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Stories from the Sales Frontlines

47992 messages, Last post on Nov 30, 2009 at 6:04 AM
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Replying to: jmonroe (Nov 09, 2009 7:51 am) You just won a point for me JM. You are an intelligent buyer, you got the lowest price possible, you realized that, what difference did it make if they gave you a phony MSRP? Better than going through the grinder. |
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Replying to: bolivar (Nov 09, 2009 2:00 am) Another case of "I care what I can see", which is profits from the sales that were made, not losses on those customers who went elsewhere cause they couldn't stand it.
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Replying to: verdugo (Nov 08, 2009 8:17 pm)
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Replying to: driver100 (Nov 09, 2009 6:12 am) Bobst wasn't that kind of guy. He was, as I recall, unfailingly soft-spoken & polite. He disliked unpleasantness & he felt that his particular approach made buying cars relatively painless for both sides. When he walked into a dealership, he knew exactly what he wanted to buy & how much he wanted to pay for it. All he wanted from the sales staff was a simple "yes" or "no" to the price that he offered to pay. If the answer was "no", Bobst would shake hands, wish everyone a good day & leave. He was as far from a bully, cry baby or tantrum thrower as a person could be. He hated rudeness & raised voices. I'm not sure if I agree with his approach, but it could work for someone who dislikes haggling. |
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If the answer was "no", Bobst would shake hands, wish everyone a good day & leave My mistake, I wasn't around at the time of the Great Bobst, so that was my impression. But, I have to agree with him, if you want to do a sale as painlessly as possible, it is a great method. Once again, most people are intelligent enough to know phony MSRP's, why not just get on with the final negotiations. |
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Replying to: mikefm58 (Nov 09, 2009 9:12 am) You haven't heard? He finally ran into a dealer that made a baby seal out of him. jmonroe
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Replying to: driver100 (Nov 09, 2009 6:12 am) |
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Replying to: driver100 (Nov 09, 2009 8:58 am) The Caravans and the Rams are our best sellers right now and have always been. |
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Replying to: jmonroe (Nov 09, 2009 10:22 am) I hope he's staying healthy because he's a good guy. Like me, he go's back to the beginning fo these forums when they started in 1996 or 1997. I suspect he simply got bored and left like so many others have. Once before, he suddenly surfaced after being gone a long itme but not this long. I think it's been years now. Soimeone tick him off? |
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Replying to: boomchek (Nov 09, 2009 10:31 am) I know there are experts that have worked all this out, the best method to hook a buyer. But, I think things have changed but the car dealers are still selling cars like they did 20 years ago...except now there is the internet which makes it even more important for car dealers to check their selling methods. People don't trust government, politicians, or almost anything any more. So, when a salesperson says the price of that car is MSRP, I think you lose points on being trustworthy in the eyes of the buyer (this is different than saying you are dishonest-it is a perception thing, and trust has to be won very quickly). I know I have left when told the price was full list, or the dealer will knock off just a few hundred dollars. I feel the dealer thinks I am not knowledgeable, or isn't willing to negotiate. We were considering an Audi for my wife and this is what happened at the first dealer: I said we were just doing our preliminary work, so I just needed to know how much the car was. He gave me MSRP and he was very nice and I am sure I could negotiate. I would have gone back to him. Then we went to the 2nd dealer: We went for a test drive and the salesman said the price would be about $4000 less than MSRP - without any dancing. I was impressed and would have bought the car...it was close, but my wife liked another car more. I really liked the fact the 2nd dealer gave me a really good hassle free reduced price. Though I liked the first salesman a little better, I think I would come to a price faster and easier with the second salesman, so that's where I would have bought. By the way, the 2nd salesman was a smoker, and though it isn't a big issue personally, I have noticed that salesman who smoke sometimes can't be found, because they are off on a back lot or someplace trying to get a cigaret in between customers. I haven't got an answer yet, "How Many Cars are Sold at full MSRP?" My guess, when we eliminate the hot sellers and the rare models would be less than 3%.
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