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1075 messages, Last post on Dec 06, 2009 at 8:24 AM
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Replying to: iluvmysephia1 (Jan 19, 2007 1:38 pm) http://www.lancerproject.com Rocky |
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are you getting snow over there in Tejas? Here in the greater Tucson area we have snow levels lowering by the minute but no snow on our ground yet. I agree that Mitsubishi is doing way better. And you'll notice that less and less Internet car freaks are calling for their U.S. dismissal? I know that what Mitsubishi would really like is more people springing for their own Mitsubishi and not just "pulling for them" to survive.
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is important, to be sure. From the press and pics, I'd say it looks good on paper, but it really has to offer something class-leading to do any good for Mitsu. That class-leading trait could be value if not performance, but it has to be on top in something. The Eclipse debacle is going take a lot of erasing. It's taken this long to get sales numbers back up to 2003 territory. The coupe that was supposed to float Mitsu's boat would be a serious albatross but for fleet sales. I like Mitsu, but if they're going to stay serious in NA, they really have to get an edge in some mainstream category and hold it.
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looks like a winner to me! Supposed to hit dealerships in March. We(spouse and myself) are hoping to see one at the Columbus, OH autoshow in Mid-March( check it out throughly, w/o a sales rep breathing down our necks). Definitely going to go test drive one this Spring! take care/not offense. |
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Replying to: rockylee (Jan 19, 2007 1:54 am) And no, I don't see Mitsubishi becoming any more than a niche player in the US market. It's never really been as popular as Toyota and Honda, even during the glory days of the Eclipse and the Diamond Star Motors operation. Sales will increase, sure, with the more mainstream Lancer and Outlander and that will save them from total obscurity, but they won't be vying for sales spots with Toyota, Honda or even Nissan.
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Replying to: wale_bate1 (Jan 19, 2007 4:38 pm)
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Replying to: derrado1 (Jan 19, 2007 11:04 pm) I agree they will not be vying for Japanese Big 3 customers but I think sales will go up in the next 3 years. In my opinion it will take them years and years to garner respect like Honda and Toyota. I was reading an article in which Mitsu's sales goal in the US by 2010 was to reach 170K units a year in total sales. In my opinion they might reach 140K-145K units by 2010. On a down note Nissan's luxury Infinti brand outsold Mitsu in 2006(Infinti sold 121K units vs Mitsu 118K units in the US.) Mitsu;s current model mix: The Outlander looks alot better than the last generation model on the outside. In my opinion the current Outlander it looks to be the size of the 4 Runner or the Honda Pilot at least from what I saw on the outside. I thought the Outlander was supposed to compete with the Honda CR-V and Toyota RAV4. The 2006+ Eclipse despite weighing more than enthusiasts would like is alot more respected than the 2000-2005 models. The Galant needs a redo ASAP with a better and a much more clean looking appearence bu that won;t come until the 2009 model year I think when a new generation should come out. I mean in 2006 the Galant sold 23K units which is far behind in sales even behind Mazda 6 sales of 66K units sold in 2006. In my opinion its going to be hard to boost Mitsu;s sales to 170K units by 2010 without a new Galant until 2009. Here's Mitsu sales in the US in the past 4 years: 2002: 369K 2003: 256K units(I think early in 2003 year they put a stop to the 0/0/0 deals.) 2004: 150K units I think 2005: 150K 2006: 125K In my opinion too Mitsu needs a better dealer network too. I mean there is only 1 Mitsu that is close to my house. The other Mitsu dealer that could be considered close by me is 40 minutes away and is hard to get too. |
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Mitsu sales went like this from 2002-2006 in the US: 2002: 369K units 2003: 256K units 2004: 150K units I think 2005: 125K units 2006: 118K units I wrote 150K twice for model years 2004 and 2005 by accident in my last post. |
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Replying to: oldfarmer50 (Jan 20, 2007 12:53 pm) }-] |
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| Seems to me the biggest challenge is dealers. Here in the midwest you rarely see Mitsu carried by the large multi-brand dealers and almost never see a large standalone one. May be different on the coasts...without strong dealers a turnaround will be tough. | |
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