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Mazda MX-5 Miata (2006 and Newer)

229 messages,  Last post on Nov 26, 2009 at 7:19 AM

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What is this discussion about? Mazda MX-5 Miata, Convertible


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#38 of 229
MX-5 Power Retractable Hard Top demand? by gputz
Aug 13, 2006 (4:12 pm)
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My local dealer says he will be sticking to MSRP for upcoming orders on the RHT. What do people think about the demand for this car? Is MSRP a good price or would a smart buyer wait six months and hope the car does not have a waiting list with a premium over MSRP? There doesn't seem to be a lot of interest or demand yet... Will anyone want these? I live in the northeast and a hardtop is more appealing than a fabric or vinyl roof. Is that a common opinion?
#39 of 229
Re: MX-5 Power Retractable Hard Top demand? [gputz] by manybmws
Aug 13, 2006 (5:37 pm)
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Replying to: gputz (Aug 13, 2006 4:12 pm)

If I didn't have 2 cars I would buy the HT. I assume MSRP will be the norm up here in the Northeast. Inventory of the soft tops is going up in the Boston area so discounts on 2006s should be good though.
#40 of 229
Re: New MX-5 Owner [vegasresident] by aquaticexplore
Aug 13, 2006 (7:48 pm)
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Replying to: vegasresident (Jul 31, 2006 11:40 am)

Have a 06 GT (Grand touring). Within 1 week, large door speaker would give totally distorted sound about 10-20% of start ups. Trim below drivers door squeaks on entry and egress. Bose auto sound adjustment doesn't work. Took it in - speaker acting up earlier that morning but not at dealer. Service manager said they would not look at it as it would ocnstitute fraud to work on a 'sound' car. I could not believe it and told him it was not everyday that I sought to have my new car door pulled apart for no reason. Also wouldn't unplug driver seat belt chime even though owner's manual instructs owners to get dealer to turn it off if you desire. I bought this car because of its outstanding quality reputation. So far like the car a lot, hate the bugs and the terrible dealer (mis)service.
#41 of 229
Re: MX-5 Power Retractable Hard Top demand? [gputz] by blueguydotcom
Aug 13, 2006 (9:27 pm)
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Replying to: gputz (Aug 13, 2006 4:12 pm)

Wait. Like all Mazdas the price will drop. Eventually - within 6-8 months it'll be at invoice or near. within a year it'll be a sub-invoice car like just about everything else they sell. Mazda sells great cars but their target market is a niche - people who like to drive - so generally their cars sell for far less than msrp.
#42 of 229
New Stormy Blue Metallic by gputz
Aug 14, 2006 (4:55 am)
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(MOVED FROM THE MX-5/SOLSTICE DISCUSSION THREAD)
 
I just placed my first allocation order for 2 2007 MX-5 RHT(Retractable Hard Top)yesterday.
  
1 Stormy Blue with Saddle RHT GT/6 Speed with Premium Package and 1 Copper Red with Saddle RHT GT/Auto.

 
Has anyone seen the new Stormy Blue Metallic? Is that the color seen in most of the RHT promos? Lighter or darker than Stratos Blue?
 
Upcoming RHT - Mazda site
 

#43 of 229
MX-5 RHT Arrival Date by aviboy97
Aug 14, 2006 (6:53 am)
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I checked the status of my first MX-5 Power Retractable Hard Top, and it is on the water, headed my way! I should have it on my lot come end of September!
#44 of 229
Re: MX-5 Power Retractable Hard Top demand? [blueguydotcom] by aviboy97
Aug 14, 2006 (6:57 am)
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Replying to: blueguydotcom (Aug 13, 2006 9:27 pm)

name a car company that actually sells their vehicles at or near MSRP for anything longer then 6 months? Honda no, those are given away. Toyota, nope, given away as well. Any American vehicle besides the Vette and Mustang? Nope. Not even Lexus or Acura are sold at MSRP. I have a friend that works for a BMW dealership, and even those are given away close to invoice!!
 
I'm a dealer and I believe MSRP is a ficticous number. Of course, I am going to always try and sell a vehicle at the number, that's my job, but, it is tough to do ,unless it is a vehicle of high demand.
#45 of 229
Re: MX-5 Power Retractable Hard Top demand? [aviboy97] by blueguydotcom
Aug 14, 2006 (8:26 am)
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Replying to: aviboy97 (Aug 14, 2006 6:57 am)

I love mazdas but compared to the big dogs like Lexus, toyota, honda, it's nigh impossible for them to sell at close to msrp. Hell, the Mazdaaspeed6 started on dealer lots with 2500 dealer cash (lease the car, then buyout the lease).
 
I believe compared to other japanese makes, Mazdas have a much tougher time selling at msrp. That's been my experience when shopping for myself and others. Below invoice is often within the realm of possibility for Mazda.
 
Regardless, it looks like the RHT will be 2400 more in the UK but that comes with extra packaging too. Hopefully that'll mean less than a 2k bump for the RHT in the USA.
#46 of 229
Re: MX-5 Power Retractable Hard Top demand? [aviboy97] by gputz
Aug 14, 2006 (8:29 am)
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Replying to: aviboy97 (Aug 14, 2006 6:57 am)

name a car company that actually sells their vehicles at or near MSRP for anything longer then 6 months?
 
MINI has been a big exception, but I get your point. I guess it comes down to those with patience usually getting the better deal. I'm just trying to speculate if this WILL be a high demand vehicle, and if so, for how long. Even after the initial novelty wears off, I imagine this will still be something of a lower volume niche car. Purists will stay away because it isn't a "rag" top, but cold winter regions may have a lot of interest...people like me. The unanswerable question is whether or not the demand will be greater than supply over the long-term. That's all that matters.
 
It's like trying to time the stock market. Some people guess right and make a profit; others buy at the wrong time and lose money.
 
We're probably talking a difference of $2k or so from initial peak to the discounted lifecycle so we'll have to decide if it's worth risking "overpaying" about that much.
#47 of 229
Re: MX-5 Power Retractable Hard Top demand? [blueguydotcom] by aviboy97
Aug 14, 2006 (11:14 am)
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Replying to: blueguydotcom (Aug 14, 2006 8:26 am)

With the pricing I have received from Mazda, it is about a $2K bump in price for each trim level.
 
It probably will sell at MSRP for quite some time, but, this is the car business, ya never know what will happen...
 
I do happen to agree with selling Mazda's a lower price to compete with other Jap brands to some extent. One reason in Honda/Toyota are recognized brands, and people will walk into a dealership and just pick out a color, and sign papers. Here at Mazda, we have to work a bit harder for the sale, because Mazda is not as well known. Mazda makes great cars, but, they are very small. Every deal comes down to dollars and cents, and if selling low makes them go, then that is what we will do.

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