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2009 Mazda6

2118 messages,  Last post on Nov 25, 2009 at 9:10 PM

You are in the Mazda6 Forum. Your Hosts are pat & karens

What is this discussion about? Mazda MAZDA6, Future Vehicle, Sedan


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#375 of 2118
Re: Oh Dear! They Just Spoilt the Mazda 6! [socal2006] by zzzoom6
Apr 28, 2008 (9:14 pm)
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Replying to: socal2006 (Apr 28, 2008 4:42 pm)

socal, you nailed it. ok there are some who will say that the hatch will be louder and will have less head room for the rear seat, but I don't think this has to be so. really, I'm very pleased with the unique combination of utility, comfort, styling and driving enjoyment my current 6 hatchback has compared to other cars in this class. and to a certain extent, I blame mazda for not really touting the unique advantages of the hatch in their marketing. previous ad campaigns for the 6 had too much emphasis on slogans (zoom zoom) and not enough about content.
 
perhaps if the market shifts toward a greater acceptance of hatches, mazda will be in a position to easily bring over the other body styles since they have the done most of the engineering for the hatch/wagon which is available in other markets. I still have hope that Mazda will reconsider.
#376 of 2118
Re: Oh Dear! They Just Spoilt the Mazda 6! [zzzoom6] by qddave
Apr 29, 2008 (4:38 am)
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Replying to: zzzoom6 (Apr 28, 2008 9:14 pm)

I finally caught up to all the new posts in this thread yesterday and was thinking about them while sitting in traffic on the way home from work. Everybody makes a good point here. At first I thought, "You can't blame Mazda for making the cost based decision to not offer the hatch and wagon, they just won't sell the quantity" but that got me thinking. Back when the 1st gen 6 came out, I remember talking to both dealers here in Grand Rapids, and they both said that because Mazda was marketing the V6 5-spd, those were selling the best and were the hardest to get from the plant because Mazda underestimated demand. Even though, they were "to blame" for the demand. So perhaps they are missing the boat. But then you look at their lineup and see all the people movers with utility out back (3 5-dr, 5, 7, 9). Its blatant avoidance of cannibalism. It sucks, but at the end of the day, its Mazda. You can't hate them for this. All those great driving machines they've been putting out the last few years. SUV of the year for the CX-9. The ball busting MS3! There's too much hate on this thread. I say be patient, wait for the car to hit the dealers and then make a decision. I bet the tone in here will change come fall.
#377 of 2118
Re: Oh Dear! They Just Spoilt the Mazda 6! [zzzoom6] by jeffyscott
Apr 29, 2008 (4:41 am)
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Replying to: zzzoom6 (Apr 28, 2008 9:14 pm)

I think the people a hatch appeals to tend to be younger and single, for whatever reason, these people seem to prefer the Mazda3. Older married people with kids tend to have multiple vehicles, one or more of which is already a truck, van, or suv. In my case, in addition to the factors I already gave and some of which you repeat, that was probably the deciding factor...we have an old minivan that I expect to keep indefinitely and I do very little hauling anyway. In the last year I used the van once, to get a Christmas tree.
 
Now if the hatch were the same price, not noisier, had as much rear seat head room as the sedan, did not have a wing, and did not have a cheap black plastic filler piece for the side windows, I'd probably have chosen that over the sedan for the sake of the extra utility.
 
However,I don't think most Americans would choose a hatch, in any case. This is because they seem to think that even a vehicle as small as the Honda CR-V has more utility than a vehicle like the Mazda6 5-door (or even the Mazda6 wagon). For this reason the Mazda CX-7 has essentially replaced the Mazda6 wagon. This is why there also is not a Fusion wagon, instead there is the Edge.
#378 of 2118
Re: Oh Dear! They Just Spoilt the Mazda 6! [qddave] by jeffyscott
Apr 29, 2008 (4:54 am)
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Replying to: qddave (Apr 29, 2008 4:38 am)

You know, something else I thought of, while some complain regarding the V6...I'd have liked Mazda to dropped the V6 and instead offer more of the same engine choices the rest of the world gets. The rest of the world is not offered a V6 at all, instead they get a 1.8L and 2.0 L 4 cylinder that appear to get about 20% better mpg than the 2.5. They also offer a diesel in the rest of the world.
 
I understand why Mazda does not offer these choices in the US, just like I understand why they would not bother with a manual for the V6 in the US. While I may think Americans are foolish for wanting a 260 HP V6 in a 3000 pound FWD sedan, Mazda is merely producing what the evidence shows Americans are willing to pay for.
#379 of 2118
Re: Oh Dear! They Just Spoilt the Mazda 6! [jeffyscott] by aviboy97
Apr 29, 2008 (5:24 am)
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Replying to: jeffyscott (Apr 29, 2008 4:54 am)

Mazda is merely producing what the evidence shows Americans are willing to pay for.
 
This is a message to Mazda:
 
             "If you build it, they will come..."
#380 of 2118
Re: Oh Dear! They Just Spoilt the Mazda 6! [zzzoom6] by exit123
Apr 29, 2008 (7:46 am)
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Replying to: zzzoom6 (Apr 28, 2008 9:14 pm)

What other car offers the same combination of utility, comfort, styling and driving enjoyment as the current Mazda6 hatchback?
 
What other cars even come close, in the same price range?
 
Maybe this is a good topic for it's own thread.
 
#381 of 2118
Re: Oh Dear! They Just Spoilt the Mazda 6! [exit123] by groovypippin
Apr 29, 2008 (9:27 am)
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Replying to: exit123 (Apr 29, 2008 7:46 am)

Well, I guess in protest you can go buy a ...... instead. Oh that's right. No one else makes a mainstream mid-size hatchback.
 
I sell Mazdas in Canada and folks here have much more European driving tastes. The hatch and wagon sold decently here, but not in the US. Don't blame Mazda, blame the American consumer obsessed with giant vehicles with 9000 HP.
#382 of 2118
Re: Oh Dear! They Just Spoilt the Mazda 6! [groovypippin] by docrw
Apr 29, 2008 (10:33 am)
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Replying to: groovypippin (Apr 29, 2008 9:27 am)

Don't cast all of us Americans in the same light, my car only has 8500HP!
 
Seriously, the hatchback has nothing to do with power. The fact is that hatchbacks were popular in the '80s but were generally found only on less expensive models that, quite frankly were not so good looking. Thus, the general impression is that they are noisy, unrefined and ugly, or quirky in the case of Saab. That's why the Mazda 3 hatchback sold well, because buyers in that price range do not expect a super quiet ride and are more interested in utility/bang for the buck. Once you move into the higher priced Mazda6 buyers expectations go up.
 
The other problem is that Mazda was never a large enough maker, volume wise, to change the perception in a big way. If they would market a Mazda 6 5-door as aggressively as they are marketing the CX-7 and 9 then it might sell a lot better. Also, despite the real-world benefits of FWD, it seems like AWD is a big marketing factor now. Perhaps a hatchback or wagon with AWD could be marketed better as an SUV replacement. But as someone else pointed out that might eat into CX-7 sales even though the 6 is significantly longer than the CX-7.
 
With us Americans its not so much what we like but what we're told we should like. If you market something well, we'll buy it. If you make something great but don't market it, we'll ignore it. Its stupid, but simple, hence the KISS acronym.
#383 of 2118
Re: Oh Dear! They Just Spoilt the Mazda 6! [docrw] by jeffyscott
Apr 29, 2008 (10:46 am)
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Replying to: docrw (Apr 29, 2008 10:33 am)

...even though the 6 is significantly longer than the CX-7.
 
CX-7 is 184 inches long the Mazda6 is 187 inches (wagon was 188). I think it is pretty clear that this is the designated replacement of the Mazda6 wagon and 5-door.
 
As a company that is in business to make money it would not make a lot of sense to spend all kinds of advertising money in an attempt to convince Americans to buy a hatch or conventional wagon, when they can, instead, simply say "hey look at our cross-over".
#384 of 2118
Re: Oh Dear! They Just Spoilt the Mazda 6! [docrw] by aviboy97
Apr 29, 2008 (10:50 am)
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Replying to: docrw (Apr 29, 2008 10:33 am)

Case and point....Mazda5. Not marketed, sales are slow. Now, they market it a bit, and sales are great.

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