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Mazda CX-7 Prices Paid and Buying Experiences

753 messages,  Last post on Nov 22, 2009 at 9:42 PM

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What is this discussion about? Mazda CX-7, SUV


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#497 of 753
Re: Charlotte pricing [supershawn] by des5
Sep 12, 2008 (9:56 am)
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Replying to: supershawn (Sep 12, 2008 8:49 am)

There are always going to be jerk dealers who hold out for totally clueless customers. Are you telling me all seven are just like that? Or the others don't have what you want? My best offer ultimately came from the a store that started as one of the worst.
#498 of 753
Re: Charlotte pricing [des5] by supershawn
Sep 12, 2008 (11:02 am)
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Replying to: des5 (Sep 12, 2008 9:56 am)

Only went to one dealer so far.
 
This car is for my wife. She usually says "just get me what you think is best". Well, I did, got a killer deal on a loaded Yukon when employee pricing hit and the 6k rebates were in place (and gas was in the $2 range). Every option but partial Denali package, (engine and side molding)- everything else was there. Well, two years later, it's "too big", "this", "that"...basically, in wife-speak, she wants a new car. She can't stand going to a dealer after a bad experience she had when she was younger. At 18, she walked in several dealerships with cash in hand (from an insurance settlement) and no one would even talk to her. She had to get her parents to go with her to even get anyones attention. Shows you what pre-qualifying gets you (and I was guilty of that before as well, she had 30k burning a hole in her pocket and her parents couldn't pay attention, let alone a car payment. Basically, my goal yesterday was to have her drive a CX-7 and make sure she liked it. I like the residual, current incentives, safety- basically, right now, I consider it best bang for the buck in the crossover market factoring in her "wants".
Primary goal was to get her opinion on the vehicle, colors, etc. Secondary was to get an initial deal/offer to build on. Heck, if I had known that was going to be sticker and a low ball on my trade, I would not have bothered.
I need to move quick on this. Well, I want to. And it shouldn't be hard with all the info we have. So, last night, to speed things up, I threw out a request online for quotes- almost all 7 dealers have the same inventory of the $24,400 sports. It's been about 18 hours, so far I have received 1 reply, from the dealer we visited yesterday, not realizing they had just blown us out the door. The "quote". The "Quote" was "the CX=7 is a great car and we are sure you will love it as much as we do. When would you like to come in and drive one?" (come on Edmunds, don;t you have rules for these guys?).
 
I am heading out now to hit a few dealer sans wife and see what I can do.
 
Disclaimer: I grew up in the car business. My family owns multiple (not Mazda) dealerships, including one of the number 1 ford dealerships in the US, however several states away from where I live now. I spend several college summers as a car "ho", actually winning a Rolex from Oldsmobile for being the top Olds salesperson in one of their final months (wasn't hard with the incentives they had). Point being-> I know what it "costs' to get someone in the door. Walk-in or off an ad, there is an associated price for every head that walks through that door. If my father saw a salesman let someone leave while holding 5k, the first thing he would say would be "do they live near you?". The puzzled sales person would usually respond by tilting his head like Nipper the RCA mascot and ask "why?". My father would respond, "because maybe they can give you a ride home so you don't have to walk".
#499 of 753
Re: Charlotte pricing [supershawn] by supershawn
Sep 13, 2008 (3:59 pm)
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Replying to: supershawn (Sep 12, 2008 11:02 am)

Purchased my wife a 2008 CX-7 today. She just wanted a Sport, nothing too fancy, pref white with sand. As she had already driven one at "the other dealer" last week, I went ahead and did the shopping for her.
 
Walked into dealer #2 yesterday afternoon. They had 7 of the "standard" Sports in stock, then one or two with a few extras. I chose an 08 Sport White Pearl/Sand with power seat/mats/a few basics as a starting point, sticker was 25 and change. I knew invoice would be about $23600, the $3500 would drop it to about $21000. The average around here (for the $24300 stocks) is about 19200. invoice on the options should have been around $500. I was obviously going to let them make the first move number wise, but I knew I wanted them to be around $20k max for starts.
 
Before they gave me a number, I told them I have a trade. I am asking them to be upfront and honest, so I am going to do the same. the sales manager asked if it was the Yukon out front- I said it was. He then asked if I had gotten any appraisals so far, dealers or CarMax/Cash Buy lots. I told him that I had been to CarMax to get an estimate of what to expect. He asked if I would mind telling him what they offered- usually, in hard negotiations, that's not something I would want to spit out. But that wasn't the atmosphere here and that was definitely not the vibe he was giving off. So I told him the truth, $13500. He basically said "take it, and take it before the appraisal date runs out. I can't come close to that. He told me about an expedition he had to end up running through Mannheim because it sat so long and how he only got about $7500 for it- an easy $19999 retail a few months ago. this had no effect on his sale at all, so I appreciated the honesty. If I struck a deal there, I could still sell my Yukon on my own or dump it at Carmax. While a little disappointing, that actually earned them points in my book. If nothing else, I knew they just eliminated any chance of the "trade for" game, the "hide the keys" game, etc.
 
So, here comes the numbers. After the MSRP fiasco with the other clowns, I had no idea what to expect. As long as it was close to 21k, I knew I had a fighting chance. He looks me right in the eye and says (paraphrasing him of course), "You said you wanted a straight up and honest experience, you have been straight and honest with us, here's what we have. You can have any $24300 MSRP Sport for $18200. If the one you want has options, just use invoice (as he handed me the inventory/invoice book) as a guide but it will probably be a little less". Crap. There goes my strategy. But in a good way I guess.
 
So I go back to the White/Pearl/Sand Sport with Power Seat, etc. The figure comes out to a little over $18400. 21 miles on the clock. I said"I feel like a jerk even asking this, but do any of the leasing incentives apply to this if we go that route?" they said they doubted they would, but give them a few minutes and they would pull the latest programs and see. They did, and, by golly, they did. Had to ask the obvious questions- not program cars, right? No hail damage? Never been titled? Possessed by an ex-girlfriend named "Christine"? Nope, just a good deal.
 
After a little research I decided letting the Yukon go for $13500 for absolutely no hassle was not a bad option.We had equity (but as it stickered for 49k we were lucky that we did). Called the dealer and told them to write it up and see what we get from MAC. Faxed them over an app, instant approval (didn't expect any issues), they gave me the numbers, and I called it a deal. Went to CarMax, had a check (well, draft) in 30 minutes, then went to the dealership. CX-7 was washed, full of gas, and all paperwork was prepared. Salesman (who couldn't be getting much but a crappy house deal at that price) gave us a full walk around, explained all his paperwork, gave us his card (with his personal cell number written on it), F & I did their thing without a single push for add-ons, and we were out the door in less than 20 minutes. As the "base" (and I hate to use that word on this vehicle...it's not the every option Yukon we had, but it has all my wife wanted) comes well equipped, anyone not considering one of these for the low to mid 200's a month is crazy.
 
This is our first Mazda. But it's a 2 year lease, I am not expecting too many bad experiences. Even so, you get a loaner for overnight work.
 
I won't name the dealer that blew us out the door (after holding us hostage for hours- literally- and calls every other hour), but the second dealer is a class act that deserves recognition. They're on Independence Ave (74), surrounded by the big boys. Family owned for 33 years and, if they treat others with the integrity they showed my wife and I, they'll be around a lot longer. Once the last bits of the transaction are complete (inspection had less than 6 mos left so they are renewing it, tags have to come in, etc), I'll give them proper recognition in the proper forum.
 
It's just nice to see that not all dealers have let their service and integrity head 'South" or get "Rocky" (nudge nudge, wink wink).
#500 of 753
Re: Charlotte pricing [supershawn] by des5
Sep 13, 2008 (7:01 pm)
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Replying to: supershawn (Sep 13, 2008 3:59 pm)

Congrats on encountering a straight-up dealer on the second try. One store around here advertised today in the paper showing $5500 off base Sport CX-7 and $6500 off base CX-9. You apparently got the loyalty rebate, which an earlier post mentioned was really available to everyone, and that doesn't surprise me as 7's are selling so slow.
One store let the wife have one to drive for the day Friday, and she approves so I expect to seal the deal on a Red over Sand Sport this week (not from the loaner).
#501 of 753
Re: Charlotte pricing [supershawn] by cx7lover
Sep 17, 2008 (11:34 am)
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Replying to: supershawn (Sep 13, 2008 3:59 pm)

Congratulations on the CX-7.
#502 of 753
Incentives and rebates - where are they? by atlsg
Sep 18, 2008 (11:46 am)
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Lots of discussion on this forum about $3500 incentives, rebates etc for Mazda vehicles.
 
Tried frantically to find where these are mentioned anywhere on the web - Mazda, Edmunds, etc and cant find anything.
 
Are these double secret programs, expired, what?
 
Also, i received a letter from my local dealer mentioning a $1000 loyalty program that is good only for this weekend but seems to be tied to leasing only - any comments on that? (I have found reference to $500 in this forum in recent posts)
 
I am in Atlanta, GA - any experience recently with dealers in purchasing a CX7 would be gratefully received?
#503 of 753
Re: Incentives and rebates - where are they? [atlsg] by supershawn
Sep 18, 2008 (5:48 pm)
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Replying to: atlsg (Sep 18, 2008 11:46 am)

Thanks everyone for your support and congratlations. My wife loves the car. And a little over 18k for a 26k sticker crossover with that kind of pep- amazing. We leased-could not turn down 61% residual and .00109 mf. Out the door in the $220's.
 
Atlanta is only a short drive to Charlotte (I lived in Atlanta for years before moving here). Montgomery Mazda on independence Blvd in Charlotte.Had to be one of the most trouble free sales I have been through. I let them know my wife really disliked car shopping, but she had driven the CX-7 and knew what options she wanted. they showed me their stock, I chose the closest one to her wishes (only 1 option different), and their initial price was almost $1500 less than I was guessing they would start at. We talked for a few, made the deal, and I made arrangements to pick it up Saturday with my wife. We arrived, the car was sitting out front washed, prepped, and full of premium gas (contrary to internet rumors, we still have gas here in Charlottte). The salesman had her take a look to make sure it was what she wanted- it was- and they had the paperwork completed (was pre-printed and ready) and she was out the door in less than 15 minutes. The inspection sticker had 6 months left on it (NC has the dealers inspect them as they arrive), but they told us to bring it back in a few weeks and they would give us a free insepction and wash it up again.
 
Hand written thank you card from salesman came today. Service dept called and introduced themselves the other night.
 
I would expect classy treatment for a car they wer emaking money on, but this had to be a house deal (or close to it).
 
I think my favorite part has to be the tenacity of the first dealer that blew us out the door at sticker (on a 2008 with 2009's on the lot for the same price). I had mentioned the $3500, he said he was not allowed to give it to me. After playing "can't find your key's" for almost 4 hours, he said he may be able to knock $1200 off as we were walking out the door (any wonder why my wife dislikes car shopping?). He's called and emailed multiple times a day since asking "what did I do wrong?". Today's message was the best- "We got notice from Mazda that we may be able to use part of the $3500". I'll email him later and thank him for his time and let him know we bought elsewhere.
 
I don't expect dealers to lose money to get a sale- I want them to be there when my car needs service. And while the lowest price doesn't always equal the "best deal", "not lying" ranks pretty darn high in my book.
#504 of 753
Deal is done by des5
Sep 19, 2008 (4:48 am)
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Picked up the car last night. FWD Sport, red with power seat.
MSRP 24,735
Buy at 18,500
Tax 1,433
Doc&Title 150
OTD 20,083
 
Original deal had a trade of my 2001 Montana at 3,600, but at the last minute I lucked onto a private sale for 4,000. So my wife gets a great new ride for a net of 16,083. I was surprised to see the manufacture date on this unit was 11/07, but all of the red 2008's around here were built 6-9+ months ago.
#505 of 753
Re: Incentives and rebates - where are they? [atlsg] by des5
Sep 19, 2008 (5:02 am)
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Replying to: atlsg (Sep 18, 2008 11:46 am)

The numbers I give in posting #493 are definitely not published. They were discovered through piecemeal revelations from various dealers and corroborating inference from internet pricing. I've haven't found a website that shows incentives with any better detail than the manufacturer's own site, and certainly nothing on inside dealer engagement money or other spiffs. All I can say is doing your own legwork takes some time, but can save you serious money.
#506 of 753
Re: Incentives and rebates - where are they? [atlsg] by sun7
Sep 19, 2008 (12:05 pm)
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Replying to: atlsg (Sep 18, 2008 11:46 am)

I agree with Des5's comments. I too had to find out the information on a piecemeal basis as I emailed and later talked with several Mazda dealers before buying my CX-7 last month. I was not able to find the manufacturer to dealer incentives on the web either.

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