Suzuki's US Future -- Good or Dismal

bite down and chew on. Now I am glad I didn't buy a new Kizashi in 2010. I still would love to own one of them and, in fact, great deals might be had at this time, car nuts!

#176 of 204 Re: Dismal it is! [fezo] by Stever@Edmunds HOST

Nov 05, 2012 (6:27 pm)

Replying to: fezo (Nov 05, 2012 6:21 pm)

Details:

�I don't think it's a big surprise given their lackluster sales performance of recent years. They have have low margin, low-priced cars with small volume. That's far from the ideal combination,� said Jessica Caldwell, an analyst with auto information company Edmunds.com.

The good news:

"Suzuki said it will continue to honor warranties and will provide automobile parts and service through its parts and service dealer network."

LA Times

#177 of 204 And... by iluvmysephia1

Nov 05, 2012 (6:34 pm)

this will be good news for those who've bought Suzuki's in the 2000's.

"Suzuki said it will continue to honor warranties and will provide automobile parts and service through its parts and service dealer network."

Replies to this message:

fezo (Nov 05, 2012 6:37 pm)

#178 of 204 Re: And... [iluvmysephia1] by fezo

Nov 05, 2012 (6:37 pm)

Replying to: iluvmysephia1 (Nov 05, 2012 6:34 pm)

Now if I could only locate a Suzuki dealership..... We had one in town but it went as part of the GM dismantling of dealerships.

#179 of 204 I find it sad... by iluvmysephia1

Nov 05, 2012 (6:42 pm)

because I do think that the Suzuki Kizashi is the best value in a mid-size available. And the best looking as well. Too bad.

#180 of 204 wind down news by Stever@Edmunds HOST

Nov 05, 2012 (8:23 pm)

Official Suzuki announcement and FAQ links.

Might be tough getting parts and service even under warranty if your nearby dealers disappear.

Replies to this message:

hpmctorque (Nov 06, 2012 6:21 am)
- des5 (Nov 06, 2012 7:46 am)
  - Stever@Edmunds (Nov 06, 2012 8:25 am)

#181 of 204 Re: wind down news [steve_] by hpmctorque

Nov 06, 2012 (6:21 am)

Replying to: Stever@Edmunds (Nov 05, 2012 8:23 pm)

I imagine that, given the low sales volumes for Suzukis, that most Suzuki dealerships also sell other brands. In that case most dealerships will survive and continue to carry Suzuki parts, and provide service. That's what happened with Isuzu, for example.

The best deals for Suzukis will likely be, in the coming months, on near-new and 1-3 year old ones.

Replies to this message:

des5 (Nov 06, 2012 7:46 am)
- Stever@Edmunds (Nov 06, 2012 8:25 am)

#182 of 204 This is almost as surprising as when Clay Aiken came out of the closet!!! by igozoomzoom

Nov 06, 2012 (7:07 am)

You really can't blame it on the product. The Kizashi is still an outstanding vehicle even after three years on the market. The SX4 is far from the worst in class. The Grand Vitara is a handsome, clean design and the 4WD is actually off-road capable. And the Equator is arguably a better looking version of the Nissan Frontier. I'd buy any one of these over anything Mitsubishi has to offer!

They did absolutely NO marketing and I've seen lemonade stands with a better business plans. Dealers were given little to no support. Every Suzuki dealership that I've ever seen (at least in the South) make most 'Buy Here, Pay Here' used lots look classy in comparison! And selling rebadged Daewoos may have increased sales for a few years, but it also diminished their already non-existent reputation...

I don't see how ANY dealers have survived to this point. To make a profit with their sales volume, you need to be making Bentleys or Aston Martins.

I'm anxious to see just how low prices will go to clear out the remaining inventory. It probably won't fall to Saab levels (as much as 50% off MSRP), but they had no warranty coverage and (toward the end) had to be sold as used even with 10 miles on the clock!

As much as I like the Kizashi, I doubt I'd buy one even at 40% off or better. Long-term parts availability and repairs after warranty coverage expired would worry me, not to mention how hard it would be to sell down the road a few years!?!?

The Equator is a pretty safe bet since it shares so much in common with the Nissan Frontier. But it would need some hefty discounting because right now it's priced several thousand bucks higher than a comparable Frontier!

It's been a painfully slow death, so RIP Suzuki NA! Now Mitsubishi needs to do the right thing and go away!

Replies to this message:

Stever@Edmunds (Nov 06, 2012 7:12 am)
bwaa (Feb 21, 2013 12:05 pm)

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