Is Cadillac's Image Dying and Does Anyone Care?

6186 messages,  Last post on Mar 26, 2013 at 6:19 PM

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What is this discussion about? Cadillac Escalade, Cadillac XLR, Cadillac STS, Automotive News

    

#891 of 6186 Re: . [tlong] by chevy598

Dec 31, 2006 (11:30 pm)

Replying to: tlong (Dec 31, 2006 10:18 pm)
I am a Caddy fan, and I agree with your assessment 95%. Yes, German cars offer advanced technology and refined ride, but are less reliable. The "bells & whistles" make German cars desirable even if reliability is below par.
 
Lets not forget the Germans have lost some of their customer base to Lexus. In 1989 Mercedes & BMW pretty much owned the Luxury segment, and now their fighting for second place.
 
Lexus's success has just as much to do with reliability as refinement.
 
If Cadillac continues to have strong reliability eventualy it will pay off. The 2008 CTS, 2007 SRX, and Escalade are examples of strong designs that are on par with the competition. If Cadillac continues with strong designs & better than average reliability anything is possible.
 
How many 1985 Lexus's are on the road today? How many 2006 Lexus's will their be on the road in 2025? The Times change. Their once was only 2 luxury players, and now there's 3.

#892 of 6186 Re: . [chevy598] by dhamilton

Jan 01, 2007 (7:20 am)

Replying to: chevy598 (Dec 31, 2006 11:30 pm)
I think Lexus reliability is only part of the equation. The other half being service. Service at a whole other level than anyone else short of maybe Rolls Royce. [and that may be debatable]
 
They've won so many people over by fixing problems in such a professional manner, and without pain to the customer as much as possible. [from what I hear and see]

#893 of 6186 Re: Can GM make Cadillac the standard of the world Again?? [trimaster] by snakeweasel

Jan 01, 2007 (8:11 am)

Replying to: trimaster (Dec 31, 2006 4:28 pm)
Not a Mini. But more importantly, the car sells because it's a decent little car:
 
Yeah I wonder how well it will sell and how good people would say the car was if the only difference was that Ford or GM was behind it?

#894 of 6186 Re: Can GM make Cadillac the standard of the world Again?? [trimaster] by snakeweasel

Jan 01, 2007 (8:14 am)

Replying to: trimaster (Dec 31, 2006 4:30 pm)
The reality of the situation is that if Benz or BMW trip and fall and start making poorer cars and then start recovering its ok. They have the reputation and are improving themselves and are still good cars. But if Cadillac does the same thing they are pieces of junk and will never recover and are doomed to fail.
 
Its a simple double standard.

#895 of 6186 Re: Cadillac does have some star power [trimaster] by snakeweasel

Jan 01, 2007 (8:15 am)

Replying to: trimaster (Dec 31, 2006 4:48 pm)
People are willing to pay a premium for those "few things."
 
yes they are and in many of those cases the only thing is a name. If they want to do that go for it.

#896 of 6186 Re: Can GM make Cadillac the standard of the world Again?? [Mr_Shiftright] by snakeweasel

Jan 01, 2007 (8:21 am)

Replying to: Mr_Shiftright (Dec 31, 2006 4:51 pm)
SNOB APPEAL: This is the old "rich people are stupid" theory,
 
No its not that, its the "middle class people who spend more than they can afford to put forth an image are stupid thing". Its the idiot making $35K/Yr that buys a 3 series on a 72 month note and gets a second job to help make the payments just so that they can be seen in a BMW and say they own one.

#897 of 6186 Re: Cadillac does have some star power [nvbanker] by snakeweasel

Jan 01, 2007 (8:30 am)

Replying to: nvbanker (Dec 31, 2006 5:42 pm)
After I interview a potential employee for a job, I watch out the window to see what they drove in. If the guy is 42, and is driving a 10 year old Cavalier all beat up, I know he's never been successful in his life, so why would he be good for my company?
 
Sam Walton drove around in an old beat up pickup truck. I know someone driving around in a 12 year old escort thats pretty well beaten up who could probably buy your company for cash. I had a job many decades ago where the owner of the company drove a beat up station wagon yet he owed nothing (either in business or personal life) and he had more than enough cash to buy half the inventory at your local BMW dealer.
 
Tell me would you want one of them working for you or would you want that 42 year old in that brand new 3 series BMW who has 75K in credit card debt has 3 mortgages on their house and are living paycheck to paycheck?

#898 of 6186 Re: . [chevy598] by british_rover

Jan 01, 2007 (8:54 am)

Replying to: chevy598 (Dec 31, 2006 11:30 pm)
How many 1985 Lexus's are on the road today? How many 2006 Lexus's will their be on the road in 2025? The Times change. Their once was only 2 luxury players, and now there's 3.
 
I assume you meant to say 1989 not 1985 for lexus as Lexus did not exist in 1985.

#899 of 6186 Re: . [british_rover] by chevy598

Jan 01, 2007 (9:38 am)

Replying to: british_rover (Jan 01, 2007 8:54 am)
No, I meant 1985.
 
In 1985 BMW & Mercedes owned near 100% of the luxury import segment. Now BMW & Mercedes have 65% of the luxury import segment.
 
It took Lexus only 18 years to take away over 35% of the Germans market, and their just getting started.
 
How much more damage will Lexus do to the Germans 18 years from now?

#900 of 6186 Re: . [chevy598] by chevy598

Jan 01, 2007 (9:51 am)

Replying to: chevy598 (Jan 01, 2007 9:38 am)
IMHO the majority of people driving a Lexus would not even consider an American car.
I've met more than one Lexus owner who was previously a BMW or Mercedes owner.
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