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Can GM make Cadillac the standard of the world Again?

6098 messages, Last post on Aug 14, 2009 at 4:43 PM
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"I don't think Cadillac should try to build a car that is better than some BMW, but should instead build cars that together form a line up of vehicles that customers will want to buy" This I agree. Nissan is a good example. Remember Nissan going all Toyota wannabe in the 90s? Sales slipped and they almost went bankrupt. Then they suddenly came back with the 2002 Altima, offering, to some degree, sportiness and agressive styling it's competitors lacking in. Add 350Z and sales suddenly jumped back up. Whats cadillac's theme? Have they really got one? Of course, as most competitors already have their own vision, its a tough job for cadillac. BMW offers sporty luxo car, MB offer luxury1st-sport 2nd car, Audi offers awd convenience and amazing interior quality. Add Lexus, which focus on luxury 1st, sports a distant 2nd, or Infiniti which offers value priced sporty luxo car as definite alternative to BMWs. Acura stick with big value and loaded standard features (or used to....). The American BMW concept is definitely falling.... Cadillac, from what I see, seems to try too hard to build an American BMW-MB 2-in-1 car, offering BMWs handling sharpness and MB's softer ride at THEIR PRICE. Bad idea imo, I prefer to start as value player 1st, like Lexus did years ago, and then, when the brand finally re-established itself as a luxury player, go ahead and choose the more ambitious path, the customers will be ready to accept. I dont understand why Cadillac is rushing..... Of course, Cadillac isnt the only one. BMW really messed their own vision of "sheer driving pleasure" with the 6 and 7 series. More lexus-MB than BMW imo.
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Replying to: carfanforever (Sep 19, 2008 8:10 pm) |
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Replying to: m4d_cow (Sep 19, 2008 10:06 pm) |
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Thank you for the tip, but you were right, that is not very usefull. Sigh.
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It was not the distinctive styling of the bustleback. The small Seville angered me because I did not like it. So if it was common, I would remember being disgusted by it often. That car really was a very rare sight.
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Replying to: carfanforever (Sep 20, 2008 1:24 pm) It could be worse - we could have flaming animated emotorcons. |
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| you can always just push the stop button on your browser before the pictures load up. | |
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Replying to: carfanforever (Sep 20, 2008 1:36 pm)
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Replying to: sls002 (Sep 21, 2008 1:33 pm) Yeah, I think in this case, if there had never been an N-body, the 1986 Seville, and the Eldo/Toro/Riv, would have been better-received. The cars are decent enough looking in their own right, but then when you look at the Grand Am, Skylark/Somerset Regal, and Calais, there's just too much similarity. Another problem is that design work on these cars began in 1982-83, most likely, when the forecast was for gasoline to be costly and scarce. By the time they were ready for launch, the fuel was flowing freely again, and big cars were in again. In fact, once word was out about the new, smaller models that were soon to come, people were scrambling to buy the last of the bigger models. As a result, 1985 was a good year for the Eldo/Toro/Riv, and the Seville. By this time, the market for upscale personal luxury coupes was thinning out, anyway. I'm sure it also didn't help that the Mark VII looked downright muscular compared to the downsized Eldo/Toro/Riv. |
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Chosen by GM. Here is an excerpt that says it all. Pontiac GTO (1964): Interesting to see that GM historians (and execs, by association) don't think much happened from 1964's GTO until the 1996 EV1... Apart from the "maverick" input of certifiable goofball John Z. DeLorean, the GTO wasn't really all that significant a car in its own right (in our humble opinion). But the GTO started the '60s muscle-car thing. And should have proved to GM - though it didn't - that the company desperately needed some free-thinker types. Still does. Drugs and booze optional. Here is the list. I agree. Boring examples from closed-minded cost cutters is all you ever get. GM Best EVER Regards, OW
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