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Where Is Ford taking the Lincoln Motor Company?

4170 messages,  Last post on May 21, 2013 at 6:54 AM

You are in the Automotive News & Views Forum.

What is this discussion about? Lincoln Zephyr, Lincoln MKS, Lincoln MKX

    

#3822 of 4170 Re: LSes on Craigslist [hpmctorque] by toomanyfumes

Nov 09, 2012 (5:02 pm)

Replying to: hpmctorque (Nov 05, 2012 9:09 pm)
I bought an '05 LS in 2008. V6, 44K, nice shape, not many options from a dealer for 11K. It was a good car, changed a few ignition coils, the DCCV (heater control valve) and a few other things. Metallic red and I got some '06 Sport rims off of Ebay that looked sharp on that car. I just traded for a 2012 Mustang, and didn't lose too much on it.

#3823 of 4170 Re: the next thing [hpmctorque] by e_net_rider

Nov 09, 2012 (8:41 pm)

Replying to: hpmctorque (Nov 09, 2012 9:54 am)
It sounded very clearly they are shifting away from big. Wanting to target a bigger market share. But share they will rather than have a bit of exclusivity. Sounds a bit bad for brand name.
Petrol forces the product a bit, but still lots of room to design an end product, around many new features. Reliability determines life in the end.

#3824 of 4170 Re: LSes on Craigslist [toomanyfumes] by hpmctorque

Nov 13, 2012 (10:42 am)

Replying to: toomanyfumes (Nov 09, 2012 5:02 pm)
You did very well with the LS. Congratulations on the Mustang.

#3825 of 4170 OK, this is getting weird by gregg_vw

Nov 15, 2012 (4:11 pm)

The on-line auto press (TTAC, Autoblog, Motor Trend, Car & Driver, etc.) is now test driving and reporting on the 2014 Subaru Forester, a brand new version of this popular little ute, available early next year. Yet, NO ONE has thus far driven the 2013 MKZ, which is still purported to be available this fall. Talk about embargoes...or something.

#3826 of 4170 Re: OK, this is getting weird [gregg_vw] by akirby

Nov 15, 2012 (7:15 pm)

Replying to: gregg_vw (Nov 15, 2012 4:11 pm)
Ford always embargoes test drives until closer to the actual product launch. There were some Fusion launch problems that could have delayed the MKZ also but I haven't heard any reports about that.

#3827 of 4170 Consumer Reports by gregg_vw

Nov 23, 2012 (4:26 pm)

Of the 2013 MKS, CR sez "The Lincoln MKS offers plenty of features and has a quiet cabin with excellent fit and finish. But the car is hampered by its cramped driving position, ungainly handling, uncomposed ride, and limited visibility. With an overall road-test score of 60, the MKS is the lowest-Rated luxury sedan in class." I know Lincoln is working on a replacement, which should be here in a year or so.

#3828 of 4170 Re: Consumer Reports [gregg_vw] by berri

Nov 23, 2012 (6:22 pm)

Replying to: gregg_vw (Nov 23, 2012 4:26 pm)
Ford needs to dump that Volvo chassis across the line: MKS, Taurus, Explorer, etc. It's cramped and mediocre.

#3829 of 4170 Re: Consumer Reports [berri] by akirby

Nov 23, 2012 (6:53 pm)

Replying to: berri (Nov 23, 2012 6:22 pm)
Definitely dumping D4 for a larger version of CD4 (Fusion, Mondeo, MKZ) for Taurus and MKS. Not sure yet about the CUVs/SUVs but I think those will be replaced as well eventually.

#3830 of 4170 Retained Value listings by gregg_vw

Nov 26, 2012 (2:55 pm)

ALG Residual Value awards are out. The ranking for luxury brands goes like this:
    1. Acura
    2. Infiniti
    3. Audi
    4. Lexus
    5. Mercedes-Benz
    6. BMW
    7. Cadillac
    8. Porsche
    9. Volvo
    10. Lincoln
 
The last place for Lincoln is no surprise. However, things can change markedly over a few short years. Hyundai was perennially in the bottom quartile of mainstream brands, but now is second, behind only Honda, while well above 6th place Toyota. They did it by delivering compelling products, while limiting incentives and fleet sales. Lincoln can do that too over time. Let's get the compelling products first.

#3831 of 4170 Re: Retained Value listings [gregg_vw] by hpmctorque

Nov 26, 2012 (3:14 pm)

Replying to: gregg_vw (Nov 26, 2012 2:55 pm)
Acura must achieve its ranking with a combination of pricing, reliability, and lack of serious deficiencies, but I don't think any of its models is compelling. Of the brands you listed I'd rank Porsche as the most compelling.
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