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Ford Edge Predicted and Actual Reliability

39 messages,  Last post on May 23, 2009 at 2:07 PM

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What is this discussion about? Ford Edge, Auto Repair, SUV


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#2 of 39
Reliability by ANT14
Oct 20, 2006 (10:12 am)
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In case I might be repeating myself from addressing this same concern on another board...
 
The Ford 500/Mtg/FS were rated top in intial quality in their segment. Those newly designed vehicles were built in a newly remodeled flexible factory and were able to acheive that accolade.
 
During the same time, The Ford Mustang also acheived tops in it's segment...a newly redesigned vehicle built in a newly remodeled plant.
 
The Ford Fusion/Milan/Zephyr have received other accolated for quality as well...
 
This isn't 1980's, this isn't 1990's, and because a relative had a Taurus with a bad transmission, doesn't mean that same issue will occur with another Ford vehicle today. Yet the haunts of those decades seem to fester on some buyers today, while turning a blind eye that their beloved Oddysey is one of the vehicles with the highest number of recalls to date.
 
Vehicles in general are 10 times more reliable than they were 20 years ago. Extended powertrain warranties help ease some of those ghosts as it has helped with Hyundai/Kias... (provided the dealership wishes to honor them as many are finding out not to be the case).
 
All automakers have a component, that they seem to be weak on. No secret about Honda's transmission and A/C compressors...or Toyotas current transmission woes, and engine sludge issue, MBenz' electrical. Ironically many of these components are also used on other automakers, without any issues...such as Aisin Transmissions built by Toyota's supplier which have given Toyota headaches lately, yet the same component found on some Ford's (500/Fusion) have been trouble free.
 
Let's not forget where we were, how we got here, but most importantly, whats being done to get there, and how. Lessons have been learned, and applied and everyone has moved on.
#3 of 39
Re: Reliability [ANT14] by frizz2112
Oct 20, 2006 (10:42 am)
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Replying to: ANT14 (Oct 20, 2006 10:12 am)

ANT, I make similar points to anti- domestic car people all the time. While you're totally right about Ford's quality gains of late, the fact that Ford's overall reputation among the average car buyer is still lower than its imported competition speaks of how damaging the mistakes of the 80's and 90's and before really are. Toyota built a reputation for quality over several decades, which is why they can stumble and people give them a pass. It would take at least 10 solid years of declining quality at Toyota for people to start coming around to the fact that maybe their reputation isn't what it's cracked up to be. Likewise, Ford is going to have to perform as well as or better than the Toyotas and Hondas for at least that long (and probably longer) for people to realize that they are building cars of world class quality.
 
The 500, Mustang, and Fusion (and hopefully Edge) prove that Ford can be more than competitive in quality, but then you sit in a Crown Vic and see the cheap plastic trim that is a half inch out of line with the next piece, and you realize that it's going to take a while for Ford to outrun the bad old days, and they aren't going to be given any slack along the way.
#4 of 39
Re: Reliability [frizz2112] by akirby
Oct 20, 2006 (11:49 am)
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Replying to: frizz2112 (Oct 20, 2006 10:42 am)

And don't forget that Ford's overall quality rating includes full size trucks which are usually only average in reliability (even for the imports) while Honda doesn't even have a full size of body on frame truck. I really think they should separate cars and trucks for that reason.
#5 of 39
Re: Reliability [frizz2112] by baggs32
Oct 20, 2006 (12:28 pm)
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Replying to: frizz2112 (Oct 20, 2006 10:42 am)

but then you sit in a Crown Vic and see the cheap plastic trim that is a half inch out of line with the next piece, and you realize that it's going to take a while for Ford to outrun the bad old days, and they aren't going to be given any slack along the way.

 
That's a bad example. If you're sitting in a Crown Vic you're buying a Crown Vic because there is no competitor to that thing. If you're comparing a newer Ford model, like the Fusion or Edge, to an import you're going to have to look hard to find the differences. Sure, personal preference in design, look, and feel will ultimately make your decision for you but Ford needs to get you in the showroom first before that can happen. That is the hard part IMO. The products will speak for themselves.
#6 of 39
Re: Reliability [baggs32] by frizz2112
Oct 21, 2006 (1:22 pm)
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Replying to: baggs32 (Oct 20, 2006 12:28 pm)

The point is, the quality issues aren't decades in the past, and for some people they need to be before changing their minds. If there are still cars on Ford's lots like the Crown Vic and Ranger with yesterday's technology and craftsmanship, then that's an indicator that they have more work to do. Also, it's not just about a lack of competition; I drove a Ford Freestar back to back with a Toyota Sienna and I was embarassed for Ford. The Ford wasn't even in the same league. Needless to say, I bought the Sienna.
 
I'm a Ford fan and know a lot of other Ford fans, and many of them aren't giving Ford another chance on their next car because they got burned on their curernt one. All the great press in the world isn't going to make someone take that kind of a chance. I realize annecdotal examples don't speak to the big picture, but my best friend has an '03 Expedition, and it's an amazing piece of junk. The day he drove it home he noticed that the plastic moulding behind one of his rear tires was melting. The exhaust pipe was mounted incorrectly and it was discharging exhaust straignt into the back of the moulding. He also had a plastic trim piece at the base of the windshield that was flapping in the wind. The metal piece that holds the trim was welded a good 2 inches out of position. To make a long story short, the last few years haven't been any better. The thing rattles and squeaks over every single bump as if it's 20 years old. I showed him the good press the 07 Expedition was getting, and he seemed reasonably interested, but his wife said "Are you insane? These things are total junk; I'd never buy another one." You can't blame people for feeling this way even if Ford has gotten rid of the problems they are complaining about. Ford is going to have to earn people like that over the long haul. The 500 and Fusion are great starts, but Ford is going to have to repeat that kind of quality with their next 20 launches in order for people to start coming around. Here's to hoping they do; I have my eye on that Edge.
#7 of 39
Re: Reliability [frizz2112] by baggs32
Oct 21, 2006 (7:21 pm)
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Replying to: frizz2112 (Oct 21, 2006 1:22 pm)

I hear what you're saying but the average Joe, i.e. the majority of vehicle shoppers, isn't goint to notice that Ranger or Crown Vic. They are there for what they need and that's it. Sure the Ranger and Crown Vic need updated badly, or put to rest, but they are both gold mines for Ford and people still want them just the way they are.
 
Average Joe is going to go in there for his Fusion, Freestyle, Five Hundred, Mustang, Edge, Explorer, Escape, or F Series (all of which have had superbe launches recently save for the Edge) and be pleasantly surprised. That's if Ford can get them in the door first.
 
Your friend is a good example. He's been burned but the vehicle has changed dramatically and he needs to go look at it. The new Expedition isn't the same as the old one in any way shape or form.
#8 of 39
Re: Reliability [baggs32] by garandman
Oct 22, 2006 (3:53 am)
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Replying to: baggs32 (Oct 21, 2006 7:21 pm)

the Edge has one big advantage to counter Ford's past poor management. The competing vehicles range from inoffensive to butt ugly. You've got to be very, very, very loyal to the imports and Ford has to badly mess up the product launch again to choose a Nissan Murano or Subaru Tribeca over an Edge.
#9 of 39
Re: Reliability [baggs32] by frizz2112
Oct 23, 2006 (4:51 pm)
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Replying to: baggs32 (Oct 21, 2006 7:21 pm)

Well, that's where we differ. My friend doesn't "need" to go look at the new Expedition; Ford didn't earn his repeat business. They will be darned lucky if he sets foot on a Ford lot any time soon. I do agree that their challenge is getting people to consider Ford at all, because once on the lot they will see some competitive offerings. I think a lot of this goes way beyond marketing and advertising; it's simply about building great cars for an extended period of time. Everything else takes care of itself if the product is strong.
#10 of 39
Bugs in Ford's new 3.5L V6 by coldcranker
Oct 31, 2006 (8:09 pm)
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Does anyone think the new Ford 3.5L V6 (Edge/MKX/CX9) won't have bugs the first year or two?
#11 of 39
Re: Bugs in Ford's new 3.5L V6 [coldcranker] by akirby
Oct 31, 2006 (8:29 pm)
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Replying to: coldcranker (Oct 31, 2006 8:09 pm)

It's certainly possible, but I don't think it's likely given that
a) there's no radical new technology
b) they took an extra 2 years getting this engine right
c) Ford's quality record of late on new things is stellar

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