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Mainstream Large Sedans Comparison

6844 messages, Last post on Mar 23, 2009 at 12:32 PM
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Replying to: allmet33 (Mar 20, 2008 11:39 am) of course they can. How much do you honestly think it costs Hyundai to put all those doo-dads you listed in #5945 in the Genesis - maybe a grand? And Pontiac can't do the same thing? Perhaps it is more a case of Pontiac not wanting to go someplace competitively where it knows it doesn't belong.
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Replying to: louiswei (Mar 20, 2008 11:49 am) Also...thank you for pointing out what I've been saying...the Charger/300 prove the point. The Charger is less than the 300. The 300 is more luxurious than the Charger and those that choose the "luxury", they pay more for it, right? EXACTLY what I'm trying to say...those that want the luxurious feel...will pay more. If they simply want performance, then they won't. I do agree with your assessment of how it might go with the pricing intially. However, hype on the Genesis could cool down if Hyundai doesn't come up with something else between now and it's actual release. I mean...two ads during the Superbowl were great, but nothing since then...not good. The current Maxima is more direct competition for the Avalon & Azera. The upcoming Maxima...well, I hate to admit it...will be setting the standard for the others to catch up to IMO. I mean...the interior of the 2009 Max is much, much more than it ever was. It has that quality of making one want to be in it, that it lacked before (for me). The only thing left to really find out is the driving dynamics of the machine. All this means now is that the large mainstream segment bottlenecks at the top and it'll really depend on one's preferences as to what they'll get. Right now as it stands...Azera wins bang for the buck. Avalon wins best overall in terms of cost to operate and fuel economy as well as having the best all around ride. It would seem the Max would win in terms of driving enjoyment for those that like a more performance oriented ride. Personally, I don't think anyone can go wrong with any of the 3 to be honest.
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Replying to: captain2 (Mar 20, 2008 11:58 am) ...a case of Pontiac not wanting to go someplace competitively where it knows it doesn't belong. A reason why I respect Hyundai for being progressive AND aggressive for trying to break the mold. One company with the ability to offer a little of everything. It was said earlier that luxury is something that someone is willing to pay a little more for. Even with the Genesis at the price it's being offered, it's an extreme value and places luxury within reach of those that normally wouldn't be able to afford it. Is that worth $4-5K more than a G8? It is for those that want the luxury. |
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Replying to: captain2 (Mar 20, 2008 11:58 am) Having them as options, at least, give choices, especially for vehicles sold in the 30s, which isn't cheap for the masses. |
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Replying to: allmet33 (Mar 20, 2008 12:08 pm) This is brief plan on the Genesis from Hyundai USA, in terms of marketing and advertising: We’re going to have a long presell to get people familiar with the idea. We’ll start with some invitation-only rides, where people can drive the car not just at an event, but for up to a week. We will put the car in the hands of opinion leaders, like politicians, journalists and other VIPs. At the same time, we’ll have ride-and-drive events for consumers. In the spring you will start to see teasers, like theater spots, and the print will begin. We’re aligning ourselves with Concours d’Elegance [a national tour that presents luxury autos at high-end venues] as a backdrop to a ride-and-drive event. But we’ll also begin to align ourselves with some new brands, which we are figuring out right now. We are going to align ourselves with golf in places that we haven’t been before, and some premium restaurants as well. This is going to be the biggest Hyundai campaign ever, and it’s going to go pretty hard. We’ll still have some of the same kind of platforms, of course. The Genesis will have a strong Internet campaign [Hyundaigenesis.com launched earlier this month]. And we’ll broaden our TV buys, including Monday Night Football [on ESPN] and Fox NFL football. We will continue to do our NBA stuff.
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Replying to: joe97 (Mar 20, 2008 1:05 pm)
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Replying to: allmet33 (Mar 20, 2008 1:10 pm)
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Replying to: joe97 (Mar 20, 2008 1:18 pm)
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Replying to: allmet33 (Mar 20, 2008 1:23 pm)
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Replying to: captain2 (Mar 20, 2008 1:26 pm)
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