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Will ethanol E85 catch on in the US? Will we Live Green and Go Yellow? - READ ONLY

2104 messages,  Last post on Oct 27, 2006 at 5:34 AM

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What is this discussion about? Chrysler, Mazda, Mercedes-Benz, Mercury, Chevrolet Impala, Chevrolet Monte Carlo, Chevrolet Avalanche, Alternative Fuels, Hybrid Cars, Coupe, Hatchback, Truck, Sedan, SUV


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#1236 of 2104
Re: Hybrid hot rods [tpe] by socala4
Jun 22, 2006 (3:52 pm)

Replying to: tpe (Jun 22, 2006 3:45 pm)

Are hybrids making a profit for their manufacturers?
 
No, the market is still too small for that.
 
TMC is trying to create a market, and obviously thinks that it's worth the investment. At this pace, I would expect this to become a profitable technology and a great brand builder, almost surely worth the investment.
#1237 of 2104
Re: Hybrid hot rods [socala4] by tpe
Jun 22, 2006 (4:42 pm)

Replying to: socala4 (Jun 22, 2006 3:49 pm)

I grew up in CA but haven't lived there since 1986. I was on the East Coast when this CARB ZEV mandate came about. I remember thinking, what have those tree huggers done now? Then over the following years I read stories about these crazy, impractical cars that nobody wanted but were being forced to buy. I had the image in my mind of golf carts disguised as cars that had to pull over to re-charge every few miles. I remember thinking, what a misguided disaster. I've recently come to find that my perceptions weren't accurate. I found this realization not only amazing but scary. How did I develop these perceptions from 3,000 miles away? I don't know the answer but I suspect it was according to someone's game plan. I've never driven an EV1 or a RAV4 EV so to some extent I don't know what I'm talking about. Wouldn't this discussion be great if it was held amongst people that had actually lived with these vehicles?
#1238 of 2104
Re: Hybrid hot rods [gagrice] by tpe
Jun 22, 2006 (4:53 pm)

Replying to: gagrice (Jun 22, 2006 2:38 pm)

I agree. From an engineering perspective multiple drive systems is not ideal. I only support it because I believe it represents going in the right direction, which is better electric motors, better batteries. I think that if someone started manufacturing PHEVs it would be a fairly short step to get them to offer that vehicle without the ICE capability.
#1239 of 2104
Re: Hybrid hot rods [tpe] by socala4
Jun 22, 2006 (5:03 pm)

Replying to: tpe (Jun 22, 2006 4:53 pm)

I think that if someone started manufacturing PHEVs it would be a fairly short step to get them to offer that vehicle without the ICE capability.
 
I think that you need to realize that you are one of a very small group of people who think that this is important.
 
The average consumer does not loathe the gas engine as you do. Sure, they won't mind an EV that works, but right now, they don't work. (And yes, the range and inability to refuel on the fly are significant problems.)
 
The automakers need to appeal to customer needs, whether they are current needs or indicative of an unserved but pent-up demand.
 
Your EV doesn't do that. There are different market segments with different priorities, but almost nobody wants a car with about as much range as has your typical car when the "low fuel" light comes on, and then requires all day to fill up.
 
There is no value proposition in that to anyone but for a few ideologues, and there aren't enough of those to create a market. It's not a conspiracy, it's just the market at work, and the key to success comes from serving the market, not from an Area 51 bogeyman that doesn't exist.
#1240 of 2104
Re: Hybrid hot rods [tpe] by snakeweasel
Jun 22, 2006 (5:13 pm)

Replying to: tpe (Jun 22, 2006 1:35 pm)

So had the manufacturers been willing to meet demand and had they been offered nationwide instead of just CA and AZ I think your million vehicle estimate is probably good but I think the demand would still excede supply.
 
I was originally thinking a lot more than the million mark, but then I figured that would be more of a demand figure that wouldn't be satisfied.
 
How much fuel would 1 million vehicles save. Probably about 500 million gallons per year. Not all that much relative to our total consumption but conservation needs to take place on the individual level.
 
Well its been said that the journey of a thousand miles begins with one step. Or the journey to save a 100 billion gallons of gas starts with 500 million.
#1241 of 2104
Re: Hybrid hot rods [socala4] by tpe
Jun 22, 2006 (5:17 pm)

Replying to: socala4 (Jun 22, 2006 3:52 pm)

TMC is trying to create a market,
 
Create a market? That's an interesting concept from someone that states manufacturers don't offer diesels or EVs because a market doesn't exist. Toyota has been trying to create this market since 2001. That's a pretty big investment on their part based on a future market. So why are you so quick to dismiss EVs or diesels based on current sales?
 
In the case of diesels you are really off target. I realize that only about 1% of vehicles sold in this country are diesel. Here's a hypothetical question. If Toyota offered a diesel Camry or Honda offered a diesel Accord do you think it would only account for 1% of these car's sales? Your answer will say a lot about how in touch with reality you really are.
#1242 of 2104
Re: Hybrid hot rods [socala4] by snakeweasel
Jun 22, 2006 (5:18 pm)

Replying to: socala4 (Jun 22, 2006 2:15 pm)

I don't need to understand the average buyer, I just need to look at what they're buying, and why they buy it.
 
Its kind of hard to look at what the average car buyer is buying and then say they won't buy something thats not even avaliable to them. Secondly unless you can read their minds you can't know why they are buying them. maybe they are buying them because there is no alternative.
#1243 of 2104
Re: Hybrid hot rods [tpe] by snakeweasel
Jun 22, 2006 (5:22 pm)

Replying to: tpe (Jun 22, 2006 3:05 pm)

Try to imagine the frustration of a buyer being told that he can't have a product because nobody wants it. This buyer then asks, how do you know nobody wants it? Answer, we know that nobody wants it because we only sold 800 units in 4 years. The buyer then asks, how many units were produced? The answer, 800 units. So every unit produced was sold? Answer, yes.
 
The sad thing about that is that they had at least 5,000 people on a waiting list. And it was a waiting list you had to wait to get on.
#1244 of 2104
Re: Hybrid hot rods [socala4] by tpe
Jun 22, 2006 (5:37 pm)

Replying to: socala4 (Jun 22, 2006 5:03 pm)

What is the average consumer? Is there any vehicle that represents more than 50% of sales? Obviously not. I'm pretty sure that no single vehicle represents even 10% of total sales. So its not a matter of going after what Americans want but going after the top niche markets. I happen to believe that EVs could be one of these niche markets and, yes, I believe a bogeyman is involved in it not being represented.
 
Most of our decisions involve tradeoffs. Granted EVs aren't suitable for everyone based on limited range and re-charge times. But they do have the positive aspect of reduced fuel consumption and costs. Depending on the individual these trade-offs may or may not make sense. I contend that for a significant number of people the pluses outweigh the negatives. I don't know what this number is but I think it is marketable.
#1245 of 2104
Re: Hybrid hot rods [tpe] by socala4
Jun 22, 2006 (5:44 pm)

Replying to: tpe (Jun 22, 2006 5:37 pm)

You still haven't told me why nobody who actually might stand to profit from this hasn't yet done it.
 
TMC is proving there's a market for hybrids by selling products as fast it can make them. 100,000 units is respectable for a mass market car. The fact that automakers are scrambling to launch their own version shows you that the industry leaders think that there's something to it.
 
All we have is your hopes and dreams, no data that supports your conclusions. Since it is your theory, you need to provide support for your supposition that there's a market. Your theory is built on the notion that everyone in the industry is dumb, and that none of them understand the results of their own research and development.
 
If Wagoner means it about the EV1, then he needs to revive it. If GM could use it as a turnaround product, he'd be a hero...but he seems to betting on HHR's, instead.

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