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Full-size pickup sales - F-150 best selling truck, but for how much longer??

551 messages, Last post on Dec 07, 2009 at 9:24 PM
You are in the Ford F-Series Forum. Your Host is kcram
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Replying to: kcram (Oct 19, 2007 3:05 pm) Part of Tundra's relatively low sales compared to the Big 3 is undoubtedly its worse NHTSA crash test ratings than Ford, Dodge, and Chevy. Safety is an important factor in sales numbers. Buyers pay attention to things like that, and then they vote with their pocketbooks. 1offroader
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Replying to: 1offroader (Oct 19, 2007 4:31 pm) Boy, the desperation is intensifying over here. You are 100% right. Tundra is the only truck gaining share. The only truck that is up this year. Not a little bit. Like 50%! That's a resounding vote, if ever there was one. GM is very disappointed by the lack of love for their new truck, and the corresponding plant closings. That is another vote heard loud and clear! Only two factors keep Tundra from AT LEAST overtaking Ram in sales. Capacity. HD/Diesel variant. In 10 years, Tundra will be at 400k+. Not even a question. I'm being very conservative. Toyota is doing EVERYTHING they want to do with the Tundra. The IIHS test shows the truck is more than safe, and the truck's safety is a strength, and more than just in it's latest test, in the features (standard) you get. DrFill
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Replying to: drfill (Oct 19, 2007 5:16 pm) LOL, keep dreamin'. Conservative? More like delusional. I'm willing to bet that you, or someone like you, also said that 14 years ago when the T100 came out, and again 8 years ago when the 1st Gen Tundra came out. In 10 years, someone will be saying it again when Toyota's next attempt comes out. Gotta give'em credit for persistence though. And even if you are correct and they do hit 400K in 10 years (which they won't, print this out and keep it in a safe place), they will still only be halfway to where Ford and GM are today. Oh, and you forgot one "factor" keeping Tundra from overtaking anyone....."Quality"!!!
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Replying to: blckislandguy (Oct 19, 2007 4:28 pm) Hey what do I know....guess that's why I never bought a Toyota as I can't stand buying stuff that I don't need. |
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Got to love the guy that wrote that letter: Dear Mr. Toyoda... Can't see Tundra doing much damage to F150 sales with their NHTSA crash rating and now the Consumer Reports "not recommended" labeling. You can spin it however you want but the fact remains Toyota and the Tundra no longer will receive a free ride at CR. How can that possibly help them against F150 sales? Talk about shooting yourself in the foot. |
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Replying to: anythingbuttoy (Oct 18, 2007 5:34 pm) Accuracy, Accuracty, Accuracy... as an engineer you should know the value of that. This is an absolute embarrassment on the part of GM's Marketing Dept. check this link out and tell me what's wrong with this picture
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Replying to: anythingbuttoy (Oct 19, 2007 3:37 pm) It all depends on what tesing criteria are being used. The GMT900s rate better in the old fashioned NHTSA testing but... The Tundra is No 1 - alone - in the IIHS ratings. Now Mr and Mrs shopper going to look at these two fine vehicles are going to get conflicting data. The GMs are a little better on the Feds ratings but they 'appear' much worse on the IIHS' ratings. Net result ... confusion and no conclusion. |
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Replying to: blckislandguy (Oct 19, 2007 4:28 pm) They then sell the vehicles to the regional distributor which is normally part of Toyota Motor Sales, except in the SE or Gulf States areas where two private individuals have secured that distributorships for themselves ( longer story don't ask ). But it works. Each region can set their own pricing structure and build the vehicles they way they see fit to meet the demands of that local market. In NE 4WD trucks predominate, Ditto WV and the Rockies. In NYC and/or DC or the coastal areas it's 2WD vehicles 4 to 1. The sales office ( TMS region ) or the SET/GST distributorship actually sell the vehicles to the local retail outlets. In this way it doesn't force NYC dealers to stock and order 4WD trucks when their market doesn't want them. Our store is the No 1 truck store in the Mid Atlantic region CAT. We'll sell well more than half as 2WD's since it's dead flat here and we get no snow or ice in winter. The pricing modules are designed and programmed by the regional offices for that specific area. That's why you have to enter a ZIP code. Now as to grouping options versus being fully ala carte that's another issue. Toyota and Honda don't do that.
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Replying to: 1offroader (Oct 19, 2007 4:31 pm) Huh? Did you miss the early part of this year? This is a startup year in production. Total capacity at both plants could not even reach 300K ( 25,000 units monthly ) until last month. This has been a fantastic launch, with some stumbles of course, and tons and tons of additonal profit from the soaring sales. Having the top-rated truck for safety helps when the buyers are directed to the IIHS site or shown the 5 truck comparo. It solidifies in the buyers' mind the fact that the Tundra is the only truck on the market with all the safety features standard in every model. There's no skimping to hold the price down - or in the case of Ford not even available. The sales figures tell the story. It's getting out and being heard. |
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Replying to: kdhspyder (Oct 19, 2007 9:54 pm) That's good cause you don't want that unreliable rated 4WD causing you more grief. |
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