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Can GM make Cadillac the standard of the world Again?

6098 messages,  Last post on Aug 14, 2009 at 4:43 PM

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What is this discussion about? Cadillac Escalade, Cadillac XLR, Cadillac STS, Automotive News


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#4261 of 6098
Re: can't read graphs [sls002] by lemko
Jan 05, 2008 (8:01 am)
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Replying to: sls002 (Jan 04, 2008 3:11 pm)

Uh, look again:
 
Cadillac CTS
Ages 16-35: 34%
Ages 36-55: 54%
Ages 56+: 12%
 
The greatest percentage is the middle age group - right within my demographic as I am 42. I guess I helped bring down the average age of the DTS buyer.
#4262 of 6098
CTS review by imidazol97
Jan 05, 2008 (8:18 am)
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CTS review by local newspaper writer
 
This morning's paper had a review by the local auto reviewer. She usually doesn't like GMs as much as the other cars she writes about.
#4263 of 6098
Re: can't read graphs [lemko] by sls002
Jan 05, 2008 (8:51 am)
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Replying to: lemko (Jan 05, 2008 8:01 am)

You have to go to the JDPower website and look at the graphs - the green area is for over 55 and that is the biggest area. This was also true for the 2007 CTS's too, but the numbers are somewhat different.
#4264 of 6098
Re: Can we get back to Cadillac [louiswei] by mr215
Jan 07, 2008 (5:57 am)
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Replying to: louiswei (Jan 04, 2008 1:48 pm)

I dont consider 3 year old data to be relevant. Do you? C&D had info in their roadtest of the IS-F in the January issue and they said Lexus has an older ownership base. I would agree based on people I see driving every Lexus except the RX and IS. The ES is their biggest seller and I see mostly seniors piloting that model. MAkes sense because they see it as a Japanese Buick and most of those people grew up on Buicks.
#4265 of 6098
Re: can't read graphs [louiswei] by mr215
Jan 07, 2008 (6:01 am)
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Replying to: louiswei (Jan 04, 2008 3:25 pm)

what do numbers from 2005 have to do with the 2008 CTS which has been on sale since August? If you read some of the consumer reviews on Edmunds you will see that many of the people who have commented cross-shopped and/or owned import luxury brands. Not sure what that says about their age but I suspect its a sign that they are younger than typical Caddy buyers. The other thing to look at is trends. Cadillac is getting younger buyers as time goes forward. I dont think we can say the same about lexus. I can tell you most drivers I see of the SRX, CTS (especially V) and Escalade are under 50. DTS and STS owners tend to be older based on my observatiosn.
#4266 of 6098
Re: Can we get back to Cadillac [62vetteefp] by mr215
Jan 07, 2008 (6:05 am)
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Replying to: 62vetteefp (Jan 04, 2008 4:40 pm)

Jim Taylor has more or less confirmed that diesels are a strong option and Caddy will be phasing out DOHC V8s for cars after the Nstar is done. He mentions the DI V6 and diesels and hybrids as replacements. People can get bent out of shape but this is the future and honestly it will be good for Cadillac's image. Imagine how good it will be for Caddy PR to be able to say we have abandoned gas guzzling V8s in cars even though our competiors have not. In the future a V8 is likely to be an image liability instead of an asset. Even though the numbers are impressive we dont need 360+hp V8 cars and with the new emphasis on economy I would think such cars are only going to get less popular. As it is I rarely see 550i's or E550s.
#4267 of 6098
Re: Can we get back to Cadillac [mr215] by lemko
Jan 07, 2008 (6:14 am)
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Replying to: mr215 (Jan 07, 2008 6:05 am)

I dunno. I think the lack of a V-8 hurts Acura and will kill Lincoln. Fuel economy isn't as high a priority among the luxury crowd as it is for the more mainstream crowd. I passed on a Buick Park Avenue in favor of a Cadillac back in the day because the Buick lacked a V-8.
#4268 of 6098
Re: Can we get back to Cadillac [mr215] by habitat1
Jan 07, 2008 (7:10 am)
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Replying to: mr215 (Jan 07, 2008 6:05 am)

Even though the numbers are impressive we dont need 360+hp V8 cars and with the new emphasis on economy I would think such cars are only going to get less popular.
 
We don't "need" Cadillacs, period. We don't need BMW's, Mercedes, or Porsches for that matter.
 
All of these vehicles offer absolutely nothing over a Toyota Camry or Honda Accord in terms of utility. They are purchased because the buyer has certain "desires", not because the Accord or Camry don't satisy their basic "need" for reliable transportation.
 
Rare is the company that can succeed by telling the customer that "you don't need 'X', so take 'Y' and be happy with it".
 
If YOU are more inclined to buy a Cadillac because they have gone green and stop offering V8's, that is certainly your perogative. But I agree with lemco on this one. Acura has never had a competitive flagship to take on the BMW 550i or Mercedes E550 in part due to the lack of a V8 (and, IMO, lack of RWD platforms). If Cadillac wants to compete with Honda or Toyota, perhaps a V6 will suffice, but I don't think they will be competitive in the performance sedan market. Even BMW, with their excellent 535i, has not announced plans to abandon the 550i.
#4269 of 6098
future technology by sls002
Jan 07, 2008 (7:47 am)
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If the Volt electric drive system with the new battery technology works out, then what GM should be moving to is motor generator electric drive power train. So the performance would be depend on the electric drive. The motor generator would only need to be used to keep the battery charged, although the Volt concept is that the battery will provide about 40 miles of charge so that the day to day use would come off the power grid rather than the motor generator.
 
The point is that with an all new technology for the drive train the old idea's of what makes a luxury car will have to change somewhat.

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