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Can GM make Cadillac the standard of the world Again?

6098 messages,  Last post on Aug 14, 2009 at 4:43 PM

You are in the Automotive News & Views Forum. Your Hosts are steve_ & claires

What is this discussion about? Cadillac Escalade, Cadillac XLR, Cadillac STS, Automotive News


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#5363 of 6098
Re: Indeed [62vetteefp] by circlew
Sep 01, 2008 (5:15 am)
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Replying to: 62vetteefp (Sep 01, 2008 4:15 am)

They should have kept the names of many models. That is the problem. The G8 should be the Grand Prix and the Park Avenue should be blowing away Lexus.
 
I keep going back to what works and received significant development under the same name that became an iconic brand. Discontinued was the cost cutting mantra over the past few decades. What was lost along Madison Avenue over the years is quite apparent in Detroit today.
 
Regards,
OW
#5364 of 6098
Re: Indeed [circlew] by fintail
Sep 01, 2008 (7:56 am)
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Replying to: circlew (Sep 01, 2008 5:15 am)

It's been a GM problem for decades, killing old names, yet keeping boring products alive. I guess it will fool some of the people some of the time - for awhile. While the competition loves to keep their old names alive.
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fintail by marsha7
Sep 01, 2008 (11:18 am)
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I especially like some of those newer names of, say, the last 2 or 3 years...Accord, Civic, Camry, Corolla, to name a few... ...names that were not even around in the 80s and 90s...
#5366 of 6098
Re: Indeed [circlew] by laurasdada
Sep 01, 2008 (2:17 pm)
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Replying to: circlew (Sep 01, 2008 5:15 am)

Yeah, I loved the ad campaign for the, "First G6 ever!" Soon to be a collector's item...
 
Keeping the names Camry, Accord, Civic, Corolla, etc. and simply improving the car seems to work for Hondota. Or is it Toyonda?
 
EDIT: Marsha, Marsha, Marsha. I posted before reading your clairvoyant (as you read my mind before I even read here and posted) post!
#5367 of 6098
by m4d_cow
Sep 01, 2008 (10:20 pm)
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The constant name changes is killing me.
The term G6-8 BLS, STS, sounds too technical and less emotional, not to mention having no long term reputation at all.
#5368 of 6098
Re: [m4d_cow] by circlew
Sep 02, 2008 (3:40 am)
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Replying to: m4d_cow (Sep 01, 2008 10:20 pm)

Since there is no devlopment plan, the GM cars nowadays are appliances that really are basic transportation and not the standard for anything IMHO.
 
Nice marketing plan on the way to the basement over the years, don't you think?
 
Regards,
OW
#5369 of 6098
Re: [circlew] by lemko
Sep 02, 2008 (4:25 am)
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Replying to: circlew (Sep 02, 2008 3:40 am)

Uh, that basic anonymous appliance module you're looking at is a Toyota, not a GM car. Toyota wrote the book on boring. I guess following Toyota's example IS a way to send yourself to the basement, however.
#5370 of 6098
Re: [lemko] by 62vetteefp
Sep 02, 2008 (5:27 am)
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Replying to: lemko (Sep 02, 2008 4:25 am)

Lemko, are you really serious in comparing the GM products in "boringness" to Toyota/Lexus? G8 boring? CTS boring? Malibu boring? Enclave boring? Corvette boring? HHR boring? Even the full size trucks/SUV's boring? Oh I guess if you look at the older models you get an Aveo or Cobalt or even the aged Impala but in overall ranking GM outdoes the Toyota /Lexus by quite a bit. I do not think GM is following Toyota in boringness.
 
Right now I would say the products that could be considered boring at GM are pretty close to the end of their lifecycles: Aveo, Cobalt, Impala, Trailblazer, G5, G6(I guess I think this one still has a lot of exterior style to it), LaCrosse. Everything else looks pretty up to date for their segments. And I guess we would have to look at the definition of boring since it would be different for each person and each segment.
 
The Fit is pretty hot right now and the Aveo / Yaris are darn "boring". The Civic is hot and the Cobalt/Corolla are pretty mundane. Cobalt looks nice but just not a lot of excitement. Malibu is pretty much at the top of the class for midsize volume cars. In large cars there is the Lucerne vs. the soon to be gone Avalon.
#5371 of 6098
Re: [62vetteefp] by lemko
Sep 02, 2008 (5:33 am)
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Replying to: 62vetteefp (Sep 02, 2008 5:27 am)

Oh, it wasn't me calling the new GM lineup boring. It's a sarcastic response to the previous poster.
 
The Avalon is going away? I like the Cobalt coupe, but the sedan is nondescript.
#5372 of 6098
Re: [62vetteefp] by circlew
Sep 02, 2008 (10:56 am)
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Replying to: 62vetteefp (Sep 02, 2008 5:27 am)

Listen, GM makes the most exciting vehicles on the planet and are the standard for what a car company needs to be in every way. All other manufacturers should standardize on GM and particularly Cadillac.
 
Regards,
OW

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