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Smart Shopper Stories from the Sales Frontlines
47274 messages, Last post on Nov 08, 2009 at 8:17 PM
You are in the Smart Shopper Forum. Your Hosts are kirstie_h & tidester
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It's a 2006 400h with 39,000 miles and we are selling it for $31,991. The customer didn't know that it was a hybrid. Of course, when he dismissed me with his hand gesture I wasn't about to go chase him down and reveal that information to him. He was one of those guys that you are better off letting go. Doesn't seem that unreasonable based on a quick search of my area; certainly not a "hand gesture" sort of price. You really see how the retail world is evolving. They demand the best but they don't want to pay for it. "Everybody wants to make big bucks -- nobody wants to pay 'em" ---my uncle's quote We overprice our vehicles by 3-4K on EVERY SINGLE UNIT. Of course, when no one cracks the door on our vehicle for 45 days we reduce the hell out of it but that's beside the point... Then we see if we can rope some dope into buying it at that price. It's up to the customer to try and get a price that makes sense. We nail some people on the sticker prices, especially if it's a CPO and we can justify it with the warranty. But the point is that the prices on the windows are for the people who come in blind and want to buy now. We even print out these corny Kelly Blue Books from the 90210 area code to present a false market price that is more in line with what we want to get for the car.  I hope you are not using your real name as your user id. It might get nasty if your boss or competitors can put two and two together. I just can't believe that there are that many people with "hot pants" who run out and buy a car without any research. Thinking back over the last hundred or so car conversations I've overheard over the past few years, I don't recall anyone ever mentioning the word "Edmunds" in any of them. I am usually amazed at what I hear. Most folks seem to think if they got a wad off of sticker, they've done good. $2000 off of sticker might be a steal or it might be a fleecing -- they don't seem to really know. Ignorance is bliss. Edmunds regulars know the skinny. I wouldn't have any idea what a used John Deere is worth, nor what a good price on a Dolce&Gabbana pocketbook would be.... |
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Replying to: golic (Dec 02, 2008 8:33 am) Have you ever seen the interior seating room in a Highlander? Unless you're carrying a cargo of anorexic midget wrestlers, there will not be enough room to seat 7. The 3rd row back seat is very very small, with poor access. I'd go for the Enclave. Very nice... pretty good rebates on them as well.
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Replying to: joel0622 (Dec 02, 2008 10:30 am) Mullaly's reasoning makes no sense to me. If he really believes that, I suggest the Ford family begin a new CEO search. Again, this is OUR money we're talking about here. I want more accountability before we hand a nickel over to any of them. More models isn't going to solve the dilemma. Fewer models (and brands) with fewer plants, fewer employees, less cash going out, will solve it though. I'm still not hearing any of that. I'm just hearing empty promises. |
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Replying to: jipster (Dec 02, 2008 11:01 am) Today, I am down to 1 car seat and 1 booster and 2 kids. And the new priority is cargo area behind the 3rd row that will fit either the baseball equipment bag or the hockey gear. I was focused on just getting the '09 Pilot, but was impressed with the pics I saw online with the Enclave and swayed by Consumer Reports and Edmunds Reviews on the Flex. But then can a guy under 40 own a Buick? Or will I have to send my father in with the car when it gets serviced?? lol.
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Replying to: golic (Dec 02, 2008 11:16 am) But then can a guy under 40 own a Buick? Sure can. Look at what it's done for Tiger Woods.  Unfortantely, Tiger and Buick recently agreed to end their 8 year relationship, with Tiger being their spokesman. So, it will be interesting to see which automaker forks over the millions to make Tiger their new spokesman. Can you see Tiger driving a Kia?
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Replying to: jipster (Dec 02, 2008 12:21 pm)  
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Replying to: joel0622 (Dec 02, 2008 12:48 pm) True. Don't think that Alan Mulally would want someone on Ford's payroll making more than he does.
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Replying to: jipster (Dec 02, 2008 12:21 pm)
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Replying to: obyone (Dec 02, 2008 3:36 pm) 
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He included me today in a group email cartoon and I answered back by asking him how he's doing. He replied "good". He's going in for a different treatment and he sounded pretty positive.
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