. They have no clue about how to sell a luxury car and their customers can't afford it. Just the name Hyundai is one of the worst, hard to pronounce, and offputting names for a company in the English language. Hyundai owners are going to have to say "hyundai" a lot in their daily life, many if not most people don't even know how to pronounce it and wouldn't want to if they could. And Equus?? Genesis is an ideal name and isn't a made up cheesy word like Acura, Infiniti, or Lexus. Seriously, Kia sounds cool but if I was Hyundai I would consider changing the name of the whole brand just like Datsun became Nissan years ago. And tell whoever's planning on selling Ssangyong cars from Korea to stop smoking crack, one S might be doable but 2?? Hyundai dealers claim they can't even give away Azeras now that Hyundai stopped advertising it. Nobody's going to want to buy a Hyundai costing $35-40,000 with options. I know I wouldn't want it because of the hard to pronounce and unpleasant "Hyundai" name alone. Instead of calling it the Hyundai Genesis, it should be the first car in a new luxury Genesis division and be called simply the Genesis M luxury performance sedan. The different engines would be distinguished as the Genesis M 4.6 or Genesis M 3.8. The number denoting engine size wouldn't be officially part of the name much like the Audi A4 3.2 or 1.8 or whatever is still called just the A4. The Genesis name would be centered between the taillights, "M" would be above the left taillight, and 4.6 above the right taillight. A lot of people would consider buying an AWD loaded Genesis M 4.6 since it's basically an LS460 or next generation M45 for less than the price of an ES350 or G35. Reshape the M's Camry-like grill and come up with daring designs in the future, hire some Italians. Future Genesis models could include the S for a smallish sports sedan to compete against ES350, G35, BMW 3, etc. An even smaller R sedan might not be necessary but could compete against the IS250, BMW 3, Audi A, etc. A large L sedan could compete against Lexus 600hL, BMW 760iL, Mercedes S class, etc. G coupe and C convertible hardtop and maybe B hardtop roadster could appeal to sports luxury buyers. A Genesis X crossover SUV should be sold immediately alongside M as a rebadged and slightly restyled Veracruz with additional luxury features like real wood trim, navigation system, etc. Potentially a real offroading trucklike SUV could be sold as a V class or they could use V as the name for the 2010 Portico large minivan/SUV. |
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Replying to: nycdc911 (Apr 06, 2007 7:41 pm) Nobody's going to want to buy a Hyundai costing $35-40,000 with options. I don't know, you might like to revisit such theory. As it is happening as we speak (e.g. Veracruz). |
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Replying to: nycdc911 (Apr 06, 2007 7:41 pm)
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Replying to: eldaino (Apr 16, 2007 7:26 am) The 2008-2009 Hyundai Genesis discussion is where we are talking about whether a luxury division is needed. 
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I am in Anaheim for a few days. For the past two days I've been outside some and have been looking for Hyundais. I haven't seen many. Coming in from the Orange Co. airport, it was 20 mins before I say any Hyundai, a Gen 3 Elantra. Then I saw a few Sonatas, all but one the current model (perhaps some were rentals as I am near Disneyland). I have seen one Santa Fe and one new Elantra so far. That's it. So maybe the reason dealers are closing is that it's still the land of Japanese cars in CA. In contrast, there are six dealers in the Twin Cities, an area much smaller than the L.A. area, and 3 more within an hour's drive.
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