Is Cadillac's Image Dying and Does Anyone Care?

6189 messages,  Last post on Jun 14, 2013 at 7:47 AM

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What is this discussion about? Cadillac Escalade, Cadillac XLR, Cadillac STS, Automotive News

    

#6134 of 6189 Re: Cadillac Falls Short [08srxlemon] by cooterbfd

Nov 01, 2011 (2:40 pm)

Replying to: 08srxlemon (Nov 01, 2011 7:10 am)
Not for nothing, but 2 months is 8 WEEKS, not 4. Did you really think they would reply to something from 3 yrs ago???

#6135 of 6189 turning point? by Stever@Edmunds HOST

Aug 30, 2012 (5:39 pm)

"As well as the CTS, Cadillac has two other new models coming in the next year, the next-generation Escalade full-size SUV and the ELR, a luxury, extended-range electric coupe using technology from the Chevrolet Volt.
 
Beyond these models, Cadillac is working on more new vehicles than at any time in its history. "We are expanding and elevating our brand in terms of design and technology," says Don Butler, marketing chief."
 
Cadillac seeks to regain luxury title (Detroit News)
 
"GM plans to introduce 10 all-new or redesigned Cadillacs, including two that hit the market this summer, executives told reporters.
 
GM wants to "restore Cadillac to be the standard of the world" and wants to capture a larger share of the global luxury vehicle market, said Don Butler, Cadillac's vice president of marketing."
 
GM intends to double Cadillac's sales in U.S. (Detroit Free Press)

#6136 of 6189 I guess my question is by marsha7

Sep 04, 2012 (8:11 am)

does Caddy have a chance to survive???...are there enough folks who now avoid Caddy as part of "Government Motors" that might have bought a Caddy before the govt bailout???
 
I have a few friends that will not buy any GM product due to the bailout, looking at either Ford or the imports...

#6137 of 6189 Re: I guess my question is [marsha7] by robr2

Sep 04, 2012 (8:20 am)

Replying to: marsha7 (Sep 04, 2012 8:11 am)
I'd have to say that the vast majority of folks really don't look at it as "Government Motors" and really don't care.
 
Personally I'd buy a Cadillac over the competing European model as I believe the Cadillac is a better value.

#6138 of 6189 robr2 by marsha7

Sep 04, 2012 (8:38 am)

I guess I am surprised...I don't see how one can see it as anything BUT govt motors...esp since that is probably one of the linchpins of Obama's campaign, that he saved GM...

#6139 of 6189 . by fintail

Sep 04, 2012 (10:39 am)

IMO Caddy is still in a rebuilding mode. Not going down anymore, they just need more brand equity via better image and products. I am cautiously optimistic for the brand.
 
Also IMNSHO, the "government motors" babble is more bitterness from the birther/"we built this" crowd (who didn't) who can't stand to see that the previous big election might be repeated again soon.

#6140 of 6189 Re: robr2 [marsha7] by robr2

Sep 04, 2012 (11:35 am)

Replying to: marsha7 (Sep 04, 2012 8:38 am)
I guess I am surprised...I don't see how one can see it as anything BUT govt motors...esp since that is probably one of the linchpins of Obama's campaign, that he saved GM...
 
It depends on your crowd. Here in the northeast, I have never heard the phrase "Government Motors" nor felt a bias against GM. Based on what I've read of your postings, you and yours are a litter "redder" than I am.

#6141 of 6189 Re: robr2 [marsha7] by billy3554

Sep 05, 2012 (3:28 am)

Replying to: marsha7 (Sep 04, 2012 8:38 am)
Marsha 7 and her "few friends" may see GM as Government Motors, the rest of us see GM as, well, GM. We are thankful that President Obama took action to save GM from likely extinction. We recognize the many jobs which were saved as a result of President Obama's involvement. One shudders to contemplate the different result had Bain been involved.

#6142 of 6189 Re: robr2 [billy3554] by Stever@Edmunds HOST

Sep 05, 2012 (5:41 am)

Replying to: billy3554 (Sep 05, 2012 3:28 am)
Let's stick to Cadillac please; there's plenty of politics everywhere else you look.

#6143 of 6189 Re: I guess my question is [robr2] by lemko

Sep 05, 2012 (6:22 am)

Replying to: robr2 (Sep 04, 2012 8:20 am)
Likewise! I would buy another Cadillac except my current Cadillac is so darn awesome, I'd hate to trade it and I have no room for yet another one if I keep it.
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