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Toyota Camry Hybrid, Toyota Highlander Hybrid, Honda Civic Hybrid, Ford Escape Hybrid, Chevrolet Malibu Hybrid, Lexus RX 400h, Hybrid Cars
#506 of 627 Honda abandons its diesel plans in favor of hybrid options
Apr 08, 2009 (1:18 pm)
From the President of Honda
Fukui also said Honda has decided not to proceed with its plans to put clean diesel engines in its large cars. He cites the cost of clearing tough emissions regulations in the United States and Japan as the reason. The more cost-effective solution will be a modified or possibly new hybrid drive system which will instead become the future green drivetrain for big vehicles.
Hybrids Yes, Diesels No
Apr 09, 2009 (11:53 am)
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#509 of 627 Re: Hybrids ARE profitable - which some of us already knew [larsb]
Apr 30, 2009 (5:22 am)
While I hope Toyota is making profit on the Prius after all these years, your source didn't exactly convince me. It's a website promoting electric cars. The consensus of auto analysts remains that Toyota has lost money for years on the Prius. Whether that is still true today, of course, no one outside of Toyota knows.
Honda is a different story. Their hybrid system is much simpler and, presumably, less costly to manufacture.
#510 of 627 Re: Hybrids ARE profitable - which some of us already knew [lzc]
Apr 30, 2009 (5:50 am)
No, the source was a story in the Nikkei newspaper from Japan.
#511 of 627 Re: Hybrids ARE profitable - which some of us already knew [lzc]
Apr 30, 2009 (11:04 am)
The math and accounting indicate otherwise... It's a very good discussion.
Yes Honda's IMA is much less expensive ... but the vehicle also sells for $2000 to $6000 less. Two years ago Toyota announced publicly that it was making money on the hybrids. Then it lowered the price of the Prius by $600 to $1200.
This leaked data is not surprising. The sheer weight of volume of units sold guarantees that it/they have been profitable.
#512 of 627 Re: Hybrids ARE profitable - which some of us already knew [larsb]
Apr 30, 2009 (11:11 am)
Where is the actual story? This little snippet means absolutely nothing. Is it all hybrids sold? For a specific year? For hybrids sold In Japan only where prices are fixed? Is this corporate profit only not including dealer profit?
Until I see the text, I don't believe it. If Toyota is getting 3500 dollar profit for a Prius Package 2 at 21500 as they are being sold today with incentives, I would be very surprised.
#513 of 627 Re: Hybrids ARE profitable - which some of us already knew [bamacar]
Apr 30, 2009 (11:40 am)
IMO the figures are being leaked since the year end results are just coming out soon. From the article it appears that the figure is an aggragate number for all of the hybrids.
It makes a lot of sense since most of the numbers have been known for some time now.
The selling price to the customer has little to do with the revenue to the vehicle maker. Until recently there were no rebates at all on the Prius. There was a $600 to $2000 discount introduced on the sticker back in June of 07 which is when I believe that the vehicles 'went positive'. Those sticker discounts have recently been increased in order to blow out the last of the 09s and a $1000 rebate has been added.
#514 of 627 Apr-2009 Hybrid sales
May 01, 2009 (7:32 pm)
In Apr-2009, some 21,000 hybrid vehicles were sold.
Toyota - 12K +
Honda - 5K +
Ford - 2K +
GM - 1K +
I guess Hybrids are picking up. All expectations are on Prius-III.
More important is automaker should reduce the Hybrid Premium.