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Is Cadillac's Image Dying and Does Anyone Care?

6186 messages,  Last post on Mar 26, 2013 at 6:19 PM

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What is this discussion about? Cadillac Escalade, Cadillac XLR, Cadillac STS, Automotive News

    

Messages Page 618 of 620

#6165 of 6186 Re: . [fintail] by robr2

Dec 02, 2012 (12:10 pm)

Replying to: fintail (Dec 02, 2012 11:41 am)
I am sure the ATS has some soul, too.
 
Fin - is that really you?? Did you just say a non German car has soul??
 
 
 
The Cadillac is a 2.0 Turbo , automatic with luxury preferred group. The BMW is the 328i with auto and premium package. ATS has leather vs leatherette, BMW has moonroof.

#6166 of 6186 Re: . [robr2] by fintail

Dec 02, 2012 (12:36 pm)

Replying to: robr2 (Dec 02, 2012 12:10 pm)
I don't think many modern cars really have "soul" - I've never really used the term in a discussion that I can recall.
 
I vividly recall the ATS ad I saw saying it was a "2.5 standard". Would they call the "luxury" group "standard"? Knowing the execs at the 11th level of management in GM, I could see it.
 
Still, the car needs to really undercut the competition to lure people in. If it is the same car for the same money, it is going to be a tough battle.
 
Funny coincidence - right now my banner ad is for an Escalade lease, $0 due at signing, ultra low mileage (30K/36 mos) - $849/month. No bargain there.

#6167 of 6186 Re: . [robr2] by plekto

Dec 02, 2012 (1:25 pm)

Replying to: robr2 (Dec 02, 2012 12:10 pm)
The CTS and ATS *are* German cars, though. The design team is from Germany, the engine is designed in Germany, and the thing is tested in Germany.
 
It just has a Cadillac badge on it instead of Opel. It's as close to German engineering as you can possibly get without having to suffer the reliability or electrical issues.
 
I can guarantee that the ATS will be a car you can purchase and it won't break your bank. Try that with a 3 series. There's a reason why sane people lease BMWs and don't buy them.

#6168 of 6186 Re: . [robr2] by lemko

Dec 02, 2012 (3:43 pm)

Replying to: robr2 (Dec 02, 2012 10:59 am)
Also, the ATS does not suffer from the images as the "Ultimate Poseur Car" as does the 3-Series. Every 20-something Staples Assistant Manager leases a 3-Series.

#6169 of 6186 Re: . [fintail] by lemko

Dec 02, 2012 (3:45 pm)

Replying to: fintail (Dec 02, 2012 12:36 pm)
Yeesh!!! LEASE at $849 a month?!?!? Shoot, my payments to BUY my DTS were way way less than that! That's a lotta money for a wannabe baller in the 'hood!

#6170 of 6186 Re: . [lemko] by robr2

Dec 02, 2012 (7:03 pm)

Replying to: lemko (Dec 02, 2012 3:45 pm)
Yeesh!!! LEASE at $849 a month?!?!? Shoot, my payments to BUY my DTS were way way less than that! That's a lotta money for a wannabe baller in the 'hood!
 
That's 36 months, zero down on a $64K car. Similar priced X5 is leasing for $679 a month. In any case, that's crazy money for a lease.

#6171 of 6186 Re: . [robr2] by berri

Dec 02, 2012 (7:39 pm)

Replying to: robr2 (Dec 02, 2012 7:03 pm)
Heck, I think that's a ridiculous payment or lease for any depreciating asset, especially if you can't write part of it off for business expense.

#6172 of 6186 Re: . [lemko] by fintail

Dec 02, 2012 (7:53 pm)

Replying to: lemko (Dec 02, 2012 3:45 pm)
The baller in your hood buys a 2002 'Slade (which doesn't seem really different from a new one in style, quality, or image) and then finances it at 20% with a similar payment. However, if he completes the term, at least he owns it.

#6173 of 6186 exhilarating performance and good fuel economy by steve_ HOST

Dec 06, 2012 (7:02 am)

At first glance it looked like this reviewer was cussing the new ATS; turns out he was giving it four stars (out of four stars).
 
"Light, powerful and efficient, the * * * * 2013 Cadillac ATS sport sedan is a breakthrough for America's premier luxury brand. Lavishly equipped and attractively priced, it raises Cadillac to a new level.
 
The ATS competes with sport sedans like the Audi A4, BMW 3-series, Infiniti G37, Lexus IS 350, Lincoln MKZ and Mercedes-Benz C-class. The new Cadillac's price, fuel economy and performance stack up well against comparably equipped models."
 
Mark Phelan: Cadillac ATS sport sedan strong in looks, performance (Detroit Free Press)

#6174 of 6186 Re: . [fintail] by keystonecarfan

Dec 07, 2012 (11:22 am)

Replying to: fintail (Dec 02, 2012 7:53 pm)
The problem is that he rarely, if ever, "completes the term."
 
Plus, any 2002 vehicle is going to require maintenance and repairs beyond oil changes and tune-ups. Tires alone for the Escalade (or any other full-size SUV) aren't cheap.
 
During Christmas 2006 my wife was surprised that a cousin of our sister-in-law had received an Escalade from her father for Christmas. She asked, "How can he do it?"
 
I then saw the Escalade in question...it was the first-generation model, which meant that it was about 6-7 years old. He didn't really give it to her - he had retained the title and allowed her "use it," but had never signed it over to her.
 
It apparently didn't last long, because after about a year, I never saw the Escalade again, even though we still see her on a regular basis.

Messages Page 618 of 620

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